User Pilot

JUNE 19, 2024

TL;DR Growth product manager is a specialist position within product management focusing on identifying and executing product-led growth opportunities in acquisition, engagement, and retention. Books : Hacking Growth : Learn proven tactics for rapid company expansion. Let’s look at what these are.

Management 59

Management Growth Hacking Scale Customer Lifetime Value 59

User Pilot

OCTOBER 26, 2021

Using data and customer success stories , you’ll need to identify your Aha moments, Activation points, and ways of optimizing engagement to promote retention that will lead you to identify your North Star metric in four steps. Focus on Impact : It helps teams prioritize customer experience , which leads to improved acquisition and retention.

B2C 98

B2C Metrics B2B Retention 98

Incredo

OCTOBER 8, 2019

Just look at customer acquisition vs retention statistics. If you increase retention rate by 5%, you can increase your company’s profitability by up to 95%. What do you see? When you acquire a new customer, it costs you 5x more than if you retained your existing customer. Top 3 Facebook groups where you can 1.

Acquisition 148

Acquisition Strategy Technical Review SaaS 148

Incredo

OCTOBER 8, 2019

Just look at customer acquisition vs retention statistics. If you increase retention rate by 5%, you can increase your company’s profitability by up to 95%. What do you see? When you acquire a new customer, it costs you 5x more than if you retained your existing customer. Top 3 Facebook groups where you can 1.

Acquisition 134

Acquisition Strategy Technical Review SaaS 134

Incredo

OCTOBER 2, 2019

This situation makes you to take better care of your growth strategy and always look for SaaS growth hacks that actually work. growth and we will explore ?n customer retention. SaaS companies fighting f?r ur share in the m?rk?t. ght product, success in the S??S nt relies on d?f?n?ng ur development ?tr?t?g?

Scale 131

Scale Scaling SaaS Business 131

User Pilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. In fact, excellent customer service is one of the best ways to increase customer loyalty and retention. For instance, you might want to offer a coupon that provides an upgrade discount rather than a discount on their existing subscription tier.

Social Media 97

Social Media Software Review Growth Hacking Education 97

Sylvia Ng

FEBRUARY 17, 2016

Experience with Growth Hacking including retention. Solid Growth Framework knowledge. Relevant experience in working for (or with) a fast-growth consumer start-up from conception through commercial launch. At least 1 year experience in growth hacking tactics. Start-up experience. Background in UX.

Engineering 74

Engineering Growth Hacking Scale Social Media 74

User Pilot

APRIL 30, 2024

TL;DR A marketing growth strategy is a comprehensive business growth approach focusing not only on customer acquisition but also on long-term engagement and retention. Growth marketing strategy vs. traditional marketing strategy Growth marketing focuses on the entire customer lifecycle , not just the initial acquisition.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

User Pilot

JUNE 28, 2024

TL;DR Growth product manager is a specialist position within product management focusing on identifying and executing product-led growth opportunities in acquisition, engagement, and retention. That goal can relate to any point of the customer journey , from acquisition to retention and expansion.

Management 52

Management Growth Hacking Technical Review Scale 52

User Pilot

SEPTEMBER 2, 2020

Which tools do you guys use for user retention? We get these questions *a lot* in our Product Growth and Retention group (go check it out, BTW.!), But hopefully – now whenever you need a new tool for user activation, feature adoption or retention – you’ll know where to start. Product Growth Tools: Activation.

Payments 78

Payments Payment Solutions Software Review SaaS Payments 78

Chart Mogul

APRIL 29, 2020

Naturally, if users have nothing to interact with, they will not complete the user journey projected by your marketers and won’t take the necessary action (subscription, purchase, etc.). Conversion and bounce rate. And, since even a one-second delay can drop conversion by 20% , saving users time saves your sales.

