Stax

MARCH 18, 2025

Join the payments-led growth movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. Part of this can be attributed to the SaaS model’s unique aspect of relying primarily on future revenue. Take a traditional business, like a furniture store.

Scale 117

Scale Payment Services Payments SaaS Payments 117

SaaStr

MAY 25, 2024

If you think about Cloudinary’s core audience in the beginning, developers, the fifth employee they hired was the first person in the customer success group. The developers they hire into CS are engaging as peers with customers and people using the product. There’s a continuum playing itself out.

Scale 312

Scale Sales Hiring SaaS Payments Development 312

SaaStr

JULY 11, 2023

Gorgias, an eCommerce customer service platform, discovered that their customers’ main pain points were a lack of centralized customer support channels and poor integrations. For example, Gorgias knew they were targeting not only eCommerce but also customer service. Who will be looking for this product?

Sales Hiring 200

Sales Hiring SMB Sales Recruiting Payment Methods 200

SaaStr

MARCH 19, 2019

Niall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect channels and platform ecosystems. We’re a cloud content management platform.

Payments 129

Payments Scale Scaling Revenue 129

SaaStr

APRIL 30, 2022

Average Revenue per Customer. So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

Stax

APRIL 25, 2024

Most modern consumers are used to purchasing products and services across multiple channels (i.e., brick-and-mortar, ecommerce, mobile, etc.). They value seamless shopping experiences that allow them to buy quickly and effortlessly, regardless of platform or location. Learn More What is Card-Present Tokenization?

Payment Methods 88

Payment Methods Merchant Services Payment Services Stax 88

Casey Accidental

JUNE 9, 2020

Retention is not only the primary measure of product value and product/market fit for most businesses; it is also the biggest driver of monetization and acquisition as well. We typically think of monetization as the lifetime value formula, which is how long a user is active along with revenue per active user.

Retention 145

Retention Benchmarks Payments Payment Methods 145

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. This means that when a user types in words related to your business, your customized ad will be the first result they see— sometimes.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

FastSpring

APRIL 30, 2021

When price localization isn’t a part of your growth strategy, it limits long-term growth and prevents your business from reaching customers that want your products and services. Sometimes that includes presenting prices in their currency, other times it includes accepting their regional payment methods and correctly calculating taxes.

Payment Methods 97

Payment Methods SaaS Payments Payments Pricing 97

Intercom, Inc.

MAY 8, 2018

The next generation of messengers will be built to help businesses accelerate growth by actually helping teams do work, like process payments or schedule meetings. For marketers like me, this is an incredibly powerful concept. Which apps should we show website visitors versus in-app customers?

Payment Solutions 176

Payment Solutions Payment Methods Payments SaaS Payments 176

SaaStr

DECEMBER 26, 2019

Guillaume : Now that we have the MarTech outlook and the marketing shifts, a couple of things. So if we can pop up the Slido slide and I want to invite you all to take your phone and go on slido.com for this session so that you can start asking the panel questions. Alice : Definitely pre-product market fit.

Sales Hiring 189

Sales Hiring Payment Methods Payment Solutions Marketing 189

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” And we need platforms to be able to do that.

Payment Methods 147

Payment Methods Marketing Payments SaaS Payments 147

Intercom, Inc.

NOVEMBER 7, 2019

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. So they created a software that provides control, visibility, and payment methods for corporate finance teams.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

SaaStr

JUNE 13, 2019

That’s net of churn, how many customers have I lost, and the revenue associated with it, and the customers within that cohort that have actually expanded, or grown their spend with me? How many times does this person use this particular feature? How many times have they invited their colleagues in order to use the product?

Scale 252

Scale Sales Hiring SMB Payment Services 252

Intercom, Inc.

AUGUST 30, 2022

Ensure the tools you use integrate together. Time is of the essence for any business, but when you’re a small team with big goals, you need to be even more ruthless about how and where you spend it. Before you add a new tool to your tech stack, check to see how it integrates with the core tools you already have and use everyday.

Scale 163

Scale Payment Services Startup AWS 163

Chart Mogul

JUNE 24, 2021

The same could also be true for your SaaS business. We also shared that revisiting your monetization strategy is an essential part of growing your business. Even the simplest pricing localization method requires new workflows and considerations, so it’s understandable if you’re apprehensive about jumping in feet first.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

SaaStr

SEPTEMBER 13, 2020

If you look back on February 5th, 2019, which was the SaaStr Annual, hopefully many of you were there in person, we gave the state of the cloud presentation and talked about the power of the industry, and the power that’s been building in terms of market capitalization of just the public cloud companies and what they show.

Sales Hiring 232

Sales Hiring Scale Payments Cloud 232

Intercom, Inc.

MARCH 22, 2018

Fast forward to today, and Eventbrite is the world’s largest self-service event ticketing and registration platform – processing more than 3 million tickets each week. That company would go on to be acquired by TaskRabbit, where he helped 3x core business volume as co-head of marketing. We raised a $1.5-million

Marketplace as a Service 189

Marketplace as a Service Scale Payment Solutions Payment Services 189

SaaSOptics

APRIL 14, 2022

The revenue gained from a fixed pricing model is easy for finance teams to recognize; however, you could easily overcharge or undercharge your customers based on their product usage. Usage-Based/Metered Pricing: Usage-based pricing aligns monetization with how customers actually consume your products and services.

