SaaStock

FEBRUARY 14, 2019

We conducted intensive market research with SaaS practitioners across LatAm to dig into the reasons behind the region’s hypergrowth, and worked with the progressive global VCs who are fuelling the SaaS boom to understand the key players and the scope of the opportunity. Diego Cordovez, CMO, Meetime. Rodrigo Dantas, CEO, Vindi.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

Subscription Flow

DECEMBER 12, 2024

In simple words, it means that to expand in an unpredictable market landscape, a business has to employ various tactics to maintain a steady cash flow. These are the functions that need to be streamlined for optimum revenue growth: pricing, product launch, marketing, service innovation, customer retention etc.

Payments 52

Payments Payment Services SaaS Payments Revenue 52

User Pilot

SEPTEMBER 14, 2023

Product marketing, on the other hand, promotes the product to the outside world. Marketers can help product teams with competitive analysis and market research so that the product achieves the product-market fit. That’s where product marketing managers can help. CES survey created with Userpilot.

Management 104

Management Marketing Market Research Product Marketing 104

Intercom, Inc.

AUGUST 26, 2020

But, as our research reveals, they’re finding innovative ways to balance them all. Intercom commissioned an independent market research firm to survey a random sample of 593 support managers and leaders. Support leaders are leveraging technology to provide fast, personal support at scale. Are you ready to join them?

Trends 233

Trends Scale Headcount Technology 233

User Pilot

SEPTEMBER 4, 2023

It enables marketers to create better buyer personas, design more effective products, and position their brands favorably in the market. There are four primary ways of collecting psychographic segmentation data, including market research , in-app surveys , focus groups, and customer support teams.

Product Marketing 104

Product Marketing Strategy Marketing Market Research 104

User Pilot

JULY 22, 2024

Here are the steps to develop your positioning effectively: Conduct thorough market research. Perform competitive analysis by identifying competitors, studying their offerings, and conducting a SWOT analysis to find market gaps. Conducting market research surveys with Userpilot. Understand your competition.

Underperforming Technical Team 103

Underperforming Technical Team Market Research Technical Review Interviewing 103

User Pilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. Spotting market gaps: keyword research.

Underperforming Technical Team 105

Underperforming Technical Team Marketing Market Research Outsourced Development 105

User Pilot

AUGUST 29, 2023

TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Market research focuses on wider market trends early in the product development cycle, while market validation focuses on the specific product and its market potential after the ideation stage.

Marketing 105

Marketing Scale Market Research Interviewing 105

User Pilot

OCTOBER 2, 2023

You can assess customer loyalty with evaluative research using NPS surveys to determine how likely users would recommend your product. Evaluative research helps with conversion funnel analysis by evaluating what is causing drop-off. Futuristic Ideation : Generative research reveals users’ hopes for future products.

Benchmarks 105

Benchmarks Interviewing Innovation Onboarding 105

Neil Patel

SEPTEMBER 21, 2021

No matter if you’re looking for news articles on digital marketing trends in healthcare, Google Scholar can help you get high-quality search results. If you want to learn how to use Google Scholar successfully for your marketing research , follow the steps below. Search by Year to Find Trending Topics.

Market Research 142

Market Research Trends Social Media Healthcare 142

Chaotic Flow

OCTOBER 13, 2015

An agile competitor can learn from your customers as well as its own, copying and improving whatever innovation you deliver before you have time to sell it. Now, imagine that information being accessible to everyone in your organization, not just a product manager or market researcher.

SaaS 149

SaaS Software Development Software Review Outsourced Development 149

User Pilot

JULY 25, 2024

Here’s a breakdown of your core responsibilities: Product Strategy Development : Assist in crafting and executing product strategies aligned with company goals and market needs. Market Research and Analysis : Conduct thorough market research to identify opportunities, customer needs, and competitor activities.

VP of Engineering 94

VP of Engineering Management Market Research User Experience 94

Neil Patel

JANUARY 5, 2022

Market analysts in particular are expected to grow in demand. Having a degree in this field, with technical education and experience on the numbers side of things, could pave the way for a career in marketing research and analysis. Located in Philadelphia, this school focuses on being cutting-edge and pushing innovation.

