FastSpring

MARCH 27, 2023

Ryan Austin had VP-level experience in training when he decided to start a consulting business to help enterprise-level companies with their corporate learning and development initiatives. Ryan and his team noticed so many inefficiencies across the L&D workflows. “It There are now over 150 enterprise companies using the platform.

Payment Solutions 94

Payment Solutions Payment Services SaaS Payments VP of Engineering 94

OpenView Labs

FEBRUARY 3, 2022

Competitive pressures and changing customer needs can be captured by a great marketing or product marketing lead. And the primary burden of your product and GTM execution can fall on an effective technical leader and proven sales executive. This team in turn can be trusted to execute on growth, product, hiring, etc.

Sales Hiring 82

Sales Hiring Sales Recruiting Scale Startup 82

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Chart Mogul

SEPTEMBER 15, 2023

5 Reasons I Hate the Rule of 40 by Mikael Johnsson, SaaS Nordic While not necessarily completely useless, I would strongly argue that R40 is a metric applicable to the world of PE and public markets investing and is not a good metric for assessing the quality of venture-stage companies. Keep an eye out as we will be making regular updates.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

A Smart Bear

FEBRUARY 26, 2019

The implication is that this was unknowable or bad luck, but the truth is, this was a predictable result of not understanding the market. Sometimes that’s airtight product/market it. Sometimes that’s product design so thrilling that every customer spreads the word to five more. Selling to the mid-market is hard.

Underperforming Technical Team 64

Underperforming Technical Team Scale Sales Hiring Startup 64

SaaSOptics

MAY 19, 2022

Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Identify your target market. To find qualified prospects, you’ll need a thorough understanding of your target market. You have poor product/market fit.

Acquisition 59

Acquisition Scale Strategy Software Review 59

OpenView Labs

JUNE 16, 2020

Experimenting with product/market fit. Experiment with product/market fit. As the marketplace shifts, new constraints are giving rise to new opportunities. The best companies are refining their product to meet customers where they are today. Pivoting sales to meet buyers. Putting the customer first.

Sales Hiring 54

Sales Hiring Sales Recruiting SaaS Payments Underperforming Technical Team 54

OpenView Labs

APRIL 13, 2020

Proliferation of iterative, experiment-driven, nimble approaches to product development (also known as Agile). The convergence of these changes has led many to realize that “growth” is a team sport. It is no longer the job of Marketing or Sales to solely own revenue, nor Product the core user experience.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Neil Patel

OCTOBER 24, 2020

Unfortunately, your in-house team doesn’t have the required expertise to push through change. Our team at Neil Patel Digital has compiled the ultimate guide below to help you understand the nuances of working with a consultant for the best results. Spot knowledge gaps and weak points in strategy, and ask for alternatives.

Consulting 132

Consulting Sales Hiring Technical Review Sales Recruiting 132

OPEXEngine

MARCH 9, 2021

“I’ve talked to countless entrepreneurs who are anxious about the next step—first seed round, hiring a team, landing a board member, etc.,” That’s exactly what got the former Zenefits leadership team into trouble. As you start to develop a go-to-market strategy, “make sure to think through the process holistically,” says Jay.

Scale 52

Scale Sales Hiring Marketplace as a Service Underperforming Technical Team 52

Sales Hacker

FEBRUARY 7, 2018

Historically, growth of a sales team was based on the revenue starting with $0M on day 1 of the year. However, in a SaaS model , the customer acquisition team can grow revenue to $1M in year 1. If the same team keeps performing at the same growth it will achieve $2M in year 2 – whilst the renewals come in at 100%.

Scale 91

Scale Growth Hacking Scaling Sales Hiring 91

User Pilot

SEPTEMBER 4, 2023

Blue Ocean’s strategy sees market boundaries and structures as flexible and shaped by companies’ actions. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. With globalization and advancing technology, products and services are becoming commoditized faster than ever.

