Intercom, Inc.

JUNE 10, 2020

I hope this post allows people and teams to safely talk about Product Judgment. If you ever had to face a Manager, Director or Exec as they make bad product decisions and you’re struggling to persuade them otherwise, this post will help you. It takes years to build, and therefore ranges from very weak to very strong.

Underperforming Technical Team 291

Underperforming Technical Team Interviewing Communication B2B 291

SaaStr

MAY 10, 2022

Companies that capitalized on these unique circumstances, however, have emerged stronger than ever by innovating new ways to sustain their business. Recovery from COVID has taught us that adapting and learning how to thrive in new ways in the face of change, whether good or bad, can lead to exponential growth. . Discover opportunities.

Travel 270

Travel Revenue Underperforming Technical Team Scale 270

BetterCloud

MAY 13, 2025

Every IT team is grappling with the same reality: the ever-widening chasm between the demands placed on IT and the resources at their disposal. Automated systems, on the other hand, can provide continuous vigilance, ensuring consistent application of security updates and proactive identification of potential weaknesses.

Headcount 52

Headcount Scale Underperforming Technical Team Scaling 52

SaaStr

JUNE 13, 2024

Every week, there are significant new developments in tech. Some people don’t know exactly what AI can do, but they’re getting pressure from the market and seeing the potential. If you go to a team and say, “I can do 70% of what your team is doing now automatically and at a fraction of the cost.” You can’t sell hype.

Scale 306

Scale AI Sales Underperforming Technical Team 306

Buffer Resources

AUGUST 2, 2024

And the idea that, should a platform move in a direction they don’t like (as is the case with some disillusioned folks on X/Twitter) or disappear from the market completely (which would happen in the case of the U.S. TikTok ban ), leaving the network means abandoning everything they’ve worked so hard to build there. 

Social Media 112

Social Media Underperforming Technical Team Government Blockchain 112

SaaStr

DECEMBER 31, 2020

What you really want if your deal size isn’t tiny are at least somewhat qualified leads for your team to follow-up with. What you really want if your deal size isn’t tiny are at least somewhat qualified leads for your team to follow-up with. Some ideas: Do joint marketing with other vendors in the space.

Underperforming Technical Team 238

Underperforming Technical Team Content Marketing Innovation Investment 238

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

Technical Review 223

Technical Review Technology Scale Marketing 223

SaaStr

APRIL 5, 2021

Because I suspected that small but interesting early traction was just bottom-feeding in the market. Not a true disruption in the market. Hmmmm … well, to me, that’s not a bad place to be once a space, a category, gets to $100m+. You’ll have to develop a very lean sales culture. Easier to Innovate.

Scale 289

Scale Sales Recruiting Underperforming Technical Team Pricing 289

Intercom, Inc.

DECEMBER 4, 2019

More recently, however, I’ve realized that the technology industry at large struggles with such clarity and consistency – in marketing terms, there is often a difficulty developing a clear value proposition that aligns with product and brand identity. On innovative, beautiful design? Do you compete primarily on price?

Branding 209

Branding Underperforming Technical Team Technical Review Airlines 209

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. One, at every large company, there is an innovation budget. There’s an innovation budget in the CIO’s budget. That’s a great example.

Scale 293

Scale Outsourcing Services Sales Hiring VP of Engineering 293

Neil Patel

OCTOBER 25, 2020

If you are looking to scale up your marketing, you will need talented people that can take charge of and execute your strategy. But should you build your own in-house marketing team or hire an agency partner? The Benefits of Working With a Digital Marketing Agency. The Benefits of Working With a Digital Marketing Agency.

Sales Hiring 145

Sales Hiring Outsourcing Services Underperforming Technical Team Sales Recruiting 145

Intercom, Inc.

APRIL 11, 2019

This week on Scale , we’re getting an inside look at how marketing helped them grow to a $1.5 Startup marketing is tough. But today, marketing is the primary driver of revenue at your typical, fast growing B2B startup. content marketing), organic costs are rising fast too. billion dollar valuation.

Scale 162

Scale Underperforming Technical Team Marketing Startup 162

Tom Tunguz

APRIL 14, 2019

These startups use machine learning to disrupt an industry traditionally dominated by agencies: law, accounting, recruiting, translation, debt collection, marketing…the list is long. In meeting many of these innovative businesses, I’ve observed they face three strategic questions. Consequently, product market fit is weak.

AI 203

AI Sales Recruiting Underperforming Technical Team Machine Learning 203

Sales Hacker

MAY 9, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. The optics were that if AI wasnt integral to your roadmap and marketing, you were losing relevance. If you’re building or marketing an AI product, use this simple 3-step framework to test and refine your positioning: 1.

AI Search 86

AI Search AI Scale SaaS 86

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

SaaStr

JULY 1, 2021

The second is pulling more around values, and how we approached team building. Even as a three person team, we went through an exercise to figure out what do we stand for, as a team? Sam : This is not my insight, but someone else says… I really do believe it, that the team you build is the company you build.

VP of Engineering 293

VP of Engineering Sales Hiring Sales Recruiting Underperforming Technical Team 293

Totango

MAY 17, 2024

CS professionals have a choice: Embrace AI and harness its potential to drive innovation and growth, or remain hesitant and risk falling behind in a rapidly evolving landscape. Slow support response times : When support teams are slow to respond, customers escalate concerns to CSMs, leading to increased workload and decreased efficiency.

Innovation 101

Innovation AI Underperforming Technical Team Scale 101

SaaStr

OCTOBER 26, 2023

When Greenhouse started, it was at a time when the market was growing up, and there weren’t any playbooks. Could something like the Greenhouse of 2015 even make it to market today? The great part about having a couple of thousand startups using your product every day is there is so much innovation. They did it. On websites.

