SaaStr

FEBRUARY 17, 2021

Efficient at SMB marketing — an ~8 month CAC. We saw in this series other SMB leaders like GoDaddy and Xero need to get well into Year 2 to go profitable on a new customer, but Wix gets there in just 7-9 months. This may be in part due to Wix’s original Israeli roots, but an impressive 43% of revenue is outside the U.S.

Payment Methods 307

Payment Methods Payment Solutions Payments SMB 307

SaaStr

JUNE 3, 2023

dropped out of college, and Dylan Field of Figma and many others never went due to Thiel Fellowships. But as Marc Andreessen points out … they’d been “coding” at an elite level for years, since their teens. They had 6–7 years of experience and could ship consumer (Zuck) or commercial (Gates) software.

Software Review 240

Software Review SMB Enterprise B2B 240

SaaStr

NOVEMBER 19, 2020

But a great head of demand gen (or maybe growth hacking if you are SMB) should be very accretive at even $20k in MRR. And this VPE role often involves zero code commits. This will seem crazy early to many of you. Imagine you are organically growing 4x, so from say $200k in ARR this year to $800k by the end of the year.

Part-Time VPE 363

Part-Time VPE Sales Hiring CTO Hire Scale 363

SaaStr

APRIL 19, 2023

So one large category of software spend is on Point of Sale systems. But “POS” systems and software are everywhere, and are a lot more than just Toast and Square. But “POS” systems and software are everywhere, and are a lot more than just Toast and Square. A nice multiple of its $300m software business.

Payment Solutions 284

Payment Solutions Point of Sale Payments SaaS Payments 284

FastSpring

DECEMBER 7, 2023

In this episode of Growth Stage, Carl will dives into his experience running acquisitions of SMB software businesses, including: His thoughts on what makes a software company a good target for an acquisition by a brand. What factors beyond financials makes a target even more valuable. I’d like to welcome Carl Hargreaves.

Software Review 148

Software Review Technical Review Development Team Review Branding 148

SaaStr

NOVEMBER 1, 2019

He founded four companies: Skok Systems, Corporate Software Europe, Watermark Software, and SilverStream Software and did one turnaround with Xionics. David’s successful exits as an investor at Matrix include HubSpot, JBoss, AppIQ, Tabblo, Netezza, Diligent Technologies, CloudSwitch, TribeHR, GrabCAD, OpenSpan, and Enservio.

Technical Review 205

Technical Review Development Team Review Software Review Scale 205

SaaStr

MARCH 20, 2023

Case shares the playbook for the “messy middle” to prevent the very predictable problems you run into in the middle ground of the mid-market, that space between SMB and enterprise. The unit economics in the mid-market can be much more attractive than in SMB. Enterprises have all sorts of requirements, like security reviews.

Scale 243

Scale Enterprise Scaling SMB 243

SaaStr

AUGUST 12, 2020

Salesforce is the most successful cloud software company, and so it’s worth I think learning from the things that they’ve done. Then, the final thing I like to do as part of the finance calendar is make snap board meetings, because you want the board to review the information while it’s still fresh.

Startup 293

Startup Software Review Scale Systems Review 293

SaaStr

AUGUST 30, 2023

Keep reading to learn how this $1B+ valuation SaaS company stuck it out through a long, slow slog in the beginning and has become the largest software marketplace today. The original vision for G2 was to be the Yelp of software. The world needed a buffet of software, and G2 was that buffet,” Abel shares. How do I trust them?

AI Search 245

AI Search AI ChatGPT Scale 245

SaaStr

JANUARY 12, 2022

Another top mistake SMB folks make trying to sell enterprise. Because you’ll lose another, and/or not close enough key prospect, due to that gap. It’s entirely possible to lose very happy customers when they don’t get the full benefits they’d hoped for — even if the software itself works well.

CTO Hire 325

CTO Hire Sales Hiring New CTO CTO 325

SaaStr

JUNE 3, 2020

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. The situation is getting worse. Godard Abel | Co-Founder and CEO @ G2.

Software Review 254

Software Review Scale Technical Review SaaS 254

Neil Patel

DECEMBER 5, 2020

These are just two of the reasons that any business looking to grow should get auto dialer software. Here are the top six auto dialer software options on the market. The Top 6 Options For Auto Dialer Software. How to Choose the Best Auto Dialer Software for You. The Different Types of Auto Dialer Software.

Software Review 143

Software Review Software Scale compliance 143

Neil Patel

DECEMBER 23, 2020

Interested in customer relationship management (CRM) software that’s free forever? I’ve picked out the top five free CRM software products on the market. Let’s run through the important considerations that go into picking the right free CRM software on the first try. The Top 5 Options For Free CRM Software.

