SaaStr

APRIL 13, 2025

” Enter the Compound Startup Conrad’s alternative is what he calls a “compound startup”a company building multiple products in parallel that are deeply integrated and seamlessly interoperable. His rationale: Training capacity : Sales teams can only absorb so much product knowledge.

Startup 154

Startup Sales Hiring Underperforming Technical Team Cloud 154

SaaStr

JULY 10, 2021

So let’s take a look back to a deep dive with the CEOs on what they learned building their first senior teams: ———-. As a founder/CEO, building your first management team is something that you often lose sleep over. What makes you feel that you need to level up your management, set up your first management team?

Sales Hiring 260

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 260

SaaStr

FEBRUARY 16, 2022

One of the primary problems that Asthana found — both in his own journey, and the journeys of other founders — was that companies presumed that a product-market fit would take the form of a singular event. As companies begin to succeed, they sometimes develop a tunnel vision towards the customers who have brought them their success.

Underperforming Technical Team 281

Underperforming Technical Team Company Culture Customer Success Product Marketing 281

User Pilot

OCTOBER 31, 2024

A product analytics strategy is essential for any business looking to make informed decisions about product development and user experience. Plus, there are many reasons why you need a product analytics strategy: Aligns product development with user needs and business goals. Lack of team resources.

Strategy 105

Strategy Underperforming Technical Team Government Customer Lifetime Value 105

User Pilot

OCTOBER 19, 2024

Satisfaction in SaaS, therefore, isn’t simply about developing a nice product and launching it in the market. Instead, it involves several key aspects, including: Product functionality : The software solves the problems it was designed to solve. Bad experiences can, thus, cause irreparable damage to your brand.

Business 111

Business Underperforming Technical Team Customer Lifetime Value Systems Review 111

User Pilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed.

Product Marketing 105

Product Marketing Strategy Marketing Underperforming Technical Team 105

SaaStr

JULY 1, 2021

The second is pulling more around values, and how we approached team building. Even as a three person team, we went through an exercise to figure out what do we stand for, as a team? Sam : This is not my insight, but someone else says… I really do believe it, that the team you build is the company you build.

VP of Engineering 290

VP of Engineering Sales Hiring Sales Recruiting Underperforming Technical Team 290

User Pilot

JULY 29, 2024

Looking for the best product marketing campaigns to inspire your next project? We’ve curated 16 of the most innovative product campaigns from industry leaders like Userpilot, HubSpot, and Spotify, among others, that will spark your creativity and help you create campaigns that drive product growth.

Product Marketing 104

Product Marketing Marketing Scale Underperforming Technical Team 104

FastSpring

JANUARY 23, 2025

So assuming somebody’s sort of got their business in a place, they’ve got realistic expectations, they have some growth going on or at least flat line performance that they’re not in this kind of bad situation of being in decline and then deciding. Blake Hutchison (29:53) Our churn rate is poor, but we actually know why.

Scale 120

Scale Entrepreneurship Scaling Underperforming Technical Team 120

SaaStr

JANUARY 12, 2023

Management teams must determine how to thrive in a downturn to position their businesses for profitable growth. However, management teams that pursued growth at all costs were punished severely. The right strategy to win means reassessing fundamental issues like the product-market fit and centering on the best ICP.

Consulting 49

Consulting Underperforming Technical Team Management Marketing 49

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Product Marketing 105

Product Marketing Marketing Social Media Scale 105

User Pilot

MAY 30, 2024

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Product marketing managers focus on getting the product in the right hands.

Product Marketing 103

Product Marketing Interviewing Management Scale 103

SaaStr

OCTOBER 4, 2024

They built one platform that does it all, but also made it simple so that these small businesses they wanted to serve, could actually use it to grow revenue without needing a developer that they didn’t have. What product would you recommend? Klaviyo was bootstrapped, so there wasn’t much time to find product market fit.

Revenue 304

Revenue Scale Underperforming Technical Team Sales Hiring 304

Tom Tunguz

APRIL 14, 2019

Classic agencies don’t value the software enough to engender pricing power, develop fast sales cycles, or change the operations of their business to maximize the value of the ML innovation. Increases in productivity don’t imply increases in revenue. Consequently, product market fit is weak.