Sales Hiring 281

Sales Hiring AI SMB Scale 281

SaaStock

FEBRUARY 13, 2019

was created by a team with 25+ years of experience in location-based tech, spanning various services and real-time asset tracking systems. It is a logistics and multi-selling platform which innovates how e-commerce can grow in the region. It provides smart hardware self-development and cloud service. Founders : Max Armbruster.

SaaS Payments 225

SaaS Payments Payment Solutions Merchant Services Payment Methods 225

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Unbounce

JUNE 24, 2020

How often do you reflect on the ways technology changes your life as a marketer? We do our marketing… on the internet.”) No incoming martech makes a better case for this sort of incremental innovation than artificial intelligence. Because when marketing meets AI , magic happens. Remember printed memos ?).

Artificial Intelligence 145

Artificial Intelligence AI Search Machine Learning Marketing 145

User Pilot

MARCH 13, 2024

Every seasoned product marketer knows that adding new features to your product is key to product management success. TL;DR Feature ideation is a process through which product teams brainstorm ideas for new features to introduce to their product. Why do you need feature ideation in your product development process?

Underperforming Technical Team 105

Underperforming Technical Team Scale User Experience Interviewing 105

Neil Patel

SEPTEMBER 4, 2020

In other words, if different people or teams in your company aren’t on the same page about everything that’s going on, they might end up doing a worse job. Silos can make your company seem less innovative and damage your employee engagement , resulting in lowered productivity. They could also make your marketing less effective.

Marketing 142

Marketing Business Underperforming Technical Team Content Marketing 142

Sales Hacker

FEBRUARY 27, 2020

The best way to do that is to develop the right behaviors in your sales reps. There are many things that can drive revenue growth within your company, but as a sales leader, it all starts with your team. Here are five key areas to challenge your team on in order to grow both them and your company. You have to be a sales LEADER.

Underperforming Technical Team 117

Underperforming Technical Team Development Revenue Sales Hiring 117

Neil Patel

SEPTEMBER 23, 2020

Approximately 80% of business professionals believe that email marketing can be incredibly useful for increasing customer retention. In addition to the above, experts found that email marketing is 40 times better than running social media PPC for increasing customers and gives you an average ROI of $38 for every dollar spent.

Consulting 143

Consulting Marketing Sales Hiring Technical Review 143

User Pilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Before implementing the ideas to fill market gaps, validate them thoroughly.

Underperforming Technical Team 105

Underperforming Technical Team Marketing Market Research Outsourced Development 105

User Pilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products. Let’s get to it.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

User Pilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. They also enable targeted user engagement and improve the effectiveness of marketing campaigns.

Market Research 101

Market Research Marketing Strategy Underperforming Technical Team 101

Intercom, Inc.

SEPTEMBER 19, 2019

This is the recipe for a mediocre sales team. Like a sports franchise, a top team should be both collaborative and competitive. The team has grown quite a lot, but it’s still tiny: we’re now close to 40 people in 13 different countries. It’s just interesting to see how the market is interpreting this.

Sales Hiring 184

Sales Hiring Scale Underperforming Technical Team Sales 184

Chaotic Flow

AUGUST 18, 2015

SaaS businesses develop intimate, long term relationships with their SaaS customers. Deals are closed by an aggressive quota-carrying sales team: the hunters, and then handed over to a more service oriented group of account managers and customer success reps for on-boarding, renewals and up-sell: the farmers. Onboard in Real Time.

Customer Success 138

Customer Success Underperforming Technical Team Scale SaaS 138

Sales Hacker

MARCH 24, 2021

The key to unlocking a stronger opportunity pipeline and an increase in qualified leads is a unified, cohesive marketing and sales team. Alignment between sales and marketing is how you’ll build a system rooted in strategy, data and targeted initiatives to better reach prospective clients. Define each team’s expertise.

Marketing 123

Marketing Sales Underperforming Technical Team Acquisition 123

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. It’s hardly something you can leap into blindly, and understanding the process behind successful video marketing campaigns will help you avoid costly mistakes in the future. Let’s take a look at the statistics.

Marketing 145

Marketing Social Media Sales Hiring Technical Review 145

Intercom, Inc.

JANUARY 20, 2022

In the race to win a customer’s business, it’s not really about how good your product is – it’s how fast you keep innovating. Speed, the ability to move and improve, to iterate and innovate, is paramount, and if you listen to Intercom on Product regularly, this probably sounds familiar. Paul: Yeah. Some of this cut deep.

Underperforming Technical Team 249

Underperforming Technical Team Headcount Sales Hiring Scale 249

User Pilot

AUGUST 17, 2024

“How World-Class Product Teams Are Winning in the AI Era” is one of the talks at this year’s Product Drive Summit. Delivered by Carlos Gonzalez de Villaumbrosia, it tackles the challenges and opportunities AI-revolution poses for product teams. AI enables product teams to achieve more with fewer resources. Did you know?

Underperforming Technical Team 104

Underperforming Technical Team AI Technical Review CTO Coach 104

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Social Media Underperforming Technical Team 145

Intercom, Inc.

MARCH 15, 2018

Will Larson has managed infrastructure teams for some of the biggest names in software. Partnering with the Infrastructure, Data and Developer Productivity teams, his group builds the tools that support every Stripe engineer and keep Stripe reliable and performant. Making the shift from maintenance to innovation.

Engineering 214

Engineering Management DevOps as a Service Merchant Services 214

User Pilot

JULY 29, 2024

Looking for the best product marketing campaigns to inspire your next project? We’ve curated 16 of the most innovative product campaigns from industry leaders like Userpilot, HubSpot, and Spotify, among others, that will spark your creativity and help you create campaigns that drive product growth. Search no further!

Product Marketing 104

Product Marketing Marketing Scale Underperforming Technical Team 104