Strategy 61

Strategy Technical Review Business Innovation 61

SaaStr

AUGUST 6, 2019

” So we wanted to create essentially … Well, you can probably describe it the easiest way as an anti-SAP of supply chains, something that was easy, simple, free to use, open, and easy to develop for. Third parties are developing apps for our platform. Tradeshift Buy, which is essentially what we call private marketplaces.

Payment Solutions 151

Payment Solutions Payments Outsourcing Services SaaS Payments 151

User Pilot

SEPTEMBER 4, 2023

Blue Ocean's strategy sees market boundaries and structures as flexible and shaped by companies' actions. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. With globalization and advancing technology, products and services are becoming commoditized faster than ever.

Strategy 52

Strategy Technical Review Business Innovation 52

FastSpring

APRIL 13, 2023

When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce. It starts with self service.

Payment Methods 121

Payment Methods Marketing Payments SaaS Payments 121

User Pilot

OCTOBER 31, 2022

You might also want to set up a comprehensive in-app resource center to help users solve their own problems – and reduce the burden on your support team. You can’t stand still in the competitive SaaS market. Better user data is key to making more effective product decisions and delivering an incredibly personal service.

Onboarding 83

Onboarding Software Review Marketplace as a Service Underperforming Technical Team 83

Unbounce

JUNE 23, 2023

Louis is the Head of Marketing at Dealtale, an organization that dives into the science behind revenue generation and how marketers can use cutting-edge technology to, y’know, market better. Will AI ever be able to replace marketers—or even an entire marketing team (gulp)? You know what I mean?

AI Search 95

AI Search AI ChatGPT Marketing 95

Chargify

AUGUST 17, 2017

Note: For the purposes of this specific post, the tactics presented are targeted to established SaaS companies that have already verified product/market fit and experienced initial traction. If your SaaS startup isn’t there yet, you should read Finding Product/Market Fit: When To Stand Firm & When To Pivot first.

Scale 53

Scale Sales Hiring Artificial Intelligence SaaS 53

SaaStr

NOVEMBER 21, 2020

Rob Gonzalez: Operationally, I look at, in particular, my experience at Endeca, but also another startup that sold to pharmaceutical companies and other life sciences businesses and financial services companies called Cambridge Semantics. And there’s a lot of benefit to running a software as a service, in general.

SaaS Payments 254

SaaS Payments Scale Payment Services Payment Solutions 254

SaaStr

MAY 15, 2020

Where do most teams go wrong in implementing the role out of their CS strategy? Does Bridget believe CS teams should be involved in the upsell process? I went into product marketing for the commercial arm of Xerox Park, which is a big computer research company here. When should one hire their first CS rep? What works?

Sales Hiring 200

Sales Hiring Scale Technical Review Outsourcing Services 200

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. It’s just the type of work I was doing.

SMB 185

SMB Scale Startup Marketplace as a Service 185

SaaStr

FEBRUARY 7, 2020

Prior to joining the world of venture, Karen was a Senior Director at Apple and before Apple, Karen spent an incredible 9 years at Box as a founding member of the executive team, where she was responsible for defining and leading Box’s Industry GTM strategy. What is the ability of the company to continue to build an incredible team?

Scale 179

Scale Underperforming Technical Team Investment Sales Hiring 179

Intercom, Inc.

JANUARY 23, 2020

The situations that portend failure are varied and unfortunately common – no product-market fit, no cash, bad product, burnout, to name just a few of the most obvious. Poor marketing. A better strategy is to prioritize building your audience alongside developing the product.

Underperforming Technical Team 183

Underperforming Technical Team Scale Payments Payment Services 183

Sales Hacker

FEBRUARY 19, 2019

Lauren Bailey’s award-winning sales firm Factor 8 has been instrumental in helping sales teams with their sales and management development programs. She also understands that even the most well-intentioned sales leaders may need guidance to include more women in their sales teams. Bill Binch – CRO at Pendo.

VP of Engineering 12

VP of Engineering Sales Hiring Sales Underperforming Technical Team 12