SaaStr

NOVEMBER 7, 2023

Go-to-Market is expensive and labor-intensive. The good news is you have a big backlog, and the bad news is you have a big backlog. Th ere’s this belief that the whole mechanics of getting a SaaS product to market — making them aware, hooking their interest, qualifying, and discovery — takes a lot of time. What’s the data model?

Generative AI 299

Generative AI AWS Artificial Intelligence AI 299

SaaStr

DECEMBER 29, 2022

Our financial operations platform is designed to meet the unique financial challenges of B2B SaaS, including billing, subscription management, revenue and expense recognition, and SaaS analytics. Empower your inside sales team by automating the hardest parts of outbound calling. Instant live customer conversations!

Scale 277

Scale Underperforming Technical Team B2B AI 277

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

Underperforming Technical Team 145

Underperforming Technical Team Strategy Development Payment Methods 145

FastSpring

MAY 20, 2024

Moving some, all, or simply more of your software offerings from a one-time perpetual license model to a software as a service (SaaS) subscription model can be daunting, but it’s so powerful for building dependable, recurring revenue. Letting FastSpring handle the subscription infrastructure.

Payments 157

Payments SaaS Payments Merchant Services Payment Solutions 157

SaaStr

JUNE 19, 2024

The three core areas to focus on are: Evolving your growth engine Building and solving for when to become a multi-product platform Investing in your people and team #1: Evolving Your Growth Engine Let’s start with some context for Bitly’s journey. You might have to rebuild your marketing team. Optimize your acquisition funnel.

Scale 306

Scale Scaling Underperforming Technical Team User Experience 306

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Ash Bhoopathy (@ashbhoopathy): Probably more around go-to-market and sales. That’s a great example. This always works. But potentially even technology.

Scale 298

Scale Outsourcing Services Sales Hiring VP of Engineering 298

FastSpring

JANUARY 27, 2022

For example, Jon Torres — a digital marketing consultant specializing in SaaS commerce — noticed that, for some of his clients, refund requests spiked around renewal time. “It Note: FastSpring offers advanced subscription management services that support free trials, monthly and annual paid plans, proration, discount management, and more.

Merchant Services 146

Merchant Services Payment Services SaaS Payments Payment Solutions 146

Intercom, Inc.

NOVEMBER 21, 2019

In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . No one knows this better than Sprout Social’s Director of Marketing Strategy, Tara Robertson. A different approach is the Jobs-to-be-Done framework.

Retention 34

Retention Scale Marketing Underperforming Technical Team 34

SaaStr

APRIL 14, 2023

Mistake #1: Viewing Investors Only As Capital As founders build a team, they focus on obtaining complementary skill sets. Of course, building great teams and finding product market fit is critical, but don’t forget about product investor fit. Many customers in SE Asia are budget-based versus subscription-based.

Development Team Review 264

Development Team Review Technical Review Underperforming Technical Team SMB 264

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Neil Patel

APRIL 12, 2021

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? According to MarketsandMarkets , the subscription and recurring billing market will grow to around $7.8 Recurring Business Revenue.

Outsourcing Services 123

Outsourcing Services Payment Methods Subscription Payment Features 123

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. Adam: Rachel, you’re leading growth marketing at one of the fastest growing software companies of this generation.

Growth Marketing 174

Growth Marketing Scale Marketing Outsourcing Services 174

SaaStr

JANUARY 24, 2024

What should you look for in an Enterprise rep vs. a Mid-Market rep? How should you handle presenting challenges to your C-suite team when you’ve just joined the company? Solving High Volume, Low Conversion at Lattice Dini Mehta joined Lattice at $3M in revenue when it had just 10 people in seat for Go-To-Market and 7 salespeople.

Scale 278

Scale Sales Hiring Scaling Revenue 278

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

SaaStr

JULY 25, 2021

” And I told him we have a good market, we have a good product and because the product is good, that’s why our business is doing well. And what I was looking for was just working with smart people who had a really innate sense of a market opportunity, whether it was in the new market or a better alternative to the existing market.

