SaaStr

OCTOBER 5, 2024

Dear SaaStr: What Should a Bootstrapped Startup Focus on during the Initial Stages of Revenue Growth, Getting More Customers or Making a Few Customers Really Happy? Especially bootstapped startups have so few resources. It’s a question I hear all the time. You don’t get that many chances, in the early days. Make it so.

Startup 290

Startup Revenue Engagement 290

SaaStr

JULY 31, 2021

This cost me one of my cofounders, and some of the engagement of another. The post 7 “Little” Things That Almost Caused My Startups to Fail appeared first on SaaStr. Another fired another one. I thought we could do it, though. But I should have stress tested that assumption a little more. Maybe just avoid a few of these!

Startup 317

Startup Sales Hiring Communication B2B 317

User Pilot

NOVEMBER 7, 2024

Best customer success software for startups and small companies. Examples could be streamlining communication or effectively tracking customer engagement to support your customer success efforts. Health scoring system : Create customizable health scorecards for tracking customer satisfaction, engagement, and other key metrics.

Customer Success 105

Customer Success Enterprise Software Review Startup 105

SaaStr

NOVEMBER 24, 2023

Dear SaaStr: How Hard is it For a Startup founder/CEO to Settle Into a non-CEO Role After an Acquisition? And second, stay mentally engaged and checked-in for 24 months … in whatever role makes sense. The post Dear SaaStr: How Hard is it For a Startup founder/CEO to Settle Into a non-CEO Role After an Acquisition?

Acquisition 298

Acquisition Startup Engagement Leadership 298

SaaStr

JANUARY 17, 2023

What is the right Go-To-Market strategy for a startup getting out of the gate? What’s his response to startups figuring out which strategy to begin with, product-led or sales-led? “It You can be very high-touch when you have a great product and 100% control over how they engage with it. Sign up here to join them FOR FREE!

Startup 302

Startup Sales Sales Funnel Education 302

SaaStr

DECEMBER 18, 2023

At SaaStr Annual , IBM’s VP of Software and Technology Raj Datta and Director of Startups Kylie Rutherford shared how AI is changing the game for companies of all sizes. AI is a very competitive landscape, so startups have to ask themselves how they’re going to gain a competitive advantage with it.

AI 305

AI Technology Scale Startup 305

SaaStr

APRIL 27, 2023

Startups are solving the world’s important challenges with agility, innovative technology, and determination. So whether you’re starting out, building your startup, or scaling up to meet the needs of consumers, business, and society, we connect you with the right people, products, and best practices to help you thrive and grow.

Cloud 264

Cloud Scale Startup Sales Hiring 264

SaaStr

APRIL 5, 2025

Kobe Conrad, Head of Growth at Rupa Health and Onleet, took the stage at SaaStr Annual to break down the five growth channels that transformed Rupa Health from a $20M seed-stage startup into a platform with hundreds of millions in equity and a 4,000% increase in user acquisition over three and a half years.

Scale 232

Scale AI Search Sales Hiring Acquisition 232

SaaStr

APRIL 14, 2025

150+ Sponsors Driving Innovation From the biggest names in cloud to the most exciting startups, our 150+ sponsors are showcasing the latest innovations in SaaS and AI. We’ve got an epic 40+ acre campus and it’s just full of fun. And networking.

VP of Engineering 204

VP of Engineering CTO Coach VPCs (Virtual Private Cloud) Scale 204

SaaStr

APRIL 5, 2022

Q: Dear SaaStr: What are Some Common Decisions SaaS Startups Make that Hurt Their Ability to Scale? How do you keep your investors engaged, and hunting for the next round VCs for you? The post Dear SaaStr: What are Some Common Decisions SaaS Startups Make that Hurt Their Ability to Scale? A bit more here. Transparency.

Scale 264

Scale Sales Hiring Scaling Startup 264

SaaStr

SEPTEMBER 29, 2023

This showcases a narrow segment of a niche market, and it’s missing a lot of startups. Any startup in any reasonable category likely has dozens of competitors, and Altman believes the best strategy to compete in 2023 and beyond is multi-product. Startups are no longer fringe. How can a startup compete with a big company?

Scale 289

Scale Scaling Startup Sales Hiring 289

Tom Tunguz

JUNE 21, 2022

In addition, Lee shared his view on usage-based pricing and defending a startup’s great asset, talent, from poaching during the next recovery. AEs deliberately undersized the contract commitment to ensure customer happiness and create opportunities to re-engage the customer for expansion. Usage-Based Pricing. Compensation.

