4 Things Most Founders Get Wrong About Marketing with Dave Kellogg
SaaStr
MARCH 12, 2025
About Dave Kellogg Dave Kellogg brings a rare combination of marketing and executive leadership experience to his analysis of SaaS businesses. A smaller number of high-quality leads that convert at higher rates is vastly superior to a flood of poor-fit prospects. But here’s the reality check: this is completely normal in SaaS.
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