Sales Recruiting 264

Sales Recruiting Sales Hiring Scale VP of Engineering 264

User Pilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products. Let’s get to it.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

SaaStr

MARCH 12, 2019

The three stages are product-market fit, then go-to-market fit and lastly growth and moat. So that’s what I wanna throw out there today, is a framework on how to think about it deeper than just, hey let’s get product market fit and then lets add 20 reps. We have the subscription revenue. And then measure it.

Scale 265

Scale Sales Hiring Revenue VP of Engineering 265

Intercom, Inc.

MAY 3, 2018

Rohini Pondhi , product management lead for Square’s Invoices product, knows this challenge well. Here are five quick takeaways: Instead of relying on word of mouth to permeate the team, write things down. At Square, I manage a product called Square Invoices. Iterate on process the same way you iterate on product.

Payment Methods 195

Payment Methods Merchant Services Scale Payment Features 195

Baremetrics

NOVEMBER 18, 2021

Unfortunately, things only get more difficult when it comes to running the whole business as a Shopify app developer. This article will cover 10 business tips for improving your Shopify app’s development, marketing, and sales. 10 business tips for Shopify app developers 1. The Shopify QA team are your friends 6.

Payment Solutions 98

Payment Solutions Underperforming Technical Team Outsourced Development Development 98

Baremetrics

NOVEMBER 2, 2021

Shopify is a huge opportunity for developers looking to expand into the micro-SaaS space. The Shopify App Store brings together Shopify app developers and Shopify shop owners for their mutual benefit. Why you need to track business metrics for Shopify App Developers 10 business metrics for Shopify App Developers 1.

Payment Solutions 98

Payment Solutions Outsourced Development Underperforming Technical Team Metrics 98

Baremetrics

AUGUST 23, 2021

With more than 15,000 SaaS companies operating worldwide, the global SaaS market is constantly growing as new products continue to enter the market. You need to have a strategic approach that includes identifying your market fit, developing appropriate positioning and marketing strategies, and measuring performance.

Strategy 104

Strategy Scale Payment Features Software Review 104

Stax

MARCH 18, 2025

However, a SaaS company providing global HR and payroll solutions may have a few hundred customers paying a monthly or annual feein other words, making recurring payments over a longer period of time. Churn is the percentage of customers that end their subscriptions within a certain amount of time. Churn rate.

Scale 117

Scale Payment Services Payments SaaS Payments 117

Sales Hacker

JANUARY 7, 2025

With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth. It helps me and the team be so much more productive. And this year I came back to work and had so many emails in my inbox the number was scary.

Outsourcing Services 117

Outsourcing Services Scale Outsourced Development AWS 117

User Pilot

SEPTEMBER 2, 2024

Now, imagine applying this level of understanding and customization to your marketing strategy. A customer-led marketing strategy is about transforming your approach to reflect the same level of personalization. Customer-led marketing puts your customers’ needs and preferences at the center of all marketing efforts.

Marketing 111

Marketing Underperforming Technical Team Education Interviewing 111

SaaStr

AUGUST 19, 2022

So the new sales leader is trying to figure out, can we go further up market? And also on the side, doing a strategy of pure, just changing our ICP and fully picking it and making it super narrow and super focused, and having 25% of the team doing that. And 75% of the team continuing business as usual. Jason Lemkin: Okay.

Scale 277

Scale Sales Hiring Scaling VP of Engineering 277

Neil Patel

SEPTEMBER 9, 2021

After all, this data allows you to create a winning marketing strategy and grow your business. Wouldn’t it be great if you could bring these data sources together and view, at a glance, exactly how your marketing strategies are performing? If you could visualize your data and share your findings with key team members?

Marketing 114

Marketing Social Media Marketplace as a Service Underperforming Technical Team 114

Stax

FEBRUARY 28, 2024

Here’s an interesting stat: 70% of businesses consider subscription and membership models indispensable for future commercial growth and expansion. In a saturated market, how do they distinguish themselves? They must engineer a well-rounded solution that makes handling subscriptions a breeze (and yes, it is as hard as it sounds).

