SaaStr

APRIL 13, 2024

Dear SaaStr: How Do You Build a Real Exit Strategy? The post Dear SaaStr: How Do You Build a Real Exit Strategy? First, bear in mind acquisitions are relatively rare. The vast majority of startups will never get one acquisition offer, let alone a good one. Still, it’s not random. So you don’t have to over-engineer it.

Strategy 291

Strategy Acquisition Startup Engineering 291

Tom Tunguz

JULY 10, 2024

We can observe that in three of the companies’ pricing strategy above. If buyers act rationally & reduce headcount by 50% 1 which we know is probably not true, then to maintain the same revenue per customer, price would need to double. This is for copilots.

AI 276

AI Pricing Sales Hiring Strategy 276

The Daily Egg

DECEMBER 18, 2024

A user experience (UX) strategy is a detailed plan that outlines how you can achieve a specific vision for your customers user experience. The post Creating A UX Strategy Your Boss and Users Both Love appeared first on The Daily Egg.

Strategy 261

Strategy User Experience 261

USIO

MAY 30, 2024

Understanding its value and how to incorporate it into your payment strategy can offer significant benefits. How to Include ACH in Your Payment Strategy Integrating ACH into your payment strategy involves several key steps: Assess Your Needs : Determine the volume and frequency of transactions that could benefit from ACH processing.

Payment Services 261

Payment Services Payments Payment Solutions Payment Methods 261

SaaStr

FEBRUARY 7, 2024

In today’s world, there’s a clear shift in what founders, boards, and investors are all after — scalable, low-CAC (customer-acquisition cost) growth strategies. In this playbook we’ll share: Automated outbound at-scale strategies. Sales-assisted, product-led growth strategies that close Enterprise leads.

Scale 279

Scale Sales Hiring Strategy Marketing 279

SaaStr

AUGUST 5, 2024

The post Three Revenue Growth Strategies to Scale Up Customer Success with Hook appeared first on SaaStr. It will help you build a compelling value narrative, a health score, and forecast. We genuinely need those things to drive revenue growth through customer success teams.

Scale 290

Scale Customer Success Scaling Revenue 290

SaaStr

DECEMBER 22, 2023

For any Cloud and SaaS Founders or execs seeking practical strategies and inspiration to stay ahead of the curve, this session’s for you. At the SaaStr Annual, Kiren Sekar, Samsara’s Chief Strategy Officer and founding chief Product Officer shared five lessons he learned along the way from scaling six products to $100M+.

Scale 312

Scale Scaling Strategy Sales Hiring 312

SaaStr

NOVEMBER 10, 2024

The Top Marketing Strategies for 2025 Growth with the CMOs of Snowflake, LinkedIn, and Carta #4. . “A Lot of Great Sales Leaders — Just Aren’t Great at Selling Anymore. And Why You Really Need a VP of Sales, and Not a CRO.” ” #2. The Cloud Bubble Lasted About 18 Months. How Long Will the AI Bubble Last? #3.

Cloud 307

Cloud AI Startup Strategy 307

ChurnZero

APRIL 11, 2025

Your customer onboarding strategy is the foundation of your future retention and expansion revenue. The right onboarding strategy means more than just getting a customer using your product. You may already know whats not working, but struggle to build in processes to evaluate and adjust your existing onboarding strategy.

Onboarding 86

Onboarding Strategy Technical Review Systems Review 86

SaaStr

DECEMBER 20, 2024

Why Frontline Managers Are Mission-Critical While companies often start each year with ambitious strategies and goals, it’s the tactics and execution that determine actual success. ” Frontline managers are the key link between sales strategy and execution, responsible for: Hiring and developing your next generation of top talent.

Sales Hiring 264

Sales Hiring Scale Underperforming Technical Team Sales 264

SaaStr

FEBRUARY 21, 2025

The event is known for its focused content on SaaS growth strategies, metrics, and best practices, making it particularly valuable for B2B SaaS companies. It’s the largest non-vendor SaaS conference in the world, typically drawing over 12,000 SaaS founders, executives, and investors.

Software 247

Software Scale Venture Capital SaaS 247

SaaStr

JANUARY 6, 2025

But mostly, they just want to do strategy. They might say they will, but they won’t. Not much of it at least. They might hire a team to do the work under them. They might hire 4-5 folks to do the work. You may be tempted to hire The Strategist. They often know a lot, and come from good companies.

Consulting 279

Consulting Strategy 279

SaaStr

NOVEMBER 19, 2024

Your customer success strategy has to evolve as your organization grows. Your company is going to change business goals every year, and your customer success strategy has to move towards and align with those priorities. From the very first interaction, you want to help customers drive adoption, value realization, and delivery.

Customer Success 291

Customer Success Scaling Social Media Enterprise readiness 291

SaaStr

OCTOBER 25, 2024

So the combination pricing strategy of a base platform fee plus a usage-based component plus value is what’s driving the market today. The idea with a three-part tariff is that you’re able to charge for value. You generate 10 million worth of marginal ROI, and you’re able to capture 15, maybe 20, maybe 25 percent of it.

Venture Capital 334

Venture Capital Marketing AI SaaS 334

SaaStr

JANUARY 17, 2025

That should be your field marketing strategy. And that’s why at the end of the day, as most B2B vendors scale and scale up their field marketing budgets, they tend to pursue one of two strategies. And even if you don’t believe in events, at least be at the 1 or 2 your customers all go to. At least be there. And go all-in.

Scale 300

Scale Marketing Travel B2B 300

SaaStr

OCTOBER 18, 2024

You can talk about the roadmap or sales strategy until you’re blue in the face, but if you don’t have the team to do it at scale, there’s no point in talking a ‘big game.’ It’s recruiting five or six.” ” Founders should spend 20-30 percent of their time soft recruiting execs.

