Remove Marketing Remove Software Development Remove Underperforming Technical Team
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Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR

SaaStr

Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. How do you build a stellar developer experience and continue to scale when the user base skyrockets overnight? How do you scale PLG?

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Incredo’s Guide for Remote Teams to Survive Coronavirus

Incredo

The Incredo team switched to a fully remote working system in September 2019. At the beginning it was a bit hard to track the progress of tasks and communicate with team members effectively. Since you started working from home, your whole team already saves around 1 hour of their day.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

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Twilio: The First $100m+ ARR with Jeff Lawson, CEO/Co Founder (Video + Transcript)

SaaStr

Twilio is a cloud communications platform that allows software developers to embed communications into the apps that they’re building. He said, “I feel so bad. Jeff : I felt really bad, because you plan way ahead. For real, why is the developer market bigger today? It’s pretty cool.

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Veeva: The Biggest Vertical SaaS Success Story of All Time (Video + Transcript)

SaaStr

But back in 2017, CEO and co-founder Peter Gassner joined us after Veeva had recently IPO’d with a market cap less than a tenth of that size. If you don’t have tickets, lock in Early Bird pricing today and bring your team! I was a software developer, a product person. Get tickets here. TRANSCRIPT . Super cool.

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10 technical strategies to avoid when scaling your startup (and 5 to embrace)

Intercom, Inc.

If you’ve been paying attention to any loud marketing efforts over the last few years, you have definitely heard about multi-cloud. Similar to Kubernetes, unless your team already has a lot of experience with microservices, most startups shouldn’t go near them. But over time, we noticed that teams hated working on these services.

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Lean UX author Jeff Gothelf on why design must have a seat at the table

Intercom, Inc.

If an organization’s founders aren’t designers and don’t come from a background where well-designed products played a key role in their lives, it can often be the last discipline to be brought onboard the team. On a bad day, a lot more of it got thrown away. My responsibility was to build a design team in that new agile way of working.