Sales Hacker

APRIL 1, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more. It’s about growing together.

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Scale VP of Engineering Outsourcing Services Enterprise 64

Sales Hacker

FEBRUARY 7, 2018

Previously they may have only spent $1,000 when buying a SaaS service online. Now the services have matured where buyers are spending 20x in online services is relatively comfortable. This is needed to scale the business. However, as these companies quadruple their sales teams they scale failure.

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Scale Growth Hacking Scaling Sales Hiring 101

Hitenism

DECEMBER 26, 2016

That’s because the people who are working in the SaaS industry or investing in these businesses are sharing much more of the details about all aspects of growing and scaling a SaaS business. To scale your SaaS business , you need to think of new ways of getting and keeping your customers’ attention.

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Scale SaaS Marketplace as a Service SMB 152

Intercom, Inc.

MAY 13, 2021

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. What “customer success” looks like evolves as your company and customers scale upmarket.

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Scale Customer Success Sales Hiring Strategy 177

How To Buy Saas

FEBRUARY 25, 2025

This Software-as-a-Service (SaaS) approach revolutionized the industry, making powerful CRM tools accessible without on-premise installs. Over the past two decades, Salesforce has evolved from a sales CRM into a comprehensive platform spanning sales, service, marketing, e-commerce, and app development.

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Scale Underperforming Technical Team Technical Review Software Review 52

SaaStr

JUNE 3, 2020

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. The situation is getting worse. Godard Abel | Co-Founder and CEO @ G2.

Software Review 254

Software Review Scale Technical Review SaaS 254

OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. Growth Stage – Scaling the Business, and . NRR benchmarks depend on whether you are selling into the SMB or enterprise market. .

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SaaS Payments Metrics Payments Payment Services 98

Sales Hacker

AUGUST 7, 2020

The plus side of this is that it leads to a comradery at start-ups and SMB organizations that is often hard to replicate at the enterprise level. Salespeople are not as tightly managed in start-ups or SMBs, and most of us like that. As the company scales up due to growth, more formalized procedures and processes will be put in place.

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Scale Enterprise Sales Hiring Technical Review 110

Neil Patel

FEBRUARY 4, 2021

NP Digital is a performance marketing agency built by marketers, and our global offices allow us to deliver our specialized services to clients worldwide. Mike Kamo, Founder and Global CEO, NP Brands, is a leader in building, managing, and scaling businesses. NP Digital Marketing Services. and around the world.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

SaaStr

JUNE 16, 2020

I was an account executive covering financial services vertical and covering in New York. Adnan Chaudhry: We’re doing sales leadership, all hands calls with customer service and support and sales every single week. It’s the SMB space. And so, I remember being in New York and the whole market was melting down.

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Sales Hiring Scale SaaS Payments Payment Services 210

Software Platform Consulting

MAY 20, 2019

Fiverr, a marketplace for freelancers just joined the parade of software companies going public. The Fiverr filing sets up a comparison of Fiverr versus Upwork, the grand-daddy of freelancer marketplaces. Upwork Versus Fiverr: A Different Approach to Services. We call this the Service-as-a-Product (“SaaP”) model.

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Marketplace as a Service Software Review SMB Web Development 40

Intercom, Inc.

JUNE 23, 2022

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. But once they’re happy with a service, they can help build trust with new customers as well.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

Sales Hacker

FEBRUARY 12, 2021

Enterprise CRM vs. SMB CRM. An established marketplace is a sign that you’ll have the integrations you need in the future. What makes HubSpot Sales Enterprise stand out is that it was built from the ground up with natively integrated features to support the sales, marketing, and service operations of a large company.

Payment Solutions 118

Payment Solutions Enterprise Scale Payments 118

OpenView Labs

SEPTEMBER 10, 2020

Enterprise sales is not a simple switch to make from SMB sales—it’s a completely different beast. After all, the marketplace speaks the loudest, and without customers you don’t have a business. And if you’re used to dealing with SMBs, get ready for a big change in your process. Source: SalesHacker.com.

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Sales Hiring Enterprise Scale Startup 74

Sales Hacker

MARCH 18, 2019

How to build both SMB and Enterprise-grade CS teams and what tools to use to empower them. Outreach supports sales reps by enabling them to humanize communication at scale and by automating the manual work. Your ambition needs to extend beyond your product and service, it needs to extend to talent acquisition.

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VP of Engineering Sales Hiring Scale Technical Review 81

Brian Balfour

JANUARY 4, 2017

We assume the other tiers all are self service and don’t require sales. Ecommerce – Vistaprint is a massive ecommerce business serving SMBs. But the SMBs range from restaurants, to small shops, to service agencies, and many other business types covering a variety of industries. Learn Growth, No Fluff. One Essay Per Post.

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Scale Marketplace as a Service Acquisition Content Marketing 71

ChurnZero

OCTOBER 12, 2021

The Plays helped automate some of the initial tasks and alerts, allowing the team to replicate the process at scale and ensure key touchpoints were met. They also used ChurnZero Journeys to map out a new client onboarding journey at scale and establish a more formalized implementation plan for each client. Advocacy Hero – Affise.

Healthcare 98

Healthcare Systems Review Scale Point of Sale 98

yoursales

JANUARY 28, 2022

With the launch of the Pipedrive Marketplace a very wide range of third party apps & integrations. StoryDimensions - Capture, Develop and Deliver Customer Stories … at Scale. StoryDimensions - Capture, Develop and Deliver Customer Stories … at Scale. Mimiran – More Leads and More Deals for SMB Services Business.

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Scale Payment Methods Payment Solutions Sales Recruiting 113

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. The most common strategies are Direct Sales, Inside Sales, eCommerce Marketplaces, and Partnerships. eCommerce Marketplaces.