Sales Recruiting 311

Sales Recruiting Sales Hiring Scale AI 311

SaaStr

OCTOBER 31, 2024

Many first-time founders have a decent understand of how to charge for their product, but haven’t really rolled it up into a strategy to get to $10m, $20m, $100m in ARR. Here’s what I see most often, the Top 6 Mistakes First Time SaaS Founders Make: Incomplete understanding of business model, and how it will scale.

Scale 313

Scale SaaS Social Media Business Model 313

SaaStr

JANUARY 19, 2025

2: Adding AI to SaaS: Inside the AI Product Strategies of Figma, Cloudflare, GitHub and Ramp #3: Crunchbase: 50% of VC Capital Went to SF Bay Last Year, Q4 Roared Back for Venture Capital #4: 8 Quick Ways to Get More High Quality Leads. Top SaaStr Posts: #1. AI Should Kill Contact Me in 2025. Its Long Since Time. #2: Right Now. #5:

AI 280

AI Sales Hiring Venture Capital Startup 280

SaaStr

JANUARY 28, 2025

Their conversation offers a rare, insider view of the strategies, challenges, and opportunities driving the next wave of technological innovation. The company’s strategy is focused on staying competitive by delivering value on top of the increasing capabilities of Transformers, a type of AI technology.

AI Search 244

AI Search AI Artificial Intelligence Technical Review 244

SaaStr

NOVEMBER 29, 2024

2️⃣ Consider taking a role with less strategy, more execution. So a few ideas to improve the odds that you get a job in this market: 1️⃣ Write truly great outbound emails to folks you’d truly want to work for, explaining exactly how you’d crush it, directly to the CEO / VP. Enough with the 1000 one-click job applications.

Sales Hiring 290

Sales Hiring Scale Marketing SaaS 290

SaaStr

APRIL 5, 2025

Conrad shared that Googles Pmax has been a game-changer in recent years, but the real secret sauce was their programmatic SEO strategy. Key Tactics: YouTube Strategy : Rupa focused on trending topics with low competition, like Nitric Oxide and Hpylori. For Rupa, this meant building trust with early partners and users.

Scale 233

Scale AI Search Sales Hiring Acquisition 233

SaaStr

JANUARY 17, 2025

At SaaStr Annual’s AI Summit, we asked product leaders from some of the fastest-growing SaaS companies to share their insights on navigating the AI revolution while scaling multi-product strategies.

AI 265

AI Cybersecurity User Experience Scaling 265

SaaStr

NOVEMBER 3, 2024

That’s somone that optimizes process and team and strategy. Loren Padelford, CRO of Slice, I think put it well the other day at SaaStr Workshop Wednesday: Most of us don’t need a CRO. As Loren noted — what 90%+ of us need is a VP of Sales. Especially if they’ve done it before.

Sales Hiring 291

Sales Hiring Sales Interviewing Startup 291

SaaStr

OCTOBER 23, 2024

Bootcamps With 1,025+ Organizations Are a Key Marketing Strategy Customers want to solve their big data problems with AI, but aren’t 100% sure how. NRR of 114% I would have expected even higher given the huge deal sizes, but no matter, still top tier at scale. And a true engine of growth. #9. Maybe copy this.

Artificial Intelligence 240

Artificial Intelligence Government AI Cloud 240

SaaStr

MARCH 23, 2025

Let’s unpack the key strategies that drove this remarkable expansion. Founder-led sales provides invaluable dat a When founders sell the first $2-3M, they generate critical insights on customers, conversion rates, and retention that inform the GTM strategy. What is Codeium and Windsurf?

Sales Recruiting 248

Sales Recruiting Sales Hiring Scale AI 248

SaaStr

FEBRUARY 25, 2025

Sessions typically focus on real metrics, strategies, and lessons learned, not theoretical concepts. Speakers share their playbooks on everything from achieving product-market fit to optimizing CAC:LTV ratios and scaling go-to-market strategies.

Sales Recruiting 195

Sales Recruiting Scale CTO Hire Sales Hiring 195

SaaStr

NOVEMBER 28, 2024

Roughly, there are two main strategies: One way is with 5,000 customers paying you $20,000+ a year. The good news is, you can support these price points effectively with a very efficient inbound sales team, and/or a mix of self-serve and sales-led. But how do you get to $100m+ in ARR? You need at least a reasonably large vertical.

Payment Solutions 265

Payment Solutions Inbound Sales Team Marketing Scale 265

SaaStr

DECEMBER 4, 2024

Miro’s pricing strategy evolved with their business goals: Early stage: Minimum five-user paid plans to ensure collaborative value. This example shows how as goals changed, Miro adopted its pricing and strategy to achieve its desired outcome as it scaled. The ideal outcome was to ensure users loved the product.

Payments 291

Payments Pricing Scale Revenue 291

SaaStr

FEBRUARY 8, 2025

Want to learn how other companies are implementing these strategies? Companies like Paragon are building the infrastructure layer to make this possible – giving AI agents access to thousands of tools through a single API. That’s what will take us from demos to real products that deliver value. Join us at SaaStr Annual in May.

AI 249

AI Artificial Intelligence SaaS User Experience 249

SaaStr

MARCH 18, 2025

This realization led to a fundamental shift in strategy, allocating resources to hiring and onboarding rather than lead generation. Channel Strategy Evolved to 100% Partner-Led While most companies start with direct sales and gradually add channel partners, Wiz made a decisive strategy shift to a fully partner-led model.

Scale 192

Scale Sales Hiring Scaling Headcount 192