Startup 203

Startup Sales Hiring Outsourced Development Compensation 203

SaaStr

AUGUST 12, 2020

So, the company starts getting divided up into functional areas, or silos, product management, sales, customers support, marketing and so on, and this siloing of the org chart I think means that not everyone knows what everyone else is doing, and there’s a general feeling of disorganization or chaos in most startups.

Startup 299

Startup Software Review Scale Systems Review 299

SaaStr

MAY 17, 2023

The point of CRO Confidential is to help startups acquire customers, and Cassidy provides a unique perspective on founder-led sales as a current founder and highly talented sales leader. Early-stage startups who aren’t yet household names need to find a way to leverage warm intros to companies instead of cold-emailing sales leaders.

Startup 241

Startup Pricing Sales Trends 241

SaaStr

FEBRUARY 17, 2023

In this edition of CRO Confidential, Sam Blond (former CRO at Brex and current Partner at Founders Fund) hosts his former colleague Lucas Fox (GM of Brex for Startups). Churn vs. Expansion: Where to Start As many startup founders know, in the beginning, acquiring customers is key to getting off the ground.

Retention 246

Retention Startup Revenue Sales Hiring 246

Tom Tunguz

SEPTEMBER 20, 2020

There are tests for evaluating burnout and work engagement. There are other tests included one called the UWES (Utrecht Work Engagement Scale) is detailed here. It distinguishes between work engagement and burnout. Exhaustion, cynicism, and inefficacy.

Healthcare 363

Healthcare Innovation Engagement Startup 363

Tom Tunguz

SEPTEMBER 2, 2022

During Bill Binch’s Office Hours , he predicted many more software startups would achieve 200% net dollar retention. Large NDR figures are hugely beneficial to startups. Account executive engages the team to help sell to the department. In other words, the average customer’s spend would double each year.

Enterprise 351

Enterprise Startup Retention Engagement 351

Chart Mogul

JANUARY 9, 2025

Here, customers usually find your brand through marketing channels and then engage with it through tools like interactive self-guided demos, free trials, or freemium versions of your product. Dani Riggs, Head of Revenue & Business Operations, Accord But in reality, many successful startups dont follow this path.

Scale 52

Scale Sales Hiring Startup Sales Recruiting 52

SaaStr

JANUARY 28, 2022

Cathy Gao , Partner at Sapphire Ventures, and Anoushka Vaswani, Partner at Lightspeed Venture Partners, moderated a panel with Carlos Delatorre , CRO at TripActions, and Latané Conant, CMO at 6sense to discuss how you can scale your startup from $20 million ARR to $200 million ARR through go-to-market execution, talent, and culture.

Scale 241

Scale Sales Hiring Scaling Sales Recruiting 241

SaaStr

JULY 3, 2020

349: Startups can get messy. And, wouldn’t it be nice if somehow we could turn this s**t show into an army where instead of having this startup chaos, we could get the team working in lock step. Basically, it’s based on a few very simple insights, but very few startups are actually doing these things.

Software Review 269

Software Review Scale Systems Review Startup 269

SaaStr

JUNE 14, 2023

At SaaStr Europa, UiPath’s Dines shared five insights from growing a company from nothing, so other founders can learn what it takes to scale a SaaS startup to $1B+ ARR. A strong, well-defined culture can help maintain employee engagement, productivity, and overall satisfaction while navigating through change.

Scale 246

Scale Artificial Intelligence Technical Review Software Review 246

Scytale

MARCH 12, 2025

As the UKs tech startup ecosystem continues to thrive, visionary founders are driving innovation across various industries, shaping the future of technology , finance , healthcare , and beyond. In this article, we highlight the top 10 tech startup founders in the UK for 2025 (who you should be following if you arent already!),

Startup 59

Startup Scale Cybersecurity AI Search 59

Tom Tunguz

JUNE 22, 2022

For web3 startups to thrive, their marketing teams will need to spend marketing dollars to acquire users efficiently. There’s an entire marketing ecosystem for startups to build - and it will explode as all the venture dollars web3 startups have raised rushes to find new users. This is my mental model for it today.

Marketing 355

Marketing Blockchain Advertising Government 355

TechEmpower SaaS

NOVEMBER 13, 2023

This isn’t just our opinion - our startup metrics prove it! The point is, empty textboxes aren’t just intimidating, they can significantly impact user engagement and conversion rates. We could prompt Mark to enter descriptive keywords like “dedicated” and “engaging.” Drop-off on the first page of an application is bad news.

