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Is a Bigger Booth at Events Really Worth It? The Latest SaaStr Data

SaaStr

So is a bigger booth at an event really worth it? Go Big or Go Home, at events. At the end of the day, events are a ton of work. The post Is a Bigger Booth at Events Really Worth It? And is a booth even worth it at all? These are questions debated endlessly by founders and marketers … especially in the early stages.

Data 213
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Should You Really Be Sending SDRs to “Man” Your Booths at Events?

SaaStr

Now if events are a sales function budgeted by marketing, then at first this seems to make sense. Sometimes we forget why expensive, time-consuming booths at top industry events still work, even today. It’s fairly simple: a subset of the best in every industry attend the top one or two events in that industry each year.

AWS 260
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The Official Guide to SaaStr Annual 2024 Official, Semi-Official and Unofficial Parties and Side Events!!

SaaStr

By the time we get to SaaStr Annual 2024, Sep 10-12 in SF Bay , we’ll be overloaded with side events, official, semi-official and unofficial parties, and so much more! We’ll update this list at least weekly but here are some of the events already lined up you can sign up for! Tuesday, September 10 Taco Tuesday on-site!!

Finance 271
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Dear SaaStr: How Many Events a Year Should A Startup Founder Attend?

SaaStr

Dear SaaStr: How Many Events a Year Should A Startup Founder Attend? So I’d do the following: First, there are usually 1 or 2 top events in your industry. Someone senior should go every year, mainly because the #1 event in the industry is where the top customers, prospects, partners, and other execs are. Here are my learnings.

Startup 241
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The Ultimate Guide to Conversion Rate Optimization

How to define the right events. And, “Is the issue a technical breakdown, or is it the UX flow?”, then you’ve come to the right spot. In this guide, you’ll learn: 7 detailed steps to infuse data-power into your conversion process. How to shine a light on where customers drop off. New ways to test, learn, and iterate.

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Best Event Management Software

The Daily Egg

The post Best Event Management Software appeared first on The Daily Egg. You’ve always wanted to visit the Grand Canyon and finally said “the heck with it,” hopped in the car and took off. But, in all your excitement you forgot to pack your phone charger. You’re about 20 minutes away when your phone dies. Bye-bye GPS. […].

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SaaStr’s Secrets to Great Events

SaaStr

Amelia Ibarra, SaaStr’s SVP and GM, did a great deep dive with Alyce on the future of content and events post-Covid. Take a listen here if you do content, marketing and/or events: A few key learnings for us at least: Great content is a lot of work. The post SaaStr’s Secrets to Great Events appeared first on SaaStr.

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9 Steps to Hosting Your Most Successful Virtual Event

The step-by-step Virtual Event Handbook from Thryv gives you all the tools you need for planning, setting goals, marketing, pricing and – don’t forget this one – event etiquette. Plus, the handy checklist will help you pull it all off without a hitch.

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Stop Investing in Forgettable Learning Events

Download this whitepaper to find out how to leverage online product sales training platforms to increase retention and improve ROI––and stop investing in unforgettable sales events.

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The SaaS Guide to Conversion Rate Optimization

How to define the right events. And, “Is the issue a technical breakdown, or is it the UX flow?”, then you’ve come to the right spot. In this guide, you’ll learn: 7 detailed steps to infuse data-power into your conversion process. How to shine a light on where customers drop off.

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Cold Calling Tips and Tricks

However, there is also strong evidence which points to the contrary - 78% of decision-makers have taken an appointment or attended an event as a result of a cold call. In fact, less than 2% of today’s cold calls actually result in meetings, and 63% of sales professionals say it’s what they dislike most about their jobs. What’s the verdict?

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Timothy Chan will explore: A/B testing best practices to ensure your experiments yield reliable results 📊 Limitations of traditional A/B testing and state-of-art solutions commonly used to address them 🔑 Advanced techniques to take experimentation to the next level 🚀 You won't want to miss this event!