SaaStr

SEPTEMBER 17, 2020

Before starting JFrog, the founders had built a successful IT consulting firm, AlphaCSP, which focused on developing Java solutions. In other words, they got first-hand experience of the pains of software development. Yet the strategy was not to have a conventional startup.

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New CTO CTO Benchmarks Consulting 287

TurnKey Labs

OCTOBER 31, 2023

Retaining top-tier talent is paramount in the software development industry. To address these issues and foster a stable, productive workforce, it’s essential to implement effective retention strategies. This article delves into the crucial strategies for retaining software developers.

Software Development 57

Software Development Retention Development Strategy 57

SaaStr

DECEMBER 1, 2024

Deeper Bio: Early Life and Education Graduated with a Computer Science degree from The Academic College of Tel Aviv-Yaffo Demonstrated early interest in technology and software development Served in the Israeli Defense Forces’ Intelligence Corps, where he developed technical and leadership skills Early Career Began career as a software developer (..)

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Scale SaaS Company Culture Leadership 257

TurnKey Labs

JANUARY 12, 2024

How can businesses navigate the complex and dynamic waters of offshore software development to ensure successful outcomes? In today’s globalized business environment, the appeal of offshore software development is undeniable. However, the very factors that make […]

Software Development 57

Software Development Development Software Strategy 57

TechEmpower SaaS

AUGUST 21, 2023

Many CEOs of software-enabled businesses call us with a similar concern: Are we getting the right results from our software team? We hear them explain that their current software development is expensive, deliveries are rarely on time, and random bugs appear. But is that the right strategy for your business?

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Technical Review Software Review Development Team Review Systems Review 390

TurnKey Labs

JANUARY 7, 2024

All software development projects have lofty goals. But realizing that reaching these development objectives depends on engaging and retaining your software developers across the project’s lifecycle will save you a lot of headaches and speed up development.

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Software Development Development Engagement Software 62

Buffer Resources

JUNE 13, 2024

Without a solid distribution strategy, even the best creative can get lost in this vast universe of content, failing to make an impact and costing you dearly without generating the intended ROI.   Since 2016, I’ve been the strategy director and principal at Optimist , a growth-focused content marketing agency.

Strategy 130

Strategy Social Media Development Team Review Software Review 130

SaaStr

JUNE 19, 2021

Wong emphasizes that your ideal customer profile (ICP) goes beyond a marketing strategy –– it’s the basis for your entire company strategy. So it’s a strategy in many ways.” . But Wong offers a word of caution: “If you don’t get your ICP right, you kind of become this custom software development shop for your top customers.”

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Sales Hiring Scale Marketing Sales 239

FastSpring

MARCH 9, 2022

We’ll also include some bonus tips to help you with strategies beyond the page design — including packaging, optimizing pricing for LTV, and more. No credit card required — a strategy to increase sign-ups. Sphere Engine helps software companies create coding assessment solutions and enhanced software development environments.

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SaaS Payments Pricing Payments Payment Methods 148

SaaStock

MARCH 8, 2019

Jessie provides invaluable know-how to portfolio companies on cash flow, fundraising, and financing strategies. She is also an active tech investor in Asia, complementing the financing with business development insights. Her specialties are SME digitalization strategy, CRM and sales growth, and business process optimization.

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VP of Engineering CTO Coach Venture Capital SaaS 264

TurnKey Labs

JANUARY 12, 2024

How can businesses navigate the complex and dynamic waters of offshore software development to ensure successful outcomes? In today’s globalized business environment, the appeal of offshore software development is undeniable. However, the very factors that make […]

Software Development 52

Software Development Development Software Strategy 52

TurnKey Labs

OCTOBER 25, 2023

Offshore software development has become a pivotal strategy for businesses seeking cost-effective solutions and access to global talent. While the allure of offshore development is strong, […] However, this approach is not without its challenges and risks.