Payments 88

Payments SaaS Payments Payment Services Merchant Services 88

User Pilot

JANUARY 2, 2025

The survey aims to better understand users workflows and help prioritize product development initiatives, like new integrations, that add the most value to its users. Survey examples: Wordtune market research survey. Asana’s churn survey Asana uses a churn survey to understand why users cancel their subscriptions.

Scale 102

Scale Churn Underperforming Technical Team Scaling 102

Sales Hacker

JANUARY 22, 2020

This is especially true in the Software as a Service (SaaS) industry, in which the subscription-based sales model means prospects are typically committing to a product for months or years at a time. It’s also one of the hardest to teach and develop. Tell me about a time you collaborated within the sales team and with other teams.

Sales Hiring 103

Sales Hiring Interviewing Underperforming Technical Team Sales Recruiting 103

Neil Patel

DECEMBER 4, 2020

Amazon’s so big that it has become an entire marketing channel. Find an Amazon marketing consultant. 3 Ways an Amazon Marketing Consultant Can Help Grow Your Business. And they do this with poor store setup and product listings. Amazon even developed its own SEO algorithm called A9. Many entrepreneurs do.

Consulting 112

Consulting Outsourcing Services Marketing Underperforming Technical Team 112

Sales Hacker

AUGUST 26, 2021

All additional clauses in your plan were probably introduced because of a bad past incident by a rep. They are also not something you can influence directly and might require help from the SDR and marketing teams. Bookings vs. invoices. Companies have a lot of reasons like a history of bad customers, bad sales, etc.

Software Review 121

Software Review Compensation Payment Features Underperforming Technical Team 121

Kellblog

JULY 8, 2020

Mark’s a seasoned startup executive, he’s go-to-market oriented, and he has some large-company chops that he developed earlier in his career. They should have input, but startups should hire a VP of Marketing with strong product marketing skills at the same time as the first VP of Sales. (DK:

Sales Hiring 144

Sales Hiring Startup Software Review Enterprise 144

User Pilot

MARCH 24, 2025

Want to advance your career in mobile product management or find top talent for your team? Salesforce Field Service is a market leader with customers including many Fortune 500 companies. If you have a passion for mobile technology, field service solutions, and integration-driven product development, they want to hear from you!

Mobile 52

Mobile Underperforming Technical Team Management Scale 52

Blulogix

DECEMBER 3, 2024

By BluLogix Team Planning for Growth: Using Revenue Insights Planning for Growth: Using Revenue Insights For businesses seeking to expand or enter new markets, strategic planning is critical to achieving successful outcomes.

Revenue 52

Revenue Underperforming Technical Team Payment Features Leadership 52

SaaStr

OCTOBER 24, 2019

Jos White of Notion and Christian Lanng of Tradeshift team up to show you how to work within, and sometimes around, rules in the workplace. Exited to Semantic in 2008 and had a good exit for the early SaaS businesses then set up Notion and we focus on SaaS companies, mainly in Series A in the European market. Work smarter, not harder.

Payments 133

Payments Payment Features SaaS Payments Underperforming Technical Team 133

Incredo

NOVEMBER 21, 2019

Passive income, flexible working hours, result-based remuneration, etc. Our today’s topic somehow evolves around this concept because we are going to write and talk about affiliate marketing. Software to track analytics, transfer payments, manage inventory, create videos and for many other things. 5) Everyone minds his own business.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Sales Hacker

AUGUST 18, 2020

He even managed to help pivot the company from a programmatic transactional revenue model to a subscription model over the course of, not just the last three months during COVID, but over the course of the last few years. Sam Jacobs: Do you sell to the chief marketing officer? Sam Jacobs: Is it a subscription service?

Subscription 116

Subscription Payment Features Scale Underperforming Technical Team 116