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SaaStr CEO and Founder Jason Lemkin sat down with Samsara CEO and Co-Founder, Sanjit Biswas to delve into the inner workings of a company that’s not only transforming its industry but is also a case study in brilliant strategy and execution. Ben Calderon, Samsara’s CTO who runs the hardware team did the hardware at Meraki.
OpenPhone and AgentSync are two SaaS businesses with very different growth strategies, but the same ultimate goal: to continue selling while simultaneously problem-solving for current customers. Choosing between a product-led or service-led growth strategy is a decision that is based on multiple factors: . What is your product? .
Sessions typically focus on real metrics, strategies, and lessons learned, not theoretical concepts. Speakers share their playbooks on everything from achieving product-market fit to optimizing CAC:LTV ratios and scaling go-to-market strategies. Competitive Intelligence and Market Insights and New!!
The shift towards AI-driven ad technologies enables brands to set and achieve highly specific engagement KPIs, moving away from generic strategies to more personalized, data-driven approaches that resonate with their target audience. It also facilitates rapid prototyping, allowing for quicker iterations and thus shorter development cycles.
The pandemic has led to new data vulnerabilities, and therefore new cyber security threats. As technology leaders, it's time to rethink some of your product security strategy. Whether you need to rework your security architecture, improve performance, and/or deal with new threats, this webinar has you covered.
Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: 8 Signs a New VP Won’t Work Out. An updated classic SaaStr guide on how to know if that new VP you worked so hard to find, recruit and get on board … is really going to make it. And 3 Things Not to Worry So Much About.
Common Signs You Need a Technical Review We’ve already mentioned the most common signs that you might need a technical review: Slow or late delivery: “I’ve authorized two new developers, and we’re still behind.” Are you preparing to expand, take your business in a new direction, or take on new partners? And what causes that?
What does it mean to make your product the star in your SaaS growth strategy? It’s imperative to incorporate critical elements in your product-led strategy to ensure its success. Product-Led Growth: The Disruptive GTM Strategy. Every year, millions of new products are created and launched. Key Takeaways.
Yet the strategy was not to have a conventional startup. If the PLG strategy is implemented well with a quick time to value, the cost of acquiring new customers and upselling the customers provides for a very efficient business model.”. The post JFrog IPO: Lessons For Entrepreneurs appeared first on SaaStr.
The goal is to help each other learn something new, find mentorships, create partnerships, and exchange strategies. Braindates are 1:1 and small group networking sessions designed for you to share knowledge and network with like-minded SaaS leaders during SaaStr Europa.
Most surprisingly, my CTO — the most start-up-ey guy I know — is still there. You may be asked to own new stuff beyond just what your company / app does. Some folks will prefer post-acquisition life. And it is hard to predict. I thought my sales team would leave quickly. My VP of Sales and the team stayed for 2.5 7 years later.
Most surprisingly, my CTO — the most start-up-ey guy I know — is still there. You may be asked to own new stuff beyond just what your company / app does. Some folks will prefer post-acquisition life. It’s hard to predict who will. I thought my sales team would leave quickly. My VP of Sales and the team stayed for 2.5
The founders and execs of the most successful SaaS companies candidly shared their playbooks, learnings and expertise on the Strategy Stage. We had Lew Cirne, Founder & CEO of New Relic, Dharmesh Shah, Co-Founder & CTO of HubSpot and for the first time at Annual, we added office hours with the top VCs in SaaS.
It’s too much to learn on the fly for most new VPs of Sales. So, as leaders, you have to start from scratch and hire new people who weren’t trained in horrible ways or hire people who have been around long enough to know that sales are hard and deals can take six months to close. They wanted a one-call close.
. “That it was much easier to do more in order to keep that customer than to get a new “top” customer. We all know this, but we forget about it, especially when the Hot New Deal and the sales team’s wants and needs consumes all of management’s resources. ” — Ankit Sindhi, Founder, Spurt.
Yet, it can be tough to gain exposure without a well-thought-out and optimized strategy. In this article, I’ll outline the strategy we used to go from 4,000 to over 9,500 LinkedIn followers, including the types of content that have performed well and the tactics we've used to maximize engagement. more comments The takeaway?
Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. The panel that we are in is called Is Seed the New Series A, and this is a question that I’ve been asking informally yesterday and today.
After five years at Ernst & Young in New York, she served as Vice President at Citigroup in the Big Apple. Jessie provides invaluable know-how to portfolio companies on cash flow, fundraising, and financing strategies. Her specialties are SME digitalization strategy, CRM and sales growth, and business process optimization.
The role of a Fractional Chief Technology Officer (CTO) is to provide technical expertise and leadership to a company on a part-time or temporary basis. This can be a useful option for startups or small businesses that may not have the resources to hire a full-time CTO or may not need one on a permanent basis.
Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. But of course, it wasn’t always quite that big!