AI 203

AI Sales Recruiting Underperforming Technical Team Artificial Intelligence 203

SaaStr

MARCH 24, 2020

Sam Blond, CSO at Brex explains why recruiting, networking and employee happiness is the key to this playbook on recruiting your sales team. I’m doing The Playbook To Recruiting Your Sales Team. Once again, amazing job to the SaaStr team. I’m really honored to share this stage with some really bad ass speakers.

Sales Recruiting 185

Sales Recruiting Sales Hiring Scale Underperforming Technical Team 185

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

Underperforming Technical Team 214

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 214

Intercom, Inc.

APRIL 4, 2019

The fastest growing software companies in recent years all have something in common – they started with little to no sales team. They relied on a great product, with a passionate userbase that helped kickstart an organic growth engine which sold the product for them. Yes, Slack started off with no sales team.

Scale 162

Scale Sales Hiring Underperforming Technical Team Payment Services 162

SaaStr

NOVEMBER 1, 2022

They are hiring leaders, building teams, and attracting advisors in the US while devouring the SV SaaS playbook. AI is likely the next platform, dev tools are strategic given the scarcity of developers, cybersecurity is front and center for enterprises, and the data stack is still going strong. Proximity to customers helps too.

Scale 289

Scale Sales Hiring Underperforming Technical Team Cybersecurity 289

SaaStr

JULY 25, 2021

I mean, and I may at the risk of stating at times of blinding lava, they’re very … They’re really care a lot about what is the market opportunity you’re going after, right? You can have the great product and a great team, but the market of small or very niche. Jyoti Bansal: Yeah.

Sales Recruiting 260

Sales Recruiting Sales Hiring Scale VP of Engineering 260

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. This has created large amounts of data for running teams. . The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat. Mark couldn’t disagree more: .

Scale 227

Scale Scaling Sales Recruiting Sales Hiring 227

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Jason Lemkin: But usually your teams can’t do that. So you’re going to need at least three of those in the sales ops team. This always works.

Scale 289

Scale Outsourcing Services Sales Hiring VP of Engineering 289

SaaStr

NOVEMBER 7, 2023

Customers don’t just want a product today. The good news is you have a big backlog, and the bad news is you have a big backlog. You have to build a lot of extensibility into the product so customers can self-serve and make adjustments to meet their needs. This accomplishes the pieces you need to do product definition in SaaS.

Generative AI 290

Generative AI AWS Artificial Intelligence AI 290

Kellblog

AUGUST 31, 2022

To adapt Julius Caesar’s famous opening line of the Gallic Wars : marketing as a whole is divided in three parts. Product marketing (prodmkt), responsible in a word, for the message and how well it resonates with customers in the market [1]. Prodmkt Under Product Structure.

Underperforming Technical Team 145

Underperforming Technical Team Sales Hiring Marketing Startup 145

SaaStr

OCTOBER 30, 2021

I considered the four companies and chose Gorgias based on my experience with their team during the interview process. I had also worked in customer service and e-commerce in the past and knew this market was prime for disruption. Together, we developed sales pitches, built out a robust sales process in just a couple of weeks.

Scale 281

Scale Sales Hiring Sales Underperforming Technical Team 281

SaaStr

JUNE 7, 2021

If you don’t have tickets, lock in Early Bird pricing today and bring your team! When you get that thing where you’re a rational person and you think it will be great and 99 out of 100 people think it’s bad, that’s when you have opportunity. I was a software developer, a product person. Get tickets here.

Sales Hiring 338

Sales Hiring Underperforming Technical Team SaaS Headcount 338

User Pilot

MARCH 13, 2024

Every seasoned product marketer knows that adding new features to your product is key to product management success. TL;DR Feature ideation is a process through which product teams brainstorm ideas for new features to introduce to their product. But not just any features will do.

Underperforming Technical Team 105

Underperforming Technical Team Scale User Experience Interviewing 105

Intercom, Inc.