Software Development 57

Software Development Development Software Trends 57

Payrix

FEBRUARY 4, 2025

Terms related to integrated payment technology Application programming interface (API) A set of routines, protocols, and tools that are used for building software applications. A company releases its API to the public so that software developers can design products that are powered by its service.

Payment Services 147

Payment Services Merchant Services Payment Solutions Payment Methods 147

Intercom, Inc.

MARCH 11, 2021

From his background in software development and project management, Farhan learned how a data-driven approach is key when it comes to scaling your business – but for this to be effective, you need to keep your customer at the heart of everything you do. My background, as you outlined, started as a developer. Thank you so much.

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B2C B2B Scale Strategy 118

Teamgate

DECEMBER 20, 2019

What is Customer Relationship Management (CRM) Strategy? Customer Relationship Marketing comprises all the strategies, technologies, and activities implemented by companies to achieve high-quality interaction-based management with their prospective and current customers. Then SendX is your plug. What is Mobile CRM? .

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Mobile Strategy Technical Review Artificial Intelligence 95

SaaStr

MAY 12, 2022

Offering its services as a freemium-based model, CircleCI recognizes driving trials as the cornerstone of a go-to-market strategy for any developer tool. . Jim Rose, CEO of CircleCI, leverages his experience marketing to software developers to discuss the merits of moving from a subscription-based to a usage-based business model.

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Scale Payments SaaS Payments Payment Services 264

Incredo

NOVEMBER 19, 2019

How To Deal With Software Development By Embracing The Slow Down Strategy , Incredo. As a SaaS CEO, you (probably) won’t directly be in charge for software development. But even if you hire the best Development Manager, there are certain things you should be aware of.

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Scale Sales Hiring SaaS Software Development 188

SaaStr

JUNE 14, 2023

From its humble beginnings as a one-click dictionary solution to becoming an industry leader in RPA program development, UiPath’s story offers valuable insights for SaaS entrepreneurs looking to scale their own automation initiatives.

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Scale Artificial Intelligence Technical Review Software Review 246

Intercom, Inc.

FEBRUARY 26, 2018

It’s even harder if you don’t know all of the armies on the field, their strategies and weapons, or even who’s a friend and who’s a foe. The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. Innovative startups.

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Outsourcing Services Software Review Software Outsourced Development 224

User Pilot

APRIL 11, 2023

Building an effective customer insights strategy is a vital part of any good product manager’s skillset. In this article, we’re going to unpack why a customer insight strategy is important, how to build one, and how you can use these insights to drive customer satisfaction (and a better product experience).

Strategy 98

Strategy Interviewing Development User Experience 98

SaaS Metrics

APRIL 13, 2021

Having the best developers in a company eventually results in quality production and high sales. For an embedded software company to find the perfect developers, there are strategies that need to be followed. It is therefore required that the company utilizes more than one strategy when hiring to get the best developers.

Software Development 52

Software Development Development Sales Hiring Software 52

SaaStr

APRIL 16, 2023

Stewart, totally disabuse me if I get it wrong, but notwithstanding all the blue chip logos you have, you’ve got a very core software development, project management core. I don’t think that Yammer had that same software developer core that could get accelerated. Stewart : You’re right.

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Scale Sales Hiring PayPal Development Team Review 363

Sales Hacker

JUNE 12, 2024

Elizabeth Pemmerl currently serves as GitHub’s Chief Revenue Officer, where she oversees all facets of the company’s go-to-market strategy and customer engagement, including sales, support, and operations. The impact of AI on GitHub’s business and the future of software development.

Engineering 123

Engineering Sales Hiring Revenue AI 123

CloudGeometry

MARCH 22, 2022

When developing a SaaS product plan, it’s important to recognize two foundational principles. First, SaaS is a business strategy, not a technology strategy. Devising new ideas and improvements that comprise your feature roadmap is at the root of your SaaS product strategy (more on that in the next section).

