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Why The Era of Efficient Growth is Now: The 2023 VC State of the Market with SaaStr CEO and Founder Jason Lemkin (Podcast +Video)

SaaStr

We’ll explain Jason’s take on the recent market fluctuations, highlighting major deals that shaped investment patterns and their effects on valuation trends. We’ll also examine how public markets currently influence the SaaS industry and unpack the elevated CIOs’ role in budgeting for SaaS products.

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How SaaS Pricing Evolves Across Different Company Stages

Sales Hacker

The Startup Stage: Finding Product-Market Fit The startup stage is the foundation of any SaaS companys journey. During this phase, the primary focus is on building a product that meets a specific market need and ensuring that early users validate its core functionality.

Pricing 111
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Mastering Partner Marketing: What NOT to Do and How to Excel with Drata CMO Sydney Sloan

SaaStr

Sydney pulled someone from Salesloft with a product marketing background who understands operations, running programs, and being strategic. This person has built out a partnership marketing team within the product marketing team. More and more info is entering the Cloud, creating more exposure and risk.

AWS 282
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Scaling with Usage-Based Models: A Practical Guide to Metering

Blulogix

Market Consolidation: As competition intensifies, businesses must differentiate themselves with innovative pricing models and superior operational efficiency. Technological Advancements: AI and machine learning are enabling more precise usage tracking and predictive analytics.

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Back to Finance: Why I’m Joining the Board of Vic.ai

Kellblog

The product solves practical problems for busy people who know they need to be experimenting with and learning about how AI can help them improve operational efficiency. I think the product-market fit is outstanding. I like what Vic.ai The benefits are real and tangible.

Finance 71
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Card-Present Tokenization: Keep Customers Happy and Accept Credit Cards with Zero Friction

Stax

Todd Bledsoe, Product Marketing Manager at Stax, says it best: “Card-present tokenization enables merchants to truly deliver a seamless omnichannel experience in managing and conducting transactions.

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8 Persona Examples For Creating Ideal Personas

User Pilot

His decision-making is driven by a need for security and operational efficiency. With these buyer personas, you can create targeted marketing and sales strategies that build trust, make your product look like a safe choice, highlight bespoke offers for fast-growing companies, and promote dedicated support services.