Marketing 114

Marketing Artificial Intelligence Social Media Advertising 114

User Pilot

AUGUST 30, 2024

Product insights : Feedback and data specific to product usage and perception, guiding development and innovation. Marketing insights : Data on the effectiveness of marketing efforts used to optimize reach, engagement, and conversions. Companies usually conduct it when launching new products or expanding into new markets.

Social Media 105

Social Media Underperforming Technical Team Market Research Data Analysis 105

Sales Hacker

SEPTEMBER 25, 2024

It was launched back in 2016, which given the rapid pace of go-to-market innovation, is becoming obsolete. The main reasons why it needs an update include: Initially built for organizations who have a high Average Contract Value (ACV), and is intended to run alongside a Demand Generation / Integrated Marketing function.

Scale 110

Scale Outsourced Development Enterprise Innovation 110

Intercom, Inc.

OCTOBER 15, 2020

Bob: The interesting part to me is that to me, all innovations have to revolve around a struggling moment, and that a struggling moment actually exists irrelevant of supply. It would’ve been great to have a picture of that, but the fact is paying attention to where those struggling moments are, they’re the seed for all innovation.

Sales Hiring 265

Sales Hiring Sales VP of Engineering Underperforming Technical Team 265

Intercom, Inc.

MAY 17, 2018

One is the outcome driven-innovation. This is the difference between what I call supply-side innovation, “I have this technology, what job can it do?” versus demand-side innovation: “What progress do customers wanna make, and how do they value it?”. If you learn those things, you can lean into them. This is Tony Ulwick ’s stuff.

Sales Hiring 202

Sales Hiring Interviewing Scale Underperforming Technical Team 202

Intercom, Inc.

JANUARY 14, 2021

They don’t have the discipline” Then, during my MBA, I went even deeper into the theoretical knowledge – marketing strategy, theory of segmentation, how to do market research, Lean Startup and customer development. Teams were afraid to focus on just a specific segment of the market or customers. Rati: Amazing.

Strategy 225

Strategy Scale Systems Review Technical Review 225

User Pilot

JULY 22, 2024

Product development strategy: New products for existing customers This strategy focuses on incorporating exciting new features and leveraging innovative technologies to enhance products, keeping them fresh and current. To be successful, the company needs to conduct extensive market research to identify customer needs and market gaps.

Strategy 103

Strategy Scale SaaS Market Research 103

FastSpring

DECEMBER 11, 2020

You need something that makes you think about your digital business in a new way, renews your motivation, and helps you be more innovative. To me, this quote is all about market research. But as a digital seller and online business owner, sometimes you need a quote that gives you more than warm, fuzzy feelings. Communication.

Payment Methods 148

Payment Methods Underperforming Technical Team New CTO Payment Services 148

Neil Patel

FEBRUARY 12, 2021

The Federal Trade Commission (FTC) permits companies to use this marketing strategy (within limits, which we’ll talk about) for three reasons: Comparisons encourage healthy competition in the marketplace. Criticism encourages brands to up their game and innovate, which benefits all consumers.

Advertising 144

Advertising Marketplace as a Service Branding Innovation 144

Buffer Resources

APRIL 18, 2024

Each year, fresh ideas, concepts, and technological innovations shape the creative design landscape. Many of these graphic design trends infiltrate the realms of business and marketing. Sleek and modern design elements can enhance the perception of your brand, conveying creativity and innovation to your audience.

Social Media 127

Social Media Branding Trends Innovation 127

Kellblog

JANUARY 7, 2022

1] Certainly in your own mind, but also with other people and groups: customers, prospects, sales, product, engineering … and via market research. [2] Pitching an innovation idea to a conservative buyer might result in rejection, but not because the idea is bad but because the buyer is risk averse.

Entertainment 133

Entertainment Startup Technology Market Research 133

Neil Patel

OCTOBER 26, 2020

The checklist we used is only one way to determine if your value proposition will dominate your market. The only way to truly know if your value proposition hits home is to consistently look at your analytics, test your web elements often, and perform ongoing market research. Market Research. Site Analytics.

