Tom Tunguz

APRIL 16, 2013

Successful SMB SaaS companies have reinvented their businesses eschewing the expensive enterprise sales model in favor of end-user centric marketing, support and product development. It’s all because of the nature of the market. Shifting from Customer Acquisition from Field Sales to Customer Support. Take it or leave it.

SMB 100

SMB Scale Startup SaaS 100

User Pilot

JANUARY 18, 2024

The four types of pricing surveys are: Price rating scales which give customers a chance to express their definition of appropriate pricing in a scalar fashion. Gabor-Granger pricing sensitivity surveys which ask respondents to choose from pre-set prices based on which price they would consider reasonable for a monthly subscription.

Pricing 105

Pricing Scale Market Segmentation Scaling 105

User Pilot

APRIL 29, 2024

A segmentation survey is used to gather the data necessary to segment customers. It also helps teams better understand their existing and prospective customer base. A market segmentation survey is a market research tool. Segmentation survey built in Userpilot. What city or region do you live in?

Payment Solutions 104

Payment Solutions SaaS Payments Payment Methods Payments 104

Tom Tunguz

APRIL 25, 2012

It’s not just the sales process that differs from traditional software. Encouragingly, the market size for enterprise software is roughly equal to the market size for the SMB market: about 57M potential seats in each. Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc.

SMB 100

SMB Scale SaaS compliance 100

SaaSOptics

APRIL 14, 2022

SaaS pricing is typically done on a subscription basis where customers pay a recurring monthly or annual fee to use a company’s software. They offer a free trial, metered-usage “pay-as-you-go” pricing, and sales-negotiated contracts to name a few. Instead, they are deciding when and how they use your product.

Payments 98

Payments Pricing SaaS Payments Payment Services 98

ProfitWell

MARCH 24, 2020

The subscription model is booming. Almost everything is sold as a subscription, from socks to razor blades, and of course software. Without further ado, let's look at nine subscription-based companies absolutely nailing it in 2020. What is a subscription company? So why the subscription business model?

Payment Features 72

Payment Features Subscription Payment Methods Payments 72

Andreessen Horowitz

OCTOBER 4, 2023

Ideally, lenders look for 12+ months of starting cash runway prior to need for debt, but that can vary on a case-by-case basis depending on factors such as debt size, lender risk tolerance, capital invested to date, and the scale/growth of the business. Examples could include installment loans, credit card receivables, or invoices.

Outsourcing Services 129

Outsourcing Services Software Review Scale Banking 129

User Pilot

SEPTEMBER 19, 2023

TL;DR Churn prediction involves identifying at-risk customers who are likely to cancel their subscriptions or close/abandon their accounts. Customer churn prediction identifies which customers are at a high risk of canceling their subscription or abandoning your product. To learn more, book a demo today ! What is churn prediction?

Churn 105

Churn Machine Learning Artificial Intelligence Data Analysis 105

FastSpring

AUGUST 2, 2023

When TestDome was created, CEO and co-founder Mario Zivic knew the pre-employment testing software company wouldn’t be able to rely on domestic sales to succeed. “As We do less than 1% of our business in Croatia, so it’s not really a big market for us,” added TestDome’s head of customer success and sales Igor Novosel.

Payment Solutions 148

Payment Solutions Payment Methods Merchant Services AI Search 148

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” expectations change about the online sales experience.

Payment Methods 147

Payment Methods Marketing Payments SaaS Payments 147

OPEXEngine

JANUARY 14, 2020

The typical SaaS company grows faster, loses more money, and has a higher valuations than product sale companies. Many factors drive the high-growth of SaaS companies, including higher market adoption of SaaS and the structural advantages of the recurring subscription revenue model – see Why SaaS Companies Grow Faster.

SaaS Payments 59

SaaS Payments SaaS Scale Customer Lifetime Value 59

Outseta

JANUARY 20, 2020

In light of the sale of Buildium last month I figured now is as good of a time as any to reflect on the most important ones. Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. You read that right—two!

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

ProfitWell

MARCH 24, 2020

2020 is the year of Corona Virus thus far but it’s also the year in which the subscription business model is excelling. Subscription companies have become incredibly popular in the past two decades. Almost everything is sold as a subscription, from socks to razor blades, and of course software. What is a subscription company?

Subscription 40

Subscription Payment Features Payment Methods Payments 40

ProfitWell

DECEMBER 4, 2019

SaaS, or software as a service, is a delivery model in which a centrally hosted software is licensed to customers via a subscription plan. Recurring payments. Recurring payments take the form of monthly recurring revenue, otherwise known as MRR. What is the SaaS business model. Mature stage.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

OpenView Labs

JANUARY 12, 2021

The subscription model is robust and held up well under the stress of the pandemic. If your pricing model is locked into a financial or subscription management system that makes it difficult to modify, or if your internal process for modifying your pricing is burdensome, then you are at a significant disadvantage.

Pricing 53

Pricing Scale Outsourced Development Market Segmentation 53

Subscription Flow

NOVEMBER 28, 2023

One of the most fundamental changes any startup can go through is entering this market niche. In their early stages, SaaS software startups typically target the early adopters in the tech or mid-market segments. The website of the software, email marketing, and (often) a free software trial are the main sales channels.

