User Pilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. This enables the marketing team to set clear expectations from the very beginning of the marketing campaign.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Software Review Marketplace as a Service 98

User Pilot

JANUARY 17, 2024

Scaling SaaS is not for the faint of heart. This guide explores 15 practical strategies you can adopt when scaling your SaaS business. TL;DR Scaling SaaS refers to the capacity of a business to grow without compromising performance and quality. Provide the necessary training for your sales teams.

Scale 105

Scale Scaling SaaS Underperforming Technical Team 105

User Pilot

NOVEMBER 30, 2023

A market gap can be caused by missing functionality or poor user experience. Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. What are examples of market gaps?

Underperforming Technical Team 105

Underperforming Technical Team Marketing Market Research Outsourced Development 105

User Pilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

User Pilot

SEPTEMBER 15, 2023

TL;DR Concept testing evaluates an idea before it’s introduced to the market to gauge its potential success. Concept testing helps to build customer relationships, understand customer needs , and gather market research data to drive decision-making. Book a demo and get started! What is concept testing?

Underperforming Technical Team 105

Underperforming Technical Team B2C SaaS Pricing 105

User Pilot

SEPTEMBER 25, 2023

TL;DR In SaaS, concept testing is a research method used to test concepts during product discovery and before their launch. Concept testing helps SaaS businesses validate ideas , make the product development process customer-centric, and detect potential issues early, reducing the risk of product failure.

Underperforming Technical Team 105

Underperforming Technical Team Interviewing Data Analysis AI 105

User Pilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

User Pilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. Book a demo with our team to learn more. What is a product launch plan?

Underperforming Technical Team 97

Underperforming Technical Team Market Research SaaS Social Media 97

User Pilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. SaaS teams use various insight types, ranging from quantitative metrics to qualitative feedback, covering aspects like awareness, purchasing behavior, and product usage.

Social Media 105

Social Media Underperforming Technical Team Market Research Data Analysis 105

User Pilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. This is the main focus of the article.

Strategy 104

Strategy Underperforming Technical Team User Experience Technical Review 104

Neil Patel

SEPTEMBER 28, 2020

You’re running a SaaS business, focus your attention on reducing churn and increasing MRR. Competitors and key players: You’ll want to identify your competitors and their strengths and weaknesses. how would you increase sales for my worst performing products using content marketing?). Here are a few examples.

Strategy 124

Strategy Underperforming Technical Team Advertising Scale 124

SaaSX

FEBRUARY 26, 2020

Plus, you’ll also be obliged to bring your entire team on board by encouraging your colleagues to roll out the welcome mat and adopt some partner-friendly best practices. Using this blueprint as your guide, make sure to evaluate each candidate and determine their overarching goals, market value, potential weaknesses, etc.

Outsourcing Services 93

Outsourcing Services Strategy Underperforming Technical Team Technical Advisors 93

User Pilot

MAY 5, 2022

Product managers lead interdisciplinary product teams to deliver products that bring value to customers. Product managers monitor and control the product lifecycle while ensuring there is the right corporate environment for its development. The product development process is one aspect of the product management process.

Management 98

Management Underperforming Technical Team Market Research Development 98

User Pilot

MAY 14, 2023

Customer feedback is the key to developing a customer-centric business. Interviews and focus group discussions are typically used for market research to ask individuals or small groups specific questions. with the support team. Therefore, you should focus on them to prevent any bad experience that may lead to churn.

Social Media 98

Social Media Software Review Underperforming Technical Team SaaS 98

User Pilot

JANUARY 14, 2024

TL;DR A product manager leads the product management team and is responsible for overseeing all stages of the product development process. Typically, product managers are responsible for market and user research, product discovery , feature prioritization , and roadmapping. They earn around $201k/year.

VP of Engineering 105

VP of Engineering Management Underperforming Technical Team Compensation 105

Totango

JANUARY 26, 2021

For example, if you sell a subscription SaaS product, a simple procedure for calculating your monthly churn rate would be: Take how many subscribers canceled their subscriptions that month. When you know why customers are leaving you, you can develop appropriate preventive measures. Poor Customer Fit.

Churn 94

Churn Retention Underperforming Technical Team Technical Review 94

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. This, in turn, provides you with a roadmap, serving as a guide for the team.

Product Marketing 105

Product Marketing Marketing Social Media Scale 105

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. What is a go-to-market (GTM) strategy?

Strategy 98

Strategy Marketing SaaS Customer Lifetime Value 98

User Pilot

DECEMBER 5, 2023

A product design team includes specialists in UX design, graphic design, industrial design, research, prototyping, and data analysis. Start the design process with user research to identify their needs and pain points. Next, research the market trends and competitors to identify their strengths and weaknesses.

Underperforming Technical Team 95

Underperforming Technical Team User Experience Interviewing Market Research 95

Sales Hacker

MAY 20, 2021

You need to measure and repeat so you and your sales team only put effort into promising prospects abroad. Let’s explore the mathematical process the sales outsourcing team at Sales Force Europe takes both on behalf of our clients and in our own lead generation and international sales strategy. Develop a focused sales approach.

Scale 119

Scale Metrics Outsourcing Services Sales Recruiting 119

User Pilot

JANUARY 10, 2024

User research methods for SaaS: Usability testing User testing User interviews Focus groups Session replays First click testing User feedback surveys Card sorting A/B testing Product analytics Heatmaps Userpilot can help you conduct user experience (UX) research and easily interpret the data. What is user research?

