Stax

MARCH 18, 2025

However, a SaaS company providing global HR and payroll solutions may have a few hundred customers paying a monthly or annual feein other words, making recurring payments over a longer period of time. Churn is the percentage of customers that end their subscriptions within a certain amount of time. Churn rate.

Scale 117

Scale Payment Services Payments SaaS Payments 117

SaaStr

APRIL 30, 2022

So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. Basically you can more easily start using products. The second constituent there is the developer. Why do developers love SaaS products? They love SaaS products.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

Baremetrics

AUGUST 23, 2021

Whether you're a startup or an established company, launching a new SaaS product isn't as easy as it was 15 years ago. You need to have a strategic approach that includes identifying your market fit, developing appropriate positioning and marketing strategies, and measuring performance. Start your free trial today.

Strategy 104

Strategy Scale Payment Features Software Review 104

Intercom, Inc.

NOVEMBER 7, 2019

Here are five quick takeaways: The founders of Spendesk noticed that, while the B2C space was innovating with peer-to-peer quickpay options, nothing like that existed in the B2B space (which often lags a few years behind the consumer market). Instead, focus on fostering a culture of communication and feedback loops between the team.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Intercom, Inc.

APRIL 22, 2019

Businesses also win if, as a result of AI, teams are able to create more white-glove moments that turn users into customers for life. Here are five quick takeaways: Businesses focused on scaling need to think of customer support as a revenue team , not a cost center. How did you all get to product-market fit ?

Scale 156

Scale Scaling Underperforming Technical Team AI Search 156

User Pilot

MARCH 9, 2023

The key causes of customer churn are poor customer support , buggy product, wrong product-market fit, bad user experience, poor onboarding process, high pricing, and long time-to-value. There might be multiple reasons why customers would leave your product, but the primary cause is dissatisfaction.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Payments Payment Solutions Payment Services 98

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. I stumbled upon Eric Ries and Steve Blank, the concept of customer development – it was a revelation. We got sales leads.

Growth Marketing 174

Growth Marketing Scale Marketing Outsourcing Services 174

User Pilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

Chart Mogul

OCTOBER 3, 2019

The design of your product? . Marketing? . After your product/market fit, your business model is the most important consideration if you’re to save your business from the startup graveyard. Or it can be segmented by marketing channel, geography/market, cohort, or any other way that makes sense to your business.

Acquisition 91

Acquisition Underperforming Technical Team Startup Customer Lifetime Value 91

Frontegg

DECEMBER 2, 2021

In addition, we are excited to welcome our new partners – the visionary team from Insight Partners, led by Praveen Akkiraju, Daniel Aronovitz, and Jeff Horring. Fast forward to now, Frontegg is running as the core product infrastructure for dozens of hyper-growing companies. You build it and start the product-market-fit quest.

Underperforming Technical Team 93

Underperforming Technical Team Sales Hiring DevOps as a Service Scale 93

Chart Mogul

JANUARY 9, 2025

Self-service sales model This is when customers explore and experience your product independently without needing hands-on help from your sales team. SaaS companies with more complex products often use the self-service model alongside other sales models to reach different types of customers. Heres a breakdown of each: 1.

Scale 52

Scale Sales Hiring Startup Sales Recruiting 52

ProfitWell

JANUARY 6, 2020

Imagine a world in which your customers sell your product for you. You just have to achieve stellar product-market fit. Marc Andreessen, cofounder and general partner of Andreessen Horowitz, put it this way, “product-market fit is when people sell for you.” What is product-market fit? Ideal, right?

Product Marketing 52

Product Marketing Underperforming Technical Team Marketing Advertising 52

Casey Accidental

OCTOBER 24, 2022

This isn’t a bad idea, and why companies like Facebook continued to grow despite adding more and more complexity over time. It hasn’t always worked, but that is usually because the product/market fit of the product isn’t always strong enough to survive on its own e.g Uber did the same exact thing with Uber Eats.