SaaS Payments 59

SaaS Payments Payments Business Model Payment Services 59

User Pilot

JANUARY 4, 2022

A great way to start would be to have a survey on your welcome screen that segments users based on their roles. This makes it possible to focus on the features they’ll actually use leading to faster user activation and product adoption. Hastening activation , in turn, can lead to more positive purchasing behavior from your users.

SaaS 98

SaaS Scale Customer Lifetime Value Onboarding 98

User Pilot

APRIL 30, 2024

Why should SaaS companies invest in growth marketing? Growth marketing helps companies to attract new users and keep them engaged. This increases the likelihood of subscription renewals and upgrades. Moreover, marketing growth enables them to stay competitive and relevant in the fast-evolving SaaS space.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

ProfitWell

DECEMBER 3, 2019

Going into the pursuit of funding without a plan can lead you nowhere—or, even worse, leave you saddled with a funding plan that’s bad for you and your business. required to continue scaling. Incubators and accelerators are appropriate funding choices for businesses at both ends of the scale spectrum. Or what about an incubator?

Venture Capital 56

Venture Capital Scale SaaS Benchmarks 56

Chart Mogul

JUNE 29, 2018

Today, taking on an existing market with a well-established leader is verging on suicidal. The prospect of trying to overthrow the kingdom of Salesforce by beating them at their own game just doesn’t make sense. Marketo (marketing automation). Hubspot (inbound marketing). ” from the market.

Venture Capital 70

Venture Capital Scale Cloud Branding 70

ProfitWell

AUGUST 15, 2019

When developing a pricing strategy so that it fits these requirements, choosing the best pricing tool for your subscription business is vital. The best pricing solution gives you the metrics needed to identify opportunities to grow your subscription business, optimize pricing, and, ultimately, maximize your profit margins.

Pricing 40

Pricing Payment Features Subscription Business 40

OpenView Labs

MAY 13, 2021

To scale efficiently and effectively, expansion-stage companies need to focus their efforts on a specific subset of customers who are most similar to their best current customers, not a broad universe of potential customers. Customer segmentation is the way. What is customer segmentation and why does it matter?

Scale 60

Scale Underperforming Technical Team Technical Review Software Review 60

OPEXEngine

FEBRUARY 1, 2022

When it comes to your tech stack, other than feasibility and ROI, you need to focus on two main things: Does it scale with growth? Automating the right finance processes means future-proofing your business to scale while saving costs and reducing the burden on your finance team.

SaaS Payments 52

SaaS Payments Payment Services Payment Solutions SaaS 52

Navint

APRIL 3, 2019

While we want our recurring revenue stream to grow “up and to the right” as our companies mature, Navint has found that, at a certain point in time, the business performance can start to unintentionally erode. Exploring : Starts with an idea about launching a recurring revenue business or service line. Growth occurs, sometimes rapidly.

Revenue 45

Revenue Scale Compensation Acquisition 45

ProfitWell

JANUARY 6, 2020

There may be multiple markets in your product-market fit, but it’s an incredibly important first step when building a product/business to find at least one. If you’re not ensuring the product you’re building is aligned with a buyer persona, it’ll be difficult to scale. Marketing messaging. Average subscription length.

Product Marketing 52

Product Marketing Underperforming Technical Team Marketing Advertising 52

Backlinkfy

JULY 30, 2019

This is how the brand knows who referred traffic for a specific sale attached to a link. Amazon: In the retail context, Amazon is a multinational online retailer with a market capitalization in excess of $195 billion U.S. Capture: The process of securing payments from a payment process after an authorization.

Payment Methods 40

Payment Methods Merchant Services Payment Services Payment Solutions 40

SaaStr

JANUARY 10, 2024

So they have pushed operating margins even higher, but do have contingency plans to do so if market conditions get tougher (i.e., The Big Efficiency Cuts Have Been in Sales & Marketing Procore got more efficient and its operating margins up mainly by cutting sales & marketing expense — down almost 10% this past year.

Scale 292

Scale Payment Services Construction Payment Features 292

SmartKarrot

APRIL 23, 2021

And to drive revenue of scale, companies need to hire a Chief Revenue Officer (CRO). While sales executives always have a seat at the C-Suite, it is required the Customer Success and Revenue executives also have a seat. They merge sales, marketing, business operations, account management, and customer success related revenue.

Sales Hiring 10

Sales Hiring Scale Revenue Customer Lifetime Value 10

SaaSOptics

AUGUST 16, 2018

He’s experienced in leading multiple B2B software companies from startup through acquisition. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. He is going to be our host and moderator.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

He’s experienced in leading multiple B2B software companies from startup through acquisition. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. He is going to be our host and moderator.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

He’s experienced in leading multiple B2B software companies from startup through acquisition. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. He is going to be our host and moderator.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

Sixteen Ventures

DECEMBER 31, 2019

Whether you have a Software-as-a-Service, subscription or membership business or you sell one-off products or services and simply want to do business with your customer more than once, Customer Success should be your driving purpose. Sales Process Engagement. Metering / Billing / Payment Process. Your Recurring Revenue.

Customer Success 137

Customer Success SaaS Payments Payment Solutions Payment Services 137

Sales Hacker

JANUARY 13, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. seller, head of sales, or commercial cofounder).

Scale 110

Scale Sales Hiring Artificial Intelligence SMB 110