Payments 98

Payments Pricing SaaS Payments Payment Services 98

User Pilot

FEBRUARY 25, 2024

The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods. Predictive analytics are driving business decisions such as product and marketing strategy. And that’s where a platform like Userpilot can come in handy.

SaaS Payments 105

SaaS Payments Trends Payment Solutions Payment Methods 105

User Pilot

APRIL 3, 2024

TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers. User persona example.

Innovation 104

Innovation Payments Strategy Payment Solutions 104

Valuize Consulting

NOVEMBER 25, 2024

In today’s competitive SaaS landscape, Customer Success has emerged as a vital strategic asset, driving revenue growth and long-term profitability. However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within Customer Success ranks and investments.

Payment Services 52

Payment Services SaaS Payments Customer Success Payments 52

Casey Accidental

OCTOBER 27, 2020

In that essay , we also talked about how a more common route for a SaaS business is to become a platform. Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. The Types of Platforms.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

User Pilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. What are product analytics tools?

Product Marketing 98

Product Marketing Payment Solutions SaaS Payments Software Review 98

Aaron Beashel

MARCH 9, 2018

Obviously Product/Market fit is a big factor here, but assuming you have a relative level of Product Market fit, I think the next thing key factor is having the right Go To Market model. Revenue Model – A description of how the company generates revenue. Product capability.

Scale 192

Scale SaaS Payments B2B Strategy 192

Outseta

JANUARY 20, 2020

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. How the hell does that happen? And working in the property management industry?

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

SaaStr

SEPTEMBER 3, 2019

Lambda School trains people online to be software engineers. Grasswire, it was because we had no team and no monetization strategy, which I do not recommend. At LendUp, it was because we were in the subprime lending space and we were trying to not screw people over, unlike the rest of the market. Join us at SaaStr Annual 2020.

Acquisition 171

Acquisition Software Review Payment Methods Marketplace as a Service 171

User Pilot

JULY 6, 2023

1 – Userpilot Userpilot is a customer success platform with the ability to create, design, and trigger in-app surveys , either from scratch or by using any of the multiple templates available. We know it’s perfect for customer success and product marketing because we built it for it. Integration with multiple CRM tools.

Payment Solutions 98

Payment Solutions Payment Methods Software Review Payments 98

OpenView Labs

JULY 2, 2020

” The data also shows that before COVID-19 impacted the market, the product led growth index and SaaS index were trading at similar rates. After four months of an unprecedented global crisis, SaaS companies are bouncing back while product led growth businesses are trading at almost 2x higher revenue multiples they started with.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

User Pilot

AUGUST 26, 2024

It gives wine merchants and producers real-time wine transaction prices and exclusive market data and insights. They get access to £100m wine trading opportunities, a reliable payments system, storage facilities, and transportation services. We asked Charlotte Vermedal, Liv-ex ’s Product Marketing Manager. Let’s dive in.

Merchant Services 105

Merchant Services Payment Solutions SaaS Payments Payments 105

User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. They are website visitors to a free trial, a free trial to product-qualified lead (PQL), PQL to paying users, and growth metrics conversion. Personalize the first-time user experience to reduce the time to value.

SaaS Payments 105

SaaS Payments Payment Methods Payment Solutions Payments 105

Sales Hacker

JULY 18, 2022

Personalize campaigns further than mail merge. Personalize outreach content based on industry, individual use cases, necessary features, team size, etc. Automated education sequences improve customer retention by offering the customer more value and a deeper understanding of a product. Send them from Customer Success Managers.

Payment Services 103

Payment Services Churn Payment Methods Payment Solutions 103

User Pilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. Read to find out what a conversion path in marketing is, why it matters, and its elements and stages. More importantly, learn how to build and optimize it for better business results.

Payment Methods 105

Payment Methods Marketing SaaS Payments Payments 105

Andreessen Horowitz

NOVEMBER 28, 2023

So, I co-founded another payments company called PropertyBridge, which allowed you to pay rent electronically. And I wanted to do another payments company, but I didn’t know what I wanted to do. You’re a payment nerd. I’m more of an infrastructure person. Why don’t you put them on a card?

Merchant Services 81

Merchant Services Payment Methods Payments Payment Solutions 81

User Pilot

FEBRUARY 25, 2024

TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Create data-driven product roadmaps. Increase revenue growth. Funnel analysis allows you to: Measure company performance. Review funnel.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

User Pilot

APRIL 29, 2024

Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. Book the demo to find out more!

Payment Solutions 104

Payment Solutions SaaS Payments Payment Methods Payments 104

ProfitWell

JUNE 15, 2020

How are churn and new revenue trending over time? MRR gain is new revenue from either acquired customers or upgrades in a given month. MRR loss is churn, or lost revenue from cancellations or downgrades. This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies.

Payment Methods 76

Payment Methods Merchant Services Customer Lifetime Value Payments 76