Generative AI 443

Generative AI Artificial Intelligence AI New CTO 443

SaaStr

MARCH 16, 2025

The best candidates will find these tasks engaging, and itll save you hours of wasted meetings. A candidate with a flashy resume from Datadog or Wiz or even Cursor or Codeium or your competitor might look perfect on paper, but that doesnt mean theyre the right fit for your startup. Thats time you cant afford to lose.

Software Review 165

Software Review Interviewing Engineering Startup 165

Intercom, Inc.

AUGUST 30, 2022

By building a strong business tech stack for your startup – covering everything from incorporation to growing long-lasting customer relationships – you can not only win back time and establish best practices, but create a solid foundation for your business to grow. Ready to take your startup to the next level?

Scale 163

Scale Payment Services Startup AWS 163

SaaStr

APRIL 10, 2020

As a startup, there are few things more important than Being Present: Your customers need to believe. Startups are a journey. And engage everyone with their best ideas. If you’ve never run a hot startup, or worked at a hot startup, you may not get this. Cut everything quietly. CLTV Isn’t The Whole Story.

Sales Hiring 351

Sales Hiring Startup Investment Revenue 351

SaaStr

MARCH 18, 2025

Demand Was the Ceiling, Not Cash Unlike most startups that struggle to generate sufficient pipeline, Wiz faced the opposite problem: “The company had a problem with managing high demand, having calendars full of demos and struggling to find time for team meetings outside of customer interactions.”

Scale 191

Scale Sales Hiring Scaling Headcount 191

Tom Tunguz

MARCH 8, 2020

The first place to start is to learn to sell your startup’s product well. To make a partnership successful, your startup will need to teach another sales team to sell your product. Depending on the answer, you’ll have to decide which types of partnerships are the best to engage them. Here are my notes.

Scale 349

Scale AWS Consulting Sales Enablement 349

SaaStr

JULY 15, 2022

For 90% of startups, if you’re struggling right now … sure blame the market. And there’s still always at least a small but engaged group of customers looking for a better solution. If you’re selling to struggling startups, that’s a challenge today. But it’s not that, if your market is huge.

Marketing 357

Marketing Startup Cloud Churn 357

User Pilot

MARCH 5, 2025

That’s where customer engagement software comes in. How I chose the best customer engagement software My evaluation process combined thorough feature analysis , a careful review of user feedback, and insights from industry reports. Qualifying questions for choosing the right customer engagement tool.

Software Review 52

Software Review Engagement Software Scale 52

Tom Tunguz

NOVEMBER 30, 2020

What’s true for basketball is also true for startups - at least in this case. With all the news of unicorns and IPOs and acquisitions driven by the broader market, teams can fall into a trap to think building a startup into a success is easier for others. How do you engage people over Zoom? It’s a startup.

Acquisition 279

Acquisition Finance Startup Engagement 279

SaaStr

FEBRUARY 16, 2024

Alex Kayyal and Julie Kainz, Partners at Lightspeed, shared at SaaStr Annual a framework they developed around how to think about this new era of Artificial Intelligence in SaaS, what opportunities are out there for startups, and how to think about incumbents. This changes the playing arena for startups. You move one over to 2.0,

AI 294

AI Artificial Intelligence Healthcare New CTO 294

SaaStr

SEPTEMBER 3, 2023

With BEE, teams and organizations of any size can experience an easy, fast way of creating engaging content for their internal and external communications needs. With the help of a super talented, diverse team, BEE has the opportunity to build a terrific brand through authentic storytelling and engaging programs that drive business results.

Consulting 274

Consulting Communication Startup Branding 274

SaaStr

JUNE 3, 2022

2016: Dharmesh joined us for the first time, with one of the most engaging and highly-rated SaaStr Annual session on ever: their journey to IP O. Dharmesh Shah, co-founder and CTO, gave 2 amazing SaaStr talks and 1 amazing deep-dive so far.

CTO 316

CTO Retention Startup Scaling 316

SaaStr

JULY 14, 2024

Customer Engagement and Onboarding: Jason stresses the importance of early customer engagement. Fundraising Strategy: For startups looking to raise funds, Jason advises talking to more investors than initially planned and being conservative in the amount of money you ask for.

Sales Hiring 263

Sales Hiring Outsourcing Services Scale Interviewing 263

Chart Mogul

FEBRUARY 13, 2025

When and how to launch sales and marketing is a tough topic for most startup founders. But sales and marketing are the backbone of every successful go-to-market (GTM) strategy, and getting them right can be the difference between … When and how to launch sales and marketing is a tough topic for most startup founders.

Scale 52

Scale VP of Engineering Sales Hiring Startup 52