DevOps as a Service 130

DevOps as a Service Software Delivery Well Architected Framework AWS 130

CloudGeometry

SEPTEMBER 7, 2021

Is collaborative software development enough? DevOps changed software development – whether cloud-native, cloud-hosted or “Oops! The quality of collaboration in software development is measured by a direct line of sight into the customer experience, but there’s more to it than feature agility.

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DevOps as a Service Software Development AWS Cloud 130

SaaStr

MAY 22, 2019

Jay Simons rose up the ranks from Area Sales Manager with Plumtree software to VP of Product Marketing and Strategy. Prior to Logickull Andy was a software developer at EDS (an HP Company). The company pivoted to cloud-based software in 2013 and counts Chubb, the City of Chicago and Burr Forman among its customers.

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Scale Leadership Consulting Software Development 170

User Pilot

JULY 16, 2024

To thrive as a technical PM, you need to have essential skill such as knowledge of Agile methodologies, familiarity with software engineering principles, leadership and communication. Develop the product vision and expand on the strategy. Gain exposure and hands-on experience through junior roles in software development.

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Management Engineering Data Analysis Software Development 111

IT World

JULY 11, 2022

A shortage of software developers and IT workers in general is forcing businesses to turn to “citizen developers” within their organizations to create business applications supporting digital transformation efforts.

Development 97

Development Business Software Development Scaling 97

User Pilot

APRIL 30, 2024

Throughout his rich career, Marty has worn numerous hats within modern software product organizations, transitioning between roles involving product management, software development, product marketing , user experience design, and general management, among others. Let’s look at each of his books in detail.

Management 105

Management Underperforming Technical Team Innovation Consulting 105

User Pilot

NOVEMBER 20, 2023

Tech PMs work actively with product teams on the product vision and strategy. Technical PMs play an important role in helping the development and product team gain a shared understanding of the product goals and technical requirements. Their technical expertise allows them to identify risks and develop effective mitigation strategies.

Management 105

Management Software Development Engineering Market Research 105

SaaSOptics

MAY 19, 2022

Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Here’s how you can create an effective customer acquisition strategy to win more business in your own SaaS company. What is a Customer Acquisition Strategy? Identify your target market.

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Acquisition Scale Strategy Software Review 59

User Pilot

JULY 23, 2024

Marketing : Create a marketing strategy that also outlines positioning and messaging. MVP development : Build a functional MVP and conduct user testing to further refine it. Develop a marketing strategy As you complete your prototype, begin crafting your marketing strategy to bring your product closer to launch.

Development 109

Development SaaS Marketplace as a Service Scale 109

Buffer Resources

AUGUST 31, 2023

” Then, a mix of the Web3 boom of 2021, the right timing, and Aprilynne’s content strategy and style led to rapid growth, and she monetized the channel quickly. Don't chase trends or formats that don't align with your passion or content strategy. Gather that intel and use it to inform your content strategy.

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Education Software Development Strategy Engagement 131

Practical Advice on SaaS marketing

JUNE 3, 2013

For example: "We've built a solution for companies that need to coordinate long sales cycles that include multiple decision makers throughout a large enterprise" "We're ideal for small companies struggling to attract software developers" "Our solution eliminates the paperwork from tracking warranties and processing claims."

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Sales Recruiting Finance Software Development SaaS 124

CloudGeometry

APRIL 13, 2023

Why can’t we escape hands-on cloud operations work to unlock software development nirvana (aka frictionless, faster development and deployment processes)? Put another way: you could make your software stack serve both specific business needs and general-purpose platform tooling. Optimized software development throughput.

DevOps as a Service 130

DevOps as a Service Outsourcing Services Outsourced Development Cloud 130

Sales Hacker

DECEMBER 13, 2024

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. 3 reasons why a unified sales and customer success strategy works 1.

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Scale Sales Hiring Acquisition Customer Success 108

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Strategy - annually changes. Agile Agile software development has been such a success that people now apply the “agile” moniker to a broad range of areas. They have breadth and depth - essential for disciplines like marketing where the tactics and strategies are constantly evolving.

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Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213