Scale 90

Scale Underperforming Technical Team Technical Review Software Review 90

User Pilot

JUNE 26, 2024

TL;DR Growth product manager is a specialist position within product management focusing on identifying and executing product-led growth opportunities in acquisition, engagement, and retention. In order to drive product growth throughout the funnel, there are several responsibilities a growth product manager must adopt.

Management 52

Management Growth Hacking Scale Customer Lifetime Value 52

User Pilot

FEBRUARY 26, 2023

Companies that prioritize digital engagement tend to build brand awareness with their target audience and improve customer retention. This will tell you how engaging your product is and can serve as a leading indicator for customer loyalty or retention. What are the benefits of digital customer engagement?

Engagement 98

Engagement Technical Review Software Review Social Media 98

User Pilot

MAY 19, 2021

SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. Does your product help employees save time while invoicing? What job do they need to get done with your product?

B2B 119

B2B Marketing SaaS Social Media 119

Chart Mogul

APRIL 29, 2021

We spend most of our waking hours thinking about how to build a reliable, beautiful product that helps subscription businesses grow faster using their customer and billing data. And importantly, our retention rate for these customers is high. ChartMogul is a product-led business. And maybe that’s true for you too.

Scale 59

Scale Sales Hiring Strategy Underperforming Technical Team 59

User Pilot

FEBRUARY 14, 2021

SaaS Growth Strategy #1: Product-Led Growth. As the Chief Sumo of Sumo Group, Noah Kagan , says, “ Identify marketing channels that are already working for you right now and look for ways to growth hack them to a whole new level. ”. Use in-app modals to drive sales or subscriptions. In-app marketing. Activation.

Strategy 98

Strategy SaaS Software Review Social Media 98

The Marketing & Growth Hacking Publication

FEBRUARY 26, 2019

There are several reasons for this, but one of the most significant is the paid subscription model that virtually eliminates advertising. Netflix is a Subscription-based VOD (SVOD) provider. Its strict adherence to the paid subscription model yields consistent income with low fixed costs.

Payment Solutions 40

Payment Solutions Payments Payment Methods Development 40

wepay

FEBRUARY 20, 2018

For traditional businesses the focus is more on Convert and for SaaS it tilts a bit more toward Retain due to the prevalence of the subscription model. So we will take a look at some of the better advice out there to do just that and achieve growth through those three stages. What is a go-to-customer strategy? Putting it all together.

SaaS Payments 40

SaaS Payments Strategy Payments SaaS 40

Chart Mogul

APRIL 29, 2021

We spend most of our waking hours thinking about how to build a reliable, beautiful product that helps subscription businesses grow faster using their customer and billing data. And importantly, our retention rate for these customers is high. ChartMogul is a product-led business. And maybe that’s true for you too.

Scale 52

Scale Sales Hiring Strategy Underperforming Technical Team 52

The Marketing & Growth Hacking Publication

FEBRUARY 21, 2019

If you’re promoting a subscription, you could offer a 7 day free trial period to new users so they have the opportunity to learn the value of your product for themselves. In-app subscription forms can help you build targeted email, push-notification and SMS strategies highlighting your promotional offers.

Mobile 40

Mobile Marketing Growth Hacking Technical Review 40

User Pilot

JUNE 28, 2024

Growth Hacking Mini-Degree (Growth Tribe) : While not a traditional certification, this program gets mentioned for its practical approach to growth hacking, a core skill for user acquisition. It equips you with techniques for user acquisition, growth experimentation , and driving product adoption.

Acquisition 52

Acquisition Scale Artificial Intelligence Data Analysis 52

User Pilot

JUNE 17, 2024

Consider premium webinars from Product School or Mind the Product for in-depth user acquisition and growth marketing insights. Userpilot’s blog tackles user acquisition, freemium user conversion, and retention. Andrew Chen, a growth marketing expert, shares valuable tactics.

Acquisition 52

Acquisition Artificial Intelligence Scale Social Media 52

Chart Mogul

APRIL 29, 2020

Naturally, if users have nothing to interact with, they will not complete the user journey projected by your marketers and won’t take the necessary action (subscription, purchase, etc.). Conversion and bounce rate. And, since even a one-second delay can drop conversion by 20% , saving users time saves your sales.

