SaaStr

JUNE 3, 2020

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. It’s most severe in the SMB world. The situation is getting worse.

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Software Review Scale Technical Review SaaS 254

Sales Hacker

APRIL 1, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more.

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How To Buy Saas

FEBRUARY 25, 2025

Introduction: Why Choosing the Right CRM Matters Choosing the right Customer Relationship Management (CRM) platform can make or break your businesss growth trajectory. A powerful CRM helps organize customer data, streamline sales pipelines, and automate marketing ultimately boosting revenue. Rapid SMB adoption with 200K+ customers.

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Scale Underperforming Technical Team Technical Review Software Review 52

OpenView Labs

SEPTEMBER 10, 2020

Enterprise sales is not a simple switch to make from SMB sales—it’s a completely different beast. I recently caught up with a founder I talked to last year who didn’t have the time (or desire) to deal with sales and wanted to hire someone to ‘”validate the market” for him. Let me be clear.

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Sales Hacker

FEBRUARY 7, 2018

In this blueprint, we provide insight into where growth comes from and how to structure your sales approach to capture that growth. The Winning By Design Blueprint Series provides practical advice for every part of a SaaS sales organization. Traditional Sales Growth vs SaaS Sales Growth. Understanding Growth Potential.

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Sales Hacker

MARCH 18, 2019

This week on the Sales Hacker podcast, we interview Roger Scott , Chief Customer Officer at New Relic. If you missed episode 48, check it out here: PODCAST 48: The Secret to Amazing Sales Engagement w/ Max Altschuler. How to build both SMB and Enterprise-grade CS teams and what tools to use to empower them. What You’ll Learn.

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VP of Engineering Sales Hiring Scale Technical Review 81

Neil Patel

DECEMBER 16, 2021

Hiring a content mill to fill pages with overstuffed keywords that provide no value to readers won’t do you any good. The company’s own marketing and sales tools are pretty useful. Being featured in a sale like this would be great for any business. Posting a basic Craigslist ad with the right images can help drive sales.

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Social Media Strategy Marketing Business 145

Point Nine Land

APRIL 21, 2021

There are many posts out there explaining how startup co-founders should “land the first sales, then hire the first 2 sales and when to hire a VP sales”. But, in my experience, there’s very little written about what is the equivalent for Product Management. In SaaS vs. marketplaces? Hire a VP Product.

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Sales Hiring Startup Scale Software Review 52

Chart Mogul

SEPTEMBER 15, 2023

You can think of Horizontal SaaS as broad-based tech that is industry agnostic; a sales person at a Cybersecurity company can use HubSpot the same way a sales person at a Health Supplements company might use it. Here is a comprehensive list of SaaS blogs that goes through the most common metrics and terms.

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Scale Underperforming Technical Team Sales Hiring SaaS 52

SaaStr

JANUARY 28, 2020

And so, she can, and Anthony just finished up basically going from the first sales hire at Gainsight at almost 100 million in revenue and has just retired. Maria : It’s like saying, “Hey, you want a sales rep to carry 10 times the quota they do today. You can’t, you have to invest in that sales infrastructure.”

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Sales Hiring Scale Underperforming Technical Team Sales Recruiting 244

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

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SaaStr

JULY 11, 2019

What we try to do is this integration between two or three companies to be so flawless that for the customer seems like it’s only one application, but you are taking advantage of the best E-mail service, the best chat service, the best voice service. Doing a product for SMB is fairly simple. Tiago Paiva: Oh yeah.

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Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. We did not see that coming, so we pivoted quite fast.

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Scale Marketplace as a Service Mobile Sales Hiring 151

Intercom, Inc.

SEPTEMBER 26, 2019

The litmus test is if you’ve created a marketplace: are people actually building on your product because there’s value that you’ve created, or is it just a nifty integration? The upside of having this big two-sided marketplace and extending your product into tons of different products with an API is quite large. But are they platforms?

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Underperforming Technical Team Marketplace as a Service Outsourced Development Development 170

SaaStr

JUNE 10, 2020

Meagen, sales. Launch it to our customers, launch it to the sales team, launch it to prospects.” What did we need for our sales team from an enablement standpoint and our CSMs? And then of course, sales pipeline and the livelihood of our business. They’re going to build a bunch of things that we need.

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Travel Scale Marketing Outsourcing Services 236

Unbounce

JUNE 16, 2020

especially for SMB SaaS startups. These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis. Your partners act as an outsourced sales and marketing team. Reduced Cost.

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Outsourcing Services Sales Recruiting Scale SaaS 131

SaaStr

JULY 26, 2019

Prior to founding Zylo, Eric was the VP of Sales @ Sprout Social leading the revenue operations for over 11,000 customers. Before Sprout Social he was VP of Sales at Shoutlet, responsible for global direct and channel sales teams and developing and managing strategic relationships. What was the founding moment with Zylo?

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Sales Hiring Scale SaaS Payments Sales Recruiting 164

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. Before Hubspot, Ryan was Head of Marketing @ Salesforce (APAC) where he led his team to achieve 227% YoY net-new sales sourced through marketing.

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Sales Hiring Sales Recruiting Scale Software Review 141

SaaStr

APRIL 3, 2019

As for Ben, he spearheads global sales and go to market teams. What must founders try and figure out before hiring their sales leader? What are the leading indicators that suggest a sales rep has the ability to be a sales manager? Why does Ben believe one does not need sales management in the early days?

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Scale Sales Hiring Systems Review Marketplace as a Service 100

SaaStr

FEBRUARY 7, 2020

Karen Page: I started my career in sales and marketing. Or how the customer service team is going to deal with companies that aren’t renewing as planned? We can just, “Of course, we’ve seen other people who have hired a first time VP of sales that didn’t work out. What’s working for you?

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Scale Underperforming Technical Team Investment Sales Hiring 216

SaaStr

SEPTEMBER 4, 2020

I’ve been in software since the ’90s and for over 20 years, nearly that entire time, we’ve been talking about digital transformation, developing strategies, architecting new technologies, and moving beyond digitization to rethinking our businesses, our products, and our services in a way that’s optimized for a digital world.

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SaaStr

AUGUST 16, 2019

Ep 257: Justin Welsh is the former SVP Sales @ PatientPop, the startup that offers the first all-in-one practice growth platform that’s HIPAA-compliant and is proven to grow your practice. During his 5 years at PatientPop, Justin grew sales from $0 to $56m alongside the full build-out of the sales team. Justin Welsh: Yeah.

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Scale Underperforming Technical Team Sales Hiring Interviewing 203

Intercom, Inc.

JANUARY 23, 2020

After raising their seed round, Nick made his first big marketing bet by hiring Ed Shelley as their Director of Content. That meant producing useful content, not thinly veiled sales pitches. Take HubSpot, for example: over the last five years, they’ve grown their app marketplace from 40 to 350 integrations.

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Underperforming Technical Team Scale Payments Payment Services 183