Clouded Judgement

MARCH 22, 2024

Enterprise software businesses strive for 90-95% gross retention (generally the percent of revenue that sticks with you vs churns altogether), with net expansion in the 120%+ range (the aggregate change in expansion - contraction - churned revenue). Customers are experimenting on two vectors - functionality and vendor.

AI 190

AI Cloud Revenue Technical Advisors 190

Sales Hacker

DECEMBER 17, 2024

Scott Barker: [26:53] Did you go about shifting that so how were what were some of the strategies you used to shift um how the market was perceiving you.

Scale 102

Scale Engineering Acquisition Scaling 102

Sales Hacker

SEPTEMBER 22, 2023

A paid sign up will prob more likely than not come from a SMB / MM segment account because they have less purchasing restrictions than that of enterprise. Check it out below: Start-ups to watch: Writer announced their $100M Series B, building the full-stack generative AI platform for enterprises.

Enterprise 122

Enterprise Scale Generative AI SMB 122

Andreessen Horowitz

JUNE 3, 2024

Marketing is particularly well suited for adopting generative AI because it is an iterative, creative, and dynamic practice that relies on the types of media — texts, images, video — that have driven LLM development. And the level of complexity and user experience dictates a different product for SMBs vs. enterprises.

AI Search 121

AI Search AI Outsourcing Services Payment Solutions 121

How To Buy Saas

FEBRUARY 25, 2025

Rapid SMB adoption with 200K+ customers. Startups, SMBs, and mid-market; teams wanting all-in-one marketing + sales. AI & ML Features Einstein AI offers lead scoring, opportunity insights, forecast predictions, and now Einstein GPT for generative AI (e.g., auto-generated emails, AI chatbots in service).

Scale 52

Scale Underperforming Technical Team Technical Review Software Review 52

Sales Hacker

DECEMBER 29, 2023

The tactics that you use in SMB – focus on building products at scale, overindexing towards UX and UI, having a PLG motion behind the scenes, leading with your product, and adapting the way that you price and package, meaning giving some optionality. More for your eardrums : If you tuned in last week, you know the drill.

Scale 99

Scale Sales Hiring Consulting AI 99

Sales Hacker

FEBRUARY 25, 2025

Obviously, SMB, smaller companies, there’s risk when the market’s the way it is. Katrina Wong: Think about AI and the possibilities of that, right? Like with generative AI. And of course we got to the generative AI topic. Everyone’s trying to go upmarket. It’s kind of a common theme.

Sales Hiring 84

Sales Hiring Marketing Technical Review Sales Recruiting 84

Sales Hacker

MARCH 10, 2025

By the time Levelset was acquired by Procore for $500M, they had: A well-defined SMB and mid-market sales motion. A high-velocity upsell engine generating $500K+ in expansion revenue per month. ’ More for your eyeballs The State of Marketing and AI Report. The result?

Scale 74

Scale Sales Hiring Scaling AI Search 74