Scale 139

Scale User Experience Underperforming Technical Team Marketplace as a Service 139

SaaStr

JULY 1, 2020

She manages a huge global team. It has a portion of its revenue that’s very sensitive to the economy and a lot of startups in the customer base, good and bad, right? I’m looking at it and I’m like, “Who’s got the Wall Street Journal subscription? Four, people in the sale? Jason Lemkin: None.

Merchant Services 256

Merchant Services Scale Sales Recruiting Sales 256

User Pilot

JULY 14, 2024

Customer segmentation vs market segmentation Market segmentation is a broader concept that divides the entire market into distinct groups. It can be helpful when conducting market research and developing a targeted marketing strategy to reach potential customers. Need-based segmentation in Userpilot.

Software Review 109

Software Review Underperforming Technical Team Customer Lifetime Value User Experience 109

User Pilot

SEPTEMBER 2, 2024

TL;DR Customer-led marketing focuses on improving marketing strategies and messaging based on customer feedback and behavior insights. Customer-led growth focuses on using customer insights to drive overall business growth, including product development, acquisition strategies, and customer retention.

Marketing 111

Marketing Underperforming Technical Team Education Interviewing 111

User Pilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. A GTM strategy provides direction for all team members, reduces your product’s time to market, and helps you cut costs.

Strategy 98

Strategy Sales Recruiting Scale Marketing 98

User Pilot

JULY 27, 2023

They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. What to do before building a team for your SaaS company You can’t just jump into hiring without some forethought, or you’ll make many mistakes.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

ChurnZero

APRIL 27, 2021

Grotech Ventures is a team committed to helping creative and driven entrepreneurs build technology companies that last. Q: If a new portfolio company does not already have a Customer Success team in place, in your opinion where does that fall in terms of priority of the business’ development? ChurnZero raised a $2.5

Scale 98

Scale Customer Success Payments Underperforming Technical Team 98

User Pilot

DECEMBER 18, 2020

The bad news is: there is no ‘one-size-fits-all’, cookie-cutter method. Or maybe they got the initial value, but have not progressed beyond the ‘basics’ They may be open to switching over to a competitor or are considering canceling their subscription. Source: imgflip.

Engagement 98

Engagement Strategy Underperforming Technical Team Social Media 98

User Pilot

FEBRUARY 26, 2023

How would you feel if you could no longer use our products? This is a question used in product-market fit surveys. Startups use these surveys in the early stages of product development to measure the degree to which a product satisfies market demand. Add a picture of your team member to humanize it!

Retention 98

Retention Scale Underperforming Technical Team Churn 98

User Pilot

SEPTEMBER 30, 2024

How to build an effective messaging strategy For a successful business, it’s crucial to develop your own messaging strategy that clearly articulates your values and connects with your target audience. Lastly, share drafts of comparative materials with your internal team for input and improvement. Userpilot vs Pendo comparison.

Strategy 111

Strategy Social Media Underperforming Technical Team Travel 111

User Pilot

AUGUST 15, 2023

With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise. In this article, we detail what a product launch marketing plan is, why you need one, and how to create a successful product marketing from the start. Let’s begin!

ChatGPT 98

ChatGPT SaaS Payments Marketing Social Media 98

User Pilot

NOVEMBER 23, 2023

TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. Build a product that users love by delivering value and a good product experience.

Scale 105

Scale Underperforming Technical Team Sales Recruiting Software Review 105

User Pilot

MARCH 15, 2022

An effective go-to-market strategy includes a selling strategy, pricing model, target audience, and most suitable channels for marketing your product. Focusing on the proper metrics at this stage is crucial to how successful or bad your GTM plan will be. What is a go-to-market (GTM) strategy? GTM strategy.

Strategy 98

Strategy Marketing SaaS Customer Lifetime Value 98

User Pilot

JANUARY 12, 2024

It helps product managers motivate teams to action, impress stakeholders, and quickly derive actionable insights. In this example, the bar chart compares the number of standard, free, and enterprise invoices created over the last 7 days. A horizontal bar chart comparing invoice creations on Userpilot.