Scale 52

Scale Underperforming Technical Team Technical Review Software Review 52

User Pilot

JUNE 18, 2024

Analyze key metrics such as customer acquisition cost (CAC) , customer lifetime value (CLV), and churn rate to optimize marketing strategies and drive customer retention. Hacking Growth by Sean Ellis and Morgan Brown : This book discusses strategies for driving rapid and sustainable business growth through growth hacking techniques.

Product Marketing 52

Product Marketing Management Marketing Customer Lifetime Value 52

User Pilot

JUNE 28, 2024

Analyze key metrics such as customer acquisition cost (CAC) , customer lifetime value (CLV), and churn rate to optimize marketing strategies and drive customer retention. Hacking Growth by Sean Ellis and Morgan Brown : This book discusses strategies for driving rapid and sustainable business growth through growth hacking techniques.

Product Marketing 52

Product Marketing Technical Review Management Marketing 52

User Pilot

JUNE 26, 2024

Analyze key metrics such as customer acquisition cost (CAC) , customer lifetime value (CLV), and churn rate to optimize marketing strategies and drive customer retention. Hacking Growth by Sean Ellis and Morgan Brown : This book discusses strategies for driving rapid and sustainable business growth through growth hacking techniques.

Product Marketing 40

Product Marketing Management VP of Engineering Marketing 40

SmartKarrot

APRIL 24, 2020

This ‘fine line’ is created by the gap between customer acquisition and customer retention. While customer acquisition is the key driver for dynamic revenue growth, customer retention is often the critical factor. We mentioned a gap between customer acquisition and customer retention processes earlier.

Management 11

Management Technical Review Acquisition Customer Success 11

Incredo

NOVEMBER 1, 2019

Higher average selling prices bring higher expectations for these business relationships, such as signed contracts, premium service-level agreements, invoicing and the ability to speak to a staff member whenever problems arise. This one is less common in the SaaS industry but in general is considered by subscription based service providers.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

SmartKarrot

FEBRUARY 16, 2022

She is active on LinkedIn, where she helps SaaS companies optimize their customer acquisition, demand generation, product positioning , and growth plans. You can follow Ben to manage your SaaS startup finances and calculate growth metrics accurately. He helps SaaS companies and entrepreneurs scale with ABM and growth marketing.

VP of Engineering 10

VP of Engineering Scale SaaS Venture Capital 10

User Pilot

JULY 24, 2023

We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. SaaS marketing requires an effective retention strategy as the majority of a customer’s lifetime value is dependent on them renewing their subscription. What is SaaS marketing?

SaaS Payments 94

SaaS Payments Marketing Payment Solutions SaaS 94

Baremetrics

MARCH 23, 2020

Signs that you have a churn problem If you run a SaaS or subscription business, you’re in a constant battle to reduce churn as much as possible because it improves your monthly recurring revenue (MRR) and creates more sustainable growth. If a user churns, it usually happens within the first month of their subscription.

Churn 145

Churn Payment Methods Payment Solutions SaaS Payments 145

User Pilot

DECEMBER 17, 2019

A lot of subscription-based businesses are struggling with their trial-to-paid conversions, user activation, and user adoption. If your average monthly subscription is around $25, that would mean that each month you will add around $500 in your monthly revenue. Improving the retention of your paying customers?

Onboarding 92

Onboarding Growth Hacking Payment Features Subscription 92

ProfitWell

APRIL 6, 2020

Last week, the Growth Hack Group hosted an entrepreneurs office hours Q&A called “During Tough Times,” to discuss the current state of the economic crisis from three different perspectives. That’s a wrap on your April 6 episode of Recur Now. Listen wherever you get podcasts: Top B2B SaaS news. Click to enlarge.

Growth Hacking 59

Growth Hacking Content Marketing B2B Education 59