Payment Solutions 139

Payment Solutions Software Review Software Payments 139

Neil Patel

NOVEMBER 29, 2020

Adopt the best call center software and you will outfit your teams with the tools they need to communicate effectively. Modern call center software is all you need to get up and running. The Top 5 Options For Call Center Software. How to Choose The Best Call Center Software For You. One dropped call. End of story.

Payment Solutions 144

Payment Solutions Software Review Payment Methods Software 144

Sales Hacker

AUGUST 26, 2021

Plans have evolved over time and are becoming quite a grueling code to decipher. The industry ranges are around six to nine months for MM/Enterprise sales and three to five months for SMB sales businesses. Compensation plans are not software agreements that you can just agree to, though they are made like one sometimes.

Software Review 122

Software Review Compensation Payment Features Underperforming Technical Team 122

SaaStr

MARCH 7, 2021

This is also one of the least expensive (in terms of hard costs) things you can due to help the company scale in this phase, and beyond. That has done it before, and truly understands how enterprises think about security, data, protection, code reviews, encryption, key stores, release management, etc. That can speak to power.

Part-Time VPE 293

Part-Time VPE Sales Recruiting Sales Hiring Scale 293

SaaStr

JANUARY 3, 2024

In the latest episode of our What’s New series, Founder and CEO at Secureframe, Shrav Mehta, sits down with SaaStr CEO and Founder Jason Lemkin to share what’s new at Secureframe, a rising SOC-2 and compliance software company breaking out in SaaS. Shrav sees security and AI as the two biggest faces in software for the next decade.

AI 157

AI SMB Sales Hiring compliance 157

SaaStr

OCTOBER 4, 2024

Finding Superfans Early On Jason starts by asking the meta-question: “You’re at $900M of ARR, growing 35%, 112% NRR from SMBs, and 14% free cash flow. They supply their customers with a full marketing suite and customer data software for thousands of SMB, e-commerce businesses. Is there a downturn?”

Revenue 307

Revenue Scale Underperforming Technical Team Sales Hiring 307

FastSpring

JUNE 11, 2024

Are you looking for a merchant of record that will help you grow your subscription software business? FastSpring provides an all-in-one payment platform for SaaS, software, video game, and other digital goods businesses, including software management, VAT and sales tax management, global payments, and consumer support.

Sales Recruiting 113

Sales Recruiting Software Review Payment Solutions SaaS Payments 113

Payrix

JUNE 25, 2024

Ian Hillis, Head of Growth at Worldpay for Platforms discusses this new term and what the opportunity may await software providers on our latest episode of PayFAQ: The Embedded Payments podcast. Ian defines it as financial products that are integrated into a familiar software workflow and tailored to the specific needs of the end user.

Payments 100

Payments Payment Solutions Finance Embedded Payments 100

Payrix

MAY 14, 2024

When it comes to software, success doesn’t hinge on innovation alone. No one knows this better (or more intimately) than a software company Chief Revenue Officer (CRO). Adam Tesan, CRO at Worldpay for Platforms, is a seasoned executive leader with decades of experience in sales, marketing, and revenue in the software space.

Payments 147

Payments Payment Services Payment Solutions SaaS Payments 147

Stax

APRIL 3, 2025

Encryption – Encryption converts plain text into coded characters that can only be decoded by authorized users. Ensure it integrates with accounting software like Xero, QuickBooks, and FreshBooks for streamlined financial tracking and tax reporting. This protects sensitive payment data from interception by cybercriminals.

Payment Methods 88

Payment Methods Merchant Services Payment Solutions Payment Services 88

Intercom, Inc.

JUNE 23, 2022

Software buying is undergoing a transformation, as is the case with many industries in the post-pandemic market. The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

FastSpring

JANUARY 27, 2022

Note: Our SaaS billing software can support all common SaaS subscription billing models. In other words, if you want to attract SMBs, make sure you have SMB language on your site. This is a unique option available to SaaS and software companies — but not to most other ecommerce businesses (e.g., Learn more here.

Merchant Services 146

Merchant Services Payment Services SaaS Payments Payment Solutions 146

Clouded Judgement

DECEMBER 20, 2022

What made this quarter so challenging is it’s hard to dissect how much of the weak guidance were due to company specific issues or macro. This quarter more than half of cloud software businesses missed next quarters consensus. I consider >120% best in class for companies selling to SMBs (like Bill.com).

