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What’s New At WorkOS and What It Takes To Be “Enterprise-Ready” in SaaS with WorkOS CEO and Founder Michael Grinich

SaaStr

In this new SaaStr series called “What’s new at…,” Jason Lemkin chats with WorkOS CEO and founder Michael Grinich about what it takes to be Enterprise ready in SaaS, building vs. buying, and who the stakeholders are in a B2D motion. They offer all the features you need to sell to Enterprise customers. It’s not an option.

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The Playbook for Going Upmarket with Stripe’s CRO and Checkr’s COO

SaaStr

Enterprise buyers: Need predictability in pricing Want to buy solutions, not features Require modularity and customization Have completely different procurement processes The key is to repackage your components into enterprise-ready solutions. In 2019, top SaaS companies spent 50-55% of revenue on sales and marketing.

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The Journey from Freemium to PLG to SLG: Key Learnings from Dropbox, Salesforce and Vimeo

SaaStr

But here’s the real kicker: PLG isn’t just another sales motion. The “SaaS Era” – Online trials, SEM/SEO, inside sales GTM 3.0: The “SaaS Era” – Online trials, SEM/SEO, inside sales GTM 3.0: The infrastructure cost for real Enterprise readiness is massive.

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The Chat GPT Growth Story: How AI is Changing the Way We Work with OpenAI’s Head of Sales, Aliisa Rosenthal

SaaStr

OpenAI’s Head of Sales, Aliisa Rosenthal, joined OpenAI a year and a half ago — before ChatGPT launched. After that, they released instruction following models, which were the first Enterprise-ready models. A friend joined Jasper as president and asked her to run the sales team. AI is rapidly changing the way we work.

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Thanks to Calendly, Drift, Reprise, Secureframe, and Shift Paradigm for Sponsoring SaaStr Annual 2022!

SaaStr

Drift brings Conversational Marketing, Conversational Sales and Conversational Service into a single platform that integrates chat, email and video and powers personalized experiences with artificial intelligence (AI) at all stages of the customer journey. appeared first on SaaStr.

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What’s The #1 Challenge After $1m-$2m ARR?

SaaStr

You can hack managing and finding 1–3 reps yourself, but after that, you really need a VP of Sales. You will need a VP of Engineering to manage these processes, recruit and build the team, and make your product more secure and enterprise-ready. Otherwise, things will almost always stall out a bit around $3m-$5m ARR.

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3 Secrets to Help You Sell Upmarket Faster

SaaStr

Kelly Del Curto, Senior Director of Sales @ Lever, joined with Tammy Aguillar, Area VP, Commercial Sales @ DocuSign, Kate Earle Jensen, Head of Platform Sales @ Stripe, and Lauren Schwartz, VP of Enterprise Sales @ Fivetran share the following suggestions about how to move your sales organization into larger markets. #

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