SEPTEMBER 19, 2019

This is the recipe for a mediocre sales team. Like a sports franchise, a top team should be both collaborative and competitive. The team has grown quite a lot, but it’s still tiny: we’re now close to 40 people in 13 different countries. On this week’s episode, I caught up with Steli to chat all things sales.

Sales Hiring 184

Sales Hiring Scale Underperforming Technical Team Sales 184

Sales Hacker

JANUARY 14, 2022

The reality for many organizations is—top performers thrive and the rest of the team is left behind. A recent survey from Mindtickle and Heinz Marketing of 280 sales and revenue leaders found that only 14.7% of sales teams hit their goals. But each member of your sales team has unique strengths, weaknesses, and learning styles.

Underperforming Technical Team 121

Underperforming Technical Team Sales Enablement Construction Forecasting 121

Intercom, Inc.

JULY 19, 2021

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. But conversational support doesn’t just benefit your support team. Teams that benefit: Sales, marketing.

Underperforming Technical Team 130

Underperforming Technical Team Scale Sales Hiring Sales Recruiting 130

SaaStr

JANUARY 24, 2024

What should you look for in an Enterprise rep vs. a Mid-Market rep? How should you handle presenting challenges to your C-suite team when you’ve just joined the company? Solving High Volume, Low Conversion at Lattice Dini Mehta joined Lattice at $3M in revenue when it had just 10 people in seat for Go-To-Market and 7 salespeople.

Scale 271

Scale Sales Hiring Scaling Revenue 271

Sales Hacker

JUNE 6, 2025

AI is transforming how go-to-market teams operate. Marketers are shipping more content. Here are several ways we heard from leaders that they’re actively doing to reinforce certain skill development: Manual before automation. Use AI for feedback loops AI flags missed discovery questions or weak call moments.

AI Search 53

AI Search Scale AI Outsourcing Services 53

FastSpring

FEBRUARY 6, 2025

You get to work with a lot of different teams. Is your big company doing a return to office and you have to badge in for four hours every day to sit on Zoom with your team that lives in Virginia? And so you want to make sure that your team is also aligned on what they’re looking for and also where your company is going.

SMB 107

SMB Sales Recruiting Branding Sales Hiring 107

Intercom, Inc.

JUNE 7, 2018

Today he’s the founder and CEO at GrowthHackers , whose software, community and annual conference help teams work together to drive breakout growth results for “must have” products and services. Developing a growth culture at Dropbox. Put us in the conference room in those days. Sean: Airbnb’s metric is nights booked.

VP of Engineering 196

VP of Engineering Growth Hacking Underperforming Technical Team Onboarding 196

Sales Hacker

DECEMBER 4, 2020

A sales dashboard gives your team a fast and efficient way to see all the data that is most important to doing their job effectively. Most customer relationship management (CRM) tools have the built-in ability to create dashboards for your team. Your dashboard should consist of KPIs or metrics that define success for you and your team.

Underperforming Technical Team 135

Underperforming Technical Team Data Sales Metrics 135

Intercom, Inc.

APRIL 11, 2019

With marketing hiring projected to increase 10% by 2026 , this might look easy. But scaling a marketing team to the heights Segment have isn’t as simple as putting a bunch of A-players in a room and getting them to start churning out paid advertising. The constant need for change in marketing.

Scale 162

Scale Underperforming Technical Team Marketing Startup 162

User Pilot

APRIL 16, 2025

It compounds quietly across every team, workflow, and decision. When data collection is messy, product managers lose visibility, teams waste hours chasing answers, and user experience suffers. This is where tools like Userpilot come in, providing product teams with comprehensive analytics that bridge these dangerous data gaps.

Data 105

Data Underperforming Technical Team Systems Review Technical Review 105

User Pilot

SEPTEMBER 25, 2023

Concept testing takes place before the development phase to assess how well the idea could satisfy user needs , while usability testing focuses on how easy the product is to use and navigate and happens during the development stage. Concept testing should be an integral part of product development for a number of reasons.

Underperforming Technical Team 105

Underperforming Technical Team Interviewing Data Analysis AI 105