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SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

BetterCloud

MARCH 15, 2022

With centralized SaaS visibility, automation, and security in one platform, an SMP’s value scales over time as you leverage and extend more of its capabilities. The graphic below shows where the functions of a SaaS management platform sit in relation to other platforms and the services they provide.

Management 52

Management SaaS Marketplace as a Service compliance 52

ChurnZero

OCTOBER 12, 2021

The Plays helped automate some of the initial tasks and alerts, allowing the team to replicate the process at scale and ensure key touchpoints were met. They also used ChurnZero Journeys to map out a new client onboarding journey at scale and establish a more formalized implementation plan for each client.

Healthcare 52

Healthcare Systems Review Scale Point of Sale 52

Chart Mogul

SEPTEMBER 15, 2023

No Wait, of Course That Is the Single Most Important SaaS Metric by Jason Cohen, A Smart Bear The purpose of a metric is to be a tool in service of your goals, timeline, size, circumstance, even philosophy, not as a master you are thoughtlessly obligated to obey. Why Is It Important to Build for Go-to-Market Fit Before Scaling?

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Scale Underperforming Technical Team Sales Hiring SaaS 52

Point Nine Land

APRIL 21, 2021

Since then, I have been leading Uberall product team, which we’ve scaled from 3 people to 12 people over the past 5 years. In SaaS vs. marketplaces? Intro Hi, my name is Victor. I co-founded a company called Spotistic back in 2012, which we sold to Uberall in 2015. How are you coming up with the best solutions?

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Sales Hiring Startup Scale Software Review 52

Casey Accidental

NOVEMBER 13, 2019

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The Weak Transition to Marketplace Arguments. So goes the story.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

SaaStr

JULY 11, 2019

What we try to do is this integration between two or three companies to be so flawless that for the customer seems like it’s only one application, but you are taking advantage of the best E-mail service, the best chat service, the best voice service. Doing a product for SMB is fairly simple. Tiago Paiva: Oh yeah.

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Sales Hiring SMB Scale Cloud 270

SaaStr

AUGUST 15, 2020

We’ve got everything from self-service all the way up to the enterprise. So how we accomplish something at the enterprise level in a one to few or a one-to-one or a one to few is very different to how you would accomplish it in a self service model. So by default, it can manage the scale of any individual large merchant.

Payment Methods 268

Payment Methods Merchant Services Scale Payments 268

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. It works for everyone in the company, in every company, in every industry.

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Scale Marketplace as a Service Mobile Sales Hiring 151

Unbounce

JUNE 16, 2020

especially for SMB SaaS startups. With a $60 billion market in which to grow, these companies recognize that smart use of partnership channels can help them scale up while creating a win-win-win ecosystem for the company, the partner, and the customer. Effective Scaling. Tom Tunguz, Venture Capitalist at Redpoint. Reduced Cost.

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Outsourcing Services Sales Recruiting Scale SaaS 131

SaaStr

JANUARY 28, 2020

Jason : And two things, I founded EchoSign because we had SMBs and enterprise customers. The SMBs during the recession churned at a massive rate, right? Our monthly self-service churn went from like 3% to like 9%, right? So on a scale of one to 10, what type of feedback do you want? We were wrong. Anthony : And I said 11.

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Sales Hiring Scale Underperforming Technical Team Sales Recruiting 244

SaaStr

JUNE 10, 2020

We saw McDonald’s, they started separating their arches and really trying to do public service announcements around social distancing. It’s a competitive marketplace. So I did take a hit as we scaled back a little bit, my team is now 32 people. The other thing we did is we started looking at consumer brands.

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Travel Scale Marketing Outsourcing Services 236

Sales Hacker

OCTOBER 7, 2021

The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts.

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Scale Sales Recruiting Sales Hiring VP of Engineering 137

SaaStr

JULY 26, 2019

* Why does Eric believe that hitting the employee 50 mark is a huge moment for founders and the scaling of the company? How has Eric seen his role evolve with the scaling of the team? How does one create and retain accountability and ownership at scale? * I want to start on the granular element of scaling.

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Sales Hiring Scale SaaS Payments Sales Recruiting 164

SaaStr

FEBRUARY 7, 2020

What were Karen’s biggest takeaways from seeing the hyper-scaling at Box? Early stage, there’s going to be demand risk and product market fit risk, but later the risk is about the ability to scale. The risks at the growth stage are going to be about, how can you scale? Is it in that scale up phase? I see that.

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Scale Underperforming Technical Team Investment Sales Hiring 216

SaaStr

APRIL 3, 2019

So tell me, how did you make your way into the world of startups and come to be CRO for one of the fastest scaling, I think it’s eighth fastest scaling of all time in Flexport. So we never should have even been a, we’re in multi sided marketplace. And the reality is we’re in a service business.

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Scale Sales Hiring Systems Review Marketplace as a Service 100

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. But it doesn’t really scale when you’re selling to the masses. How does Ryan think about the relationship between the two?

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Sales Hiring Sales Recruiting Scale Software Review 141

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. 318: The first step in success with SMB clients is to recognize that it’s not a one size fits all scenario. This episode is sponsored by TaxJar.

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SMB Scale Startup Marketplace as a Service 222

SaaStr

SEPTEMBER 4, 2020

I’ve been in software since the ’90s and for over 20 years, nearly that entire time, we’ve been talking about digital transformation, developing strategies, architecting new technologies, and moving beyond digitization to rethinking our businesses, our products, and our services in a way that’s optimized for a digital world.

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Scale Underperforming Technical Team Sales Hiring Branding 199