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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Price low to minimize adoption friction, grow quickly, and then move up-market after developing broad adoption. Skimming is less common in the software world because few startups develop a product at launch that will be accepted by the most sophisticated customers (and those willing to pay prices that generate the greatest margin).

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The Enterprise Journey: 8 Keys to Going Upmarket Successfully with Workiva’s CEO Julie Iskow

SaaStr

Look for an innovative enterprise customer who: Is willing to be a development partner Has clear needs you can solve today Will give you access to testing environments Can help shape your roadmap The goal isn’t to build custom features – it’s to deeply understand enterprise requirements and bake them into your core product.

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The Rise of Vertical SaaS: Achieving 110% NRR from SMBs with Mangomint’s CEO

SaaStr

A lot of SMBs like spas and salons have 10 – 20 people needing to use the platform every day on different devices, so you need to onboard and switch everyone all at once, not land and expand. Mangomint has one onboarding manager for every two sales reps, but with no contracts and a 30-day free trial, onboarding starts during the trial.

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10 Ways AI Will Change Sales Forever. It’s Already Happening, In Fact.

SaaStr

The SaaStr AI is already one release away from being able to automatically send contracts for simple sponsorship deals rather than just connecting prospects with sales reps. This will be particularly transformative for SMB-focused businesses doing high-volume, transactional deals. The AI needs clear rules about what it can offer.

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How SMB Digital Brands Can Win the Best Talent

FastSpring

In this episode, we’re going to be talking about how SMB digital brands can win the best talent Joining us for that conversation is someone who knows quite a bit about that. Google’s like, hey, where’s your offer from whatever recruiter, like maybe a contract recruiter. I’d like to welcome Lizzie Mintus.

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The Ultimate Guide to Outsourcing Sales Development and Lead Generation

Sales Hacker

When it comes to business outsourcing, I have been on both sides of the table. I have, since 2009, hired 20+ outsourced resources from all over the world for tasks such as data research, web design, translations, voiceover talent and more. That means that some of our clients, are outsourcing to us. Extreme, right?

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5 Interesting Learnings from New Relic at $650,000,000 in ARR

SaaStr

Those of us who’ve been around a while think of New Relic as a freemium and almost SMB tool, but today 77% of their revenue comes from accounts greater than $100k. It can be a bit scary to move from fixed contracts. The multiples just don’t support it. Devops has gone very enterprise quickly, and so has New Relic.

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