Cloud 130

Cloud Software Review Software Benchmarks 130

Sales Hacker

NOVEMBER 9, 2020

Having the right technology in place is often the difference between success and failure, and this is even more true for startups and SMB, where you have a small team and limited resources. Today, we’re seeing a continuous trend of vendor consolidation across multiple software categories. Vendor Consolidation. Implementation time.

Technical Review 133

Technical Review Scale Trends Startup 133

Clouded Judgement

MARCH 22, 2024

Every week I’ll provide updates on the latest trends in cloud software companies. Enterprise software businesses strive for 90-95% gross retention (generally the percent of revenue that sticks with you vs churns altogether), with net expansion in the 120%+ range (the aggregate change in expansion - contraction - churned revenue).

AI 190

AI Cloud Revenue Technical Advisors 190

User Pilot

JUNE 29, 2022

Here, we have listed a few popular customer segmentation software options and described their pros and cons. Customer segmentation software is a tool that allows you to segment customers based on shared characteristics such as their in-app behavior, the NPS score, completed milestones in the customer journey, etc. Geared for SMB.

SaaS Payments 98

SaaS Payments Software Review Payment Solutions Payment Methods 98

User Pilot

FEBRUARY 28, 2023

Which tool, UserGuiding or WalkMe, is more suitable for achieving no-code growth? Or, is there a more appropriate in-app onboarding software available that would better suit your requirements? With a multitude of options available on review platforms, selecting the most suitable tool can be difficult. Let’s get started!

Software Review 52

Software Review Technical Review Onboarding Outsourced Development 52

Baremetrics

NOVEMBER 9, 2021

SMB SaaS companies tend to have higher churn rates due to their lower demand and less sophisticated needs. Creating well-documented code that can be understood by another developer ensures continuity if the new owner wants to develop the product or fix any issues.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

How To Buy Saas

FEBRUARY 25, 2025

In fact, 92% of businesses say CRM software is crucial to achieving their revenue goals. Its early vision was to end software as we knew it instead delivering enterprise applications via the internet. Rapid SMB adoption with 200K+ customers. Startups, SMBs, and mid-market; teams wanting all-in-one marketing + sales.

Scale 52

Scale Underperforming Technical Team Technical Review Software Review 52

User Pilot

FEBRUARY 28, 2023

Are UserGuiding and Spekit the most suitable no-code growth solutions available? Or is there an alternative in-app onboarding software that may be better suited to your specific requirements? With numerous options for no-code growth tools available on review sites, selecting the best one can be overwhelming.

Software Review 52

Software Review Technical Review Onboarding Systems Review 52

Sales Hacker

FEBRUARY 12, 2021

As businesses grow, their software requirements grow as well. As businesses grow and adapt, software shouldn’t hold them back. HubSpot and Salesforce are top two enterprise CRM solutions, according to user ratings and reviews on G2, Capterra, and Software Advice. What is an enterprise CRM software? 6390 reviews).

Payment Solutions 116

Payment Solutions Enterprise Scale Payments 116

User Pilot

FEBRUARY 28, 2023

Are you wondering which no-code growth tool to invest your time and money in – UserGuiding or Userlane? Or perhaps there’s another in-app onboarding software that surpasses both? With so many no-code tools available, choosing the right one can be a daunting task. Looking for the best tool for no-code growth?

Software Review 52

Software Review Technical Review Onboarding Pricing 52

User Pilot

FEBRUARY 21, 2023

Which tool for no-code growth is worth your time and money; Pendo or Apty? Or is there another in-app onboarding software that is superior than the two? Choosing a tool can sometimes feel like a gamble and the plethora of no-code tools available today just adds to the confusion. Looking for the best tool for no-code growth?

Software Review 52

Software Review Technical Review Onboarding Mobile 52

User Pilot

FEBRUARY 21, 2023

Which tool for no-code growth is worth your time and money; Pendo or WalkMe? Or is there another in-app onboarding software that is superior than the two? Choosing a tool can sometimes feel like a gamble and the plethora of no-code tools available today just adds to the confusion. Looking for the best tool for no-code growth?

Software Review 52

Software Review Technical Review Onboarding Underperforming Technical Team 52

User Pilot

FEBRUARY 21, 2023

Which tool for no-code growth is worth your time and money; Pendo or Userlane? Or is there another in-app onboarding software that is superior than the two? Choosing a tool can sometimes feel like a gamble and the plethora of no-code tools available today just adds to the confusion. Looking for the best tool for no-code growth?

Software Review 52

Software Review Technical Review Onboarding Mobile 52