Investment Marketplace as a Service Trends 
Intercom, Inc.
FEBRUARY 6, 2020
. “The shift from serving just consumers to serving consumers and companies is a massive one” For Udemy, investing in a B2B arm seemed too obvious, and too good, an opportunity to ignore. When Eren Bali founded Udemy in 2010, he had a vision for what the marketplace would be: a place where anyone could teach and learn anything.
Casey Accidental
OCTOBER 20, 2020
Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.
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SaaStr
MARCH 30, 2022
The signs that a change is needed can come externally, like a new trend or wave that impacts your product, business, or mission. Investing in a Product-Led Model. So, Atlassian wants to empower other builders to serve all kinds of teams, and the company embraces its ecosystem made up of 1500 marketplace products and third-party apps.
Neil Patel
MAY 4, 2021
Data as a service (DaaS) is becoming increasingly popular. What Is Data as a Service (DaaS)? Data as a service uses a cloud computing strategy to make business data readily available to stakeholders and third parties. What Are the Benefits of Using Data as a Service Tools? Who Benefits Most from DaaS Tools?
Casey Accidental
NOVEMBER 13, 2019
As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The Weak Transition to Marketplace Arguments. So goes the story.
Payrix
JANUARY 28, 2025
With decades of experience in payments, Matt provided invaluable insights on emerging trends, regulatory changes, and the future of Embedded Finance. He highlighted three pivotal trends for 2025: Regulatory shifts : As the U.S. He highlighted three pivotal trends for 2025: Regulatory shifts : As the U.S.
SaaStr
JULY 22, 2020
We got started in 2008 when we first spotted this sort of new place in investing, which we called seed. At the time, there may be four or five other firms doing this same strategy of investing somewhere between $500,000 and $2 million into companies that were just getting started we would call it pre product market fit.
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