Remove Scale Remove Software Development Remove Underperforming Technical Team
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Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR

SaaStr

Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. Product-led outperformers generate ten percentage points higher in ARR and 50% higher in valuations than sales-led growth outperformers.

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10 technical strategies to avoid when scaling your startup (and 5 to embrace)

Intercom, Inc.

This post is an adaptation of a talk I recently gave at the Amazon Web Services (AWS) community day event in Dublin about the technical strategies I’ve experienced that don’t work and the ones that have helped us to grow and scale at Intercom. But over time, we noticed that teams hated working on these services.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

One of the biggest challenges businesses face when they grow is scaling effective , autonomous and quick decision-making. Google, Apple and HubSpot are just three examples of industry-leading companies which use mental models to aid quick decision-making. Again, it was an easy to use model which scaled effective decision-making.

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Veeva: The Biggest Vertical SaaS Success Story of All Time (Video + Transcript)

SaaStr

If you don’t have tickets, lock in Early Bird pricing today and bring your team! When you get that thing where you’re a rational person and you think it will be great and 99 out of 100 people think it’s bad, that’s when you have opportunity. I was a software developer, a product person. Get tickets here.

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The Agile Arrow – a visual framework for managing complex sales deals

Intercom, Inc.

Mid-market and enterprise sales deals are undeniably complex. Successfully managing complex sales requires a different level of visibility into your deals. A large-scale data restructuring project involving another vendor. While it was designed for software development, its principles are just as relevant to sales.

Scale 147
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An Agile Approach to Sales Enablement Content

Sales Hacker

Content is the cornerstone of sales enablement, but creating it is a massive headache. Those are resources that most sales teams do not have, and resources that most marketing teams need to protect. What is Agile sales enablement? There is a pressure on teams to move quickly and scale early.

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Proven A/B Test Winners for B2B CRO

FastSpring

We’re human beings with, we come with baggage, good baggage, bad baggage, prior experience, a perspective. Sahil Patel (14:27) What I’m optimizing, great question, is can I get more people from the traffic you already get to turn into a sales prospect? Now, let’s unpack what a sales prospect means.

B2B 168