In a Quora thread , Ian McAllister, Director of Airbnb and former GM of Amazon describes the process: “ For new initiatives a product manager typically starts by writing an internal press release announcing the finished product. That’s the winning strategy! Rewriting drafts is much less expensive than rewriting code.
There are many benefits to hiring a fractional CTO, also known as a part-time or interim CTO. A fractional CTO can bring a wealth of knowledge and experience to your organization without the added expense of a full-time executive. Overall, Valerian Technology can provide many benefits to your organization.
Related : 10 Companies Show you their Go-to-Market Strategies Also see : 3 Copywriting Secrets for Ranking on Google And : Using Jobs to be Done Method to Explain What Your Company Does Contents Skip this blog post and just read the book Why positioning matters What is positioning? Is sending and receiving mails a new shiny technology?
It can be beneficial to hire a fractional CTO (Chief Technology Officer) in a variety of situations. When you don't have an in-house technology leader: If you don't have a CTO or a similar technology leader on your team, a fractional CTO can fill that role.
Given that their guidance is so universal — both for people just stepping into new roles and those at fast-paced companies like Buffer — I thought I’d share their wisdom here. I've always been one to jump on the new thing as soon as I discover it. Social Media is always changing, and platforms come and go.
Your CTO probably does not need to be on the first Demo, but instead that could be an opportune time to loop in a Manager or director. After all, a CTO can’t handhold the entire deal cycle, but they can jump in and provide clarity and an expert voice at critical points. Business case development and IT/tech strategy.
That includes all of our cloud strategy, cloud operations, backend engineering, IT and security. Ciaran, our CTO , came up with this magical line. Meanwhile, Intercom’s infrastructure grew, the architectures evolved, our product got way bigger, and we hired a bunch of new people who had different engineering skills.
You need something that makes you think about your digital business in a new way, renews your motivation, and helps you be more innovative. call center, email, online chat, and social) vary by market, and well-localized websites will dedicate resources to channels relative to local preference.” – Lily Varon, digital business strategy analyst.
Spokes, e.g., include: sales/AEs, sales/SEs, product marketing, analyst relations, customer success, customer support, professional services, existing customers, prospective customers, the CTO, engineering (e.g., We touched on Trust Releases as a great strategy for managing technical debt, and the role of architects in them.
In this episode of Growth Stage, we interview Lizzie Mintus Founder and CEO of Here’s Waldo Recruiting and host of The Heres Waldo Podcast about her thoughts on: The most effective recruiting strategies for SMBs. If you have the CEO, CTO, some executive chat through, here’s the big picture of the company. Jump to video.
Whether you’re a new entrepreneur in the software industry, scaling your startup, or a seasoned SaaS provider, securing a SOC 3 audit report can be a game-changer for your business , helping you strengthen customer trust while demonstrating your unwavering commitment to data security. The good news? The good news?
For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. They often superimpose it on the new company they’ve joined.
He worked as a Product Lead at Airbnb for 7 years, where he managed a number of teams, supported strategy for the anti-discrimination team, and built new tools for hosts. How to be more innovative | Sam Schillace (Microsoft deputy CTO, creator of Google Docs) – Lenny interviews Sam on the journey toward building Google Docs.
Last night, SaaS Office Hours hosted Optimizely co-founder and CTO Pete Koomen. When that person starts, you have to stand back and let the new employee learn the job, making the mistakes they need to make to become great at it. Pete was a Google Associate Product Manager for AdSense and launched Google App Engine.
As you said, people take it hard if suddenly you say, “Hey, this is your new EVP. If I wasn’t at the programming background, probably a CTO was a good idea, but for us it was sales, definitely sales and marketing. It makes sense that that would be the role that comes in as the CTO. That’s it.”
Why You Should Follow Jay: Jay made our Instagram accounts to follow list for incredible podcasts featuring notable figures discussing digital marketing strategies their companies have utilized, as well as daily industry takeaways. Follow him for everything from Canva updates to Instagram Reel strategies. Lilach Bullock. Ann Handley.
They never have any new ideas about how to fix our problems.” And maybe even what new products we should build.” But what happens Monday morning, when everyone sees the company-wide message announcing the new initiative? Did anybody notice that the acronym for the new, save-the-company initiative is LOST?
Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. New for 2020: SaaS Pricing and COVID-19. In this brand-new report, we finally answer the question “Freemium or free trial?” Why You Need to Review Your Pricing Strategy Today (and How to do it Right).
I hope that by the end you have some new ways of thinking about what tools you use yourself, and some of the pitfalls that you might not be aware of. It highlighted all kinds of tools and techniques that would be useful in building a new type of self-sufficient lifestyle. To start, let’s ask: what is a tool? Developing a career plan.
Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. For Slack, that was clearly the engineering and dev communities, who love new tools.
Together, they create a solid foundation for your security strategy by addressing both technical vulnerabilities and the procedures involved to ensure compliance. This approach helps your business make sure its security posture evolves to handle new threats and challenges, keeping your business ahead of potential attackers.
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