Data 105

Data Scale Payment Features Underperforming Technical Team 105

Outseta

JANUARY 20, 2020

But Buildium had found product market fit , and although I didn’t know it yet, I was stumbling into a great situation. I was managing a team of 15 and the company had grown to about 140 employees. This required no additional addressable market and also helped to drive down Buildium’s churn rate. We mostly succeeded.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

User Pilot

FEBRUARY 20, 2023

TL;DR Product analytics is the process of collecting and analyzing data about product usage and user behavior. Product analytics tools empower teams to make informed decisions on how to add more value and offer a better user experience. Pendo is a product adoption platform famous for high-quality analytics solutions.

Software Review 98

Software Review Systems Review Underperforming Technical Team Mobile 98

User Pilot

SEPTEMBER 28, 2022

Measure the success of product management. A successful product needs to have a great product-market fit, be engaging, and have high retention rates. Tracking these metrics can show whether you’re on the right path and whether your product meets the needs of your customers. Monthly Recurring Revenue (MRR).

Metrics 96

Metrics Management Customer Lifetime Value Strategy 96

Navint

FEBRUARY 20, 2019

Earlier this year, we welcomed Sean Joyce to the Navint team. Sean has over 15 years of expertise in recurring revenue technologies, most recently hailing from Salesforce where he was a senior member of the product marketing team responsible for Salesforce CPQ & Billing.

Payments 53

Payments Technology Scale Revenue 53

ProfitWell

DECEMBER 4, 2019

SaaS, or software as a service, is a delivery model in which a centrally hosted software is licensed to customers via a subscription plan. A SaaS company maintains responsibility for the servers, database (and the data they contain), and other software that allow their product to be accessed and used. Recurring payments.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

User Pilot

FEBRUARY 28, 2023

After receiving the NPS data, product marketers should factor in performance trends, next focus topics, benchmarking, and segmentation. SaaS business models depend on repeat subscriptions, making it crucial for companies to retain as many customers as possible. Why do you need an NPS dashboard? NPS bar chart.

Underperforming Technical Team 98

Underperforming Technical Team Benchmarks Trends Cloud 98

User Pilot

APRIL 16, 2021

Ask for credit cards if your product is expensive and you only want to target high-quality leads who can afford to pay for your subscriptions. Don’t ask for a credit card if you are beta testing your product. This will ensure that only the users who can afford the subscription costs sign up for the trial.

SaaS Payments 98

SaaS Payments Scale SaaS Underperforming Technical Team 98

User Pilot

APRIL 18, 2023

The 4 types of customer satisfaction surveys are Net Promoter Score (NPS) surveys, customer satisfaction score (CSAT) surveys, customer effort score (CES) surveys, and product-market fit (PMF) surveys. As a result, you can develop well-informed strategies to improve customer satisfaction. How was your onboarding experience?

Underperforming Technical Team 98

Underperforming Technical Team Scaling Onboarding Product Marketing 98

User Pilot

APRIL 27, 2023

Thanks to that, you can identify ways to improve user experience and make informed product development decisions. Product teams use in-app surveys to conduct user research, personalize user experience , assess satisfaction levels, measure customer loyalty , identify new feature ideas, and better understand user behavior.

User Experience 98

User Experience Scale Underperforming Technical Team Churn 98

User Pilot

SEPTEMBER 28, 2023

Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. In a competitive environment with no guarantees, marketing experimentation serves as a surefire way to maximize reach, optimize conversions, and improve the user experience. Not every experiment will be carried out by marketing teams alone.

Marketing 105

Marketing Underperforming Technical Team Onboarding Metrics 105

User Pilot

AUGUST 15, 2021

Tracking feature usage gives you insight into users’ interactions with the different parts of your product. It helps you understand what your customers value most and guides your product development efforts and in-app onboarding process. Measure customer engagement with a customer engagement score. LTV to CAC ratio.

Engagement 98

Engagement Metrics Scale SaaS 98