Engagement 142

Engagement Artificial Intelligence Software Review Market Research 142

User Pilot

DECEMBER 5, 2023

Data analysts play a key role in interpreting user data and market trends. The product design process consists of 7 key steps: User research. Market research. A big part of market research is competitive analysis. Their insights help guide the design process. What is the product design process?

Underperforming Technical Team 95

Underperforming Technical Team User Experience Interviewing Market Research 95

Intercom, Inc.

MAY 22, 2019

Meanwhile, I did a little bit of market research, and I found this problem wasn’t unique to New Relic or SaaS companies or really any size of business. Here’s a better way for entrepreneurs and company builders to think about the roadmap: innovation is your responsibility, but you don’t innovate in a vacuum.

Artificial Intelligence 199

Artificial Intelligence Machine Learning Scale Technical Review 199

User Pilot

SEPTEMBER 29, 2022

Incremental innovation is the most reliable way to increase value. Implement small changes frequently and test their effectiveness before innovating further. To measure product value, you first need to do market research and check out what other solutions serve the same purpose as your product. Minimum Viable Onboarding.

Innovation 105

Innovation Onboarding Software Review User Experience 105

User Pilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. Slack’s UX strategy involves iterative innovation based on user feedback.

Strategy 104

Strategy Underperforming Technical Team User Experience Technical Review 104

User Pilot

JULY 17, 2024

Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. Market research tools : Use comprehensive market research tools like Qualtrics to gather data on user demographics, psychographics, and market trends. Tracking in-app behavior with Userpilot.

Technical Review 105

Technical Review Software Review Market Research Interviewing 105

User Pilot

NOVEMBER 21, 2023

New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand. Brainstorm ideas on how to solve customer problems in an innovative way and validate them. What methods could you use for market research? Feature request form.

Underperforming Technical Team 104

Underperforming Technical Team Sales Recruiting Social Media Market Research 104

User Pilot

JULY 16, 2024

Technical product manager responsibilities include: Conduct user and market research to understand user pain points. Conclusion As products become more complex and technology-driven, the role of technical product managers will become increasingly important, driving innovation and success within their organizations.

Management 111

Management Engineering Data Analysis Software Development 111

User Pilot

AUGUST 20, 2023

Using the build-measure-learn approach has various benefits such as faster time to market, reduced risks, and cost efficiency. Here are the steps usually implemented in the Build phase: Conduct market research and define your target audience. Let’s discuss this in more detail. This is where Userpilot comes in.

Development 97

Development Scale Interviewing Acquisition 97

Sales Hacker

FEBRUARY 24, 2021

CMOs are responsible for brand management, market research, product marketing, and managing a marketing team. Often, a new product/service you’re pitching can be a new, innovative idea that doesn’t have a lot of competition, which might sound appealing, but could be a reason to pause for a CFO.

Underperforming Technical Team 120

Underperforming Technical Team Scale Finance Market Research 120

User Pilot

JULY 23, 2024

A product development team is usually made up of the product manager , project manager, product designer , developer, marketing team , and sales team. Key stages of the product development life cycle: Ideation : Conduct market research and brainstorm potential solutions to the challenges.

Development 109

Development SaaS Marketplace as a Service Scale 109

User Pilot

SEPTEMBER 29, 2023

We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. Product managers generate these by looking at key metrics and trends in the market or gathering user feedback from existing products. Ready to get started?

Development 105

Development Software Review Sales Recruiting Technical Review 105

User Pilot

AUGUST 29, 2023

Product management is a discipline valued by the world’s most successful and innovative tech companies. Product teams advocate strongly for users: they’ll gather customer feedback, conduct market research, isolate a clear target market, and ensure new features are built to directly address user needs.

Management 105

Management Marketplace as a Service Interviewing Product Marketing 105

Teamgate

AUGUST 17, 2020

Doing market research and coming up with more or less of a viable product will mean almost nothing if you do not have the attention of your target audience, along with a minimum market interested in your product, from the get-go. Ambiguity is your friend if you’re looking to innovate”- Brian Clark. Key Takeaway.

Business 98

Business Market Research Startup Education 98