User Experience 105

User Experience Underperforming Technical Team SaaS Interviewing 105

User Pilot

AUGUST 1, 2024

Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. The first step to creating a successful product marketing strategy is to set SMART goals and define your objectives. Product management focuses on product development.

Product Marketing 105

Product Marketing Strategy Marketing Underperforming Technical Team 105

User Pilot

AUGUST 21, 2023

Product management encompasses the entire SaaS lifecycle from ideation to launch and everything that follows. Product managers often work in cross-functional teams and bridge the gap between multiple departments. What qualities do you look for in a strong product team? What is the best way to work with cross-functional teams?

Interviewing 98

Interviewing Underperforming Technical Team Sales Hiring Management 98

Baremetrics

JULY 31, 2018

Here’s how we’ve streamlined our customer feedback processes at Hubstaff, helping us grow to serve over 7,000 teams around the world. Understand market and customer needs. According to a study by Statistic Brain , lack of market knowledge was the sixth-most common reason a leader failed. And, here’s how you can do the same.

Underperforming Technical Team 95

Underperforming Technical Team Business Technical Review Onboarding 95

User Pilot

JUNE 24, 2024

Wondering what product growth strategy is and how to build it for your SaaS? How can product teams choose the best strategy. How to develop a growth strategy. A well-defined product growth strategy can help you increase customer satisfaction and retention, reduce customer acquisition costs , and develop a competitive edge.

Strategy 59

Strategy Underperforming Technical Team SaaS Onboarding 59

Totango

SEPTEMBER 17, 2021

The freemium SaaS model , where you offer limited free use of your product to promote a premium version, has become common in the tech industry. But is it the best way to sell a SaaS product? We’ll take a closer look at what the freemium SaaS model is and what its pros and cons are. What Is the Freemium SaaS Model?

Scale 78

Scale SaaS Underperforming Technical Team Social Media 78

User Pilot

AUGUST 15, 2023

Your launch plan should contain the following: Detailed market research and competitive analysis that examines the current market state and identifies the needs of your target user. It’s also important that you create excitement ahead of the launch and ensure synergy between your customer support and sales teams.

ChatGPT 98

ChatGPT SaaS Payments Marketing Social Media 98

User Pilot

NOVEMBER 10, 2022

Support pain points occur when the customer support teams provide insufficient help or there aren’t enough available resources for the customer. A common customer pain point in SaaS is limited product functionality – it’s not enough to help the customer complete their jobs to be done. State of SaaS Report Findings.

Underperforming Technical Team 98

Underperforming Technical Team Sales Recruiting User Experience Customer Support 98

User Pilot

JANUARY 8, 2024

This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. Host product webinars to reach your target audience Develop webinar content that educates your audience on industry trends, common challenges, and how your product addresses these issues. Personalize your campaigns.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

User Pilot

JUNE 30, 2023

VoC survey employs quantitative and qualitative research to understand customer needs , pain points , and perceptions of your company at different touchpoints in their journey. By collecting and analyzing feedback through VoC surveys, SaaS businesses can gain valuable insights about customers. If yes, please specify which ones.

Scale 98

Scale Software Review Underperforming Technical Team Social Media 98

Sales Hacker

MAY 3, 2021

That said, it’s never a bad idea to exercise a bit of empathy, and put yourself in the shoes of your target customer. Understanding their processes and struggles can help you and your team tweak your approach, messaging, timelines, and even product to ease the stress on the part of the buyer. Work on this. Work on this.

Technical Review 108

Technical Review Sales Hiring Software Review Underperforming Technical Team 108

User Pilot

APRIL 26, 2024

Customer success is a core growth driver for any SaaS business. The SaaS market is crowded with tons of similar products and the best ones that stand out are those who delight their customers regularly. We have created an ultimate guide that will serve as a blueprint for SaaS owners to maximize SaaS customer success in 2024.

Customer Success 81

Customer Success Customer Lifetime Value SaaS Churn 81

User Pilot

SEPTEMBER 20, 2024

This article will teach you how to analyze qualitative data to inform product development and improve the product experience. How to act on your research findings. Flexibility : It allows researchers to adjust their approach as they continuously discover new information or themes. Gives insights into customer data.

Data Analysis 105

Data Analysis Data Software Review Interviewing 105

User Pilot

JUNE 19, 2024

A product analyst job description outlines the key responsibilities, must-have skills, and qualifications required to be the voice of the user within the product development team. Carrying out extensive market research to identify patterns and trends that serve as pointers for product strategies.

Sales Recruiting 52

Sales Recruiting Underperforming Technical Team Data Analysis Sales Hiring 52

ChurnZero

AUGUST 4, 2023

For many SaaS companies, the cost of acquiring a customer exceeds the initial revenue it earns in any given deal. As the smart folks at SaaS Capital put it, retaining customers has a powerful compounding effect on growth for SaaS companies. Customer retention also has a significant financial impact later too.

Churn 52

Churn Underperforming Technical Team SaaS Outsourced Development 52

User Pilot

SEPTEMBER 28, 2023

Run your marketing experimentation The actual testing process will vary depending on the goal, hypothesis, audience, and metrics. Not every experiment will be carried out by marketing teams alone. Certain cross-functional projects will also require collaboration from customer success, support, sales, and development teams.

Marketing 105

Marketing Underperforming Technical Team Onboarding Metrics 105

User Pilot

MAY 30, 2022

In SaaS, there are 4 most common needs-based segments that you need to differentiate. While most people attribute failure to money and bad execution, they forget the root cause – lack of proper market research (validation). Four most common needs-based segments. Let’s talk about each of them below. Validation.

Data 98

Data Underperforming Technical Team Onboarding Pricing 98