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RevenueCat: Free Trials Are Way Up, Pricing is Stable in Mobile Subscriptions

SaaStr

So RevenueCat (where I was fortunate enough to be the first investor) now is the embedded mobile subscription API for 30,000 (!) mobile apps, across 290,000,000 subscribers and $6.7 70% of Mobile Subscription Apps Now Offer Free Trials, At Least in Part. Mobile Subscription Pricing is Flat, Not Up This is interesting.

Mobile 318
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How Mobile Optimization Affects your Conversions

The Daily Egg

Now, however, mobile optimization has begun to gain credence as a potentially preferable strategy. Mobile optimization refers to optimizing a website specifically for mobile devices. The post How Mobile Optimization Affects your Conversions appeared first on The Daily Egg.

Mobile 59
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RevenueCat: Across 10,000+ Mobile Apps, Longer Free Trials Perform Better

SaaStr

RevenueCat (where I was lucky enough to be the first investor) automates subscription management for mobile apps. It recently published its annual review of data from the 10,000+ mobile apps it powers subscription management for and I learned a few interesting things: Longer Trials Are Better. More on the data here.

Mobile 330
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Best Mobile App Development Software

The Daily Egg

Years ago, mobile app development was reserved for developers and large organizations with big tech budgets. But today, mobile app development software makes it possible for people of all skill levels to build apps for a wide range of potential use cases. The post Best Mobile App Development Software appeared first on The Daily Egg.

Mobile 265
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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

We have added 10's of millions of personal emails and mobile records. What is ZoomInfo for Recruiters? Find and connect with the right talent to fill roles fast with these tools: More data! Basic search: Easily search using keywords, job title, location, industry, and more.

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How to Optimize Your Website for Google’s Mobile-First Index

The Daily Egg

Google’s mobile-first index has made it all the more important to have a mobile-responsive, mobile-friendly website. There are things you can do now to make sure you are ranking well on the mobile-first index. We’re going to assume that you either have a dedicated mobile website or, better still, a responsive site.

Mobile 290
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Why 36% is the magic number: Finding the right amount of text in mobile apps

Intercom, Inc.

The results shows us the value of taking a principled approach to writing text for mobile apps – because product design is still all about the words. Mobile apps dominate our digital experiences. A quick Google search and a calculator tells me that’s an average 25 mobile apps for every person on Earth. It is the experience.

Mobile 291
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How a Strong Customer Engagement Strategy Can Improve the Usability of Your Product

Speaker: Hannah Chaplin, Director, Product Marketing at Pendo and Esther Edel, Product Operations Analyst at Pendo

Mobile apps are a key component to having a strong customer engagement strategy. Most importantly mobile apps help companies build customer loyalty and increase sales. The problem is that many mobile apps aren’t user friendly, don’t personalize a user’s experience, and they don’t improve the usability of a product.

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An Omnichannel Payment Solution––Without the Complexity

By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Simplify omnichannel payments with a solution that unifies every channel through your platform.

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12 Plays to Kickstart Your Recruitment Process

With remote work making white-collar jobs more flexible and talent more mobile, a rebound in hiring meant the race for quality candidates had become even more frantic. According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market.