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Why 36% is the magic number: Finding the right amount of text in mobile apps

Intercom, Inc.

The results shows us the value of taking a principled approach to writing text for mobile apps – because product design is still all about the words. Mobile apps dominate our digital experiences. A quick Google search and a calculator tells me that’s an average 25 mobile apps for every person on Earth. Measuring the letters.

Mobile 291
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David Barrett, CEO of Expensify: Good Intentions, Bad Advice: How to Keep Your Board Aligned with Your Vision (Video + Transcript)

SaaStr

The session that I’m talking about is basically about the board dynamic and about how to survive this valley of death and bring not just yourself and your team but your extended team, including your board, across that until you cross the $1 million mark, and then the $10 million mark and keep going beyond. There we go.

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Lessons from going to market with the Solutions team at mParticle

Sales Hacker

He previously built the pre and post sales solutions team at mParticle from zero to supporting hundreds of enterprise customers. Is there a lot of internal or customer work that needs to be done or managed by your team? While mParticle has a killer, commercially focused CS team, inertia affected the team as well early on.

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Tackling complex design debt: a three-step framework

Intercom, Inc.

. “Our in-app messages and email messaging enabled companies to reach customers inside the product in real time, so they could deliver the right message, at the right moment” Initially, our sole focus was developing in-product messaging. We knew we had to change tack and find a way to align teams and functions as we scaled.

Scale 272
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How to Build a Product Customers Love and Drive Nearly $1B in Revenue Along the Way with Klaviyo CEO Andrew Bialecki

SaaStr

They built one platform that does it all, but also made it simple so that these small businesses they wanted to serve, could actually use it to grow revenue without needing a developer that they didn’t have. They were way more interested in this perspective, so they’d set a goal for their team to drive $100k in “Klaviyo” bucks.

Revenue 268
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Scaling from $1 to $10M, an AMA with SaaStr CEO and Founder Jason Lemkin (Pod 573)

SaaStr

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Jason Lemkin: But usually your teams can’t do that. So you’re going to need at least three of those in the sales ops team. This always works.

Scale 240
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Built for You: How customer feedback informs what we ship

Intercom, Inc.

Which is why customer feedback is a big deal to all of our teams – it’s really integral to what we do and how we build. we’ll be answering that by chatting with the people that make it happen: the R&D team members who take your feedback and turn it into the tools that you use. Then this podcast has the answers.

Mobile 212