Tom Tunguz
FEBRUARY 26, 2025
But throughout this turmoil, startups must adopt a process to craft a good pricing strategy, and re-evaluate prices periodically, at least once per year. The Three Core Pricing Strategies There are only three pricing strategies startups should pursue: Maximization, Penetration and Skimming.
Buffer Resources
JULY 24, 2024
Brainstorming content ideas, scheduling posts, replying to comments, analyzing your social media marketing performance, tweaking your marketing strategy based on data — and repeating it all over again day in and day out for multiple social media platforms. But how do you know what’s hot and trending in your industry?
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SaaStr
JUNE 29, 2023
Vendr SaaS Consultant Katie Oates and Vendr Vice President of Customer Team Jeff Swank share eye-opening data and insights into buyer trends from 2023. They review the changing market, buyer trends, and tips for the road ahead. So, what’s driving these purchasing trends? Swank says, “This year, global funding saw a 53% decline.
SaaStr
JUNE 26, 2022
I think it has to do with a combination of two basic factors: Oligopolies in SaaS and the effectiveness of Dominant Strategy in SaaS. Second, the players generally are in no way interdependent – so pure dominant strategy becomes the norm. Instead, pure dominance strategy works once the top competitors have efficient scale.
Speaker: Pulkit Agrawal
As digital transformation advances at a rapid pace, Digital Adoption Platforms (DAPs) have become essential tools for enhancing user experiences and redefining product management strategies. Register now to save your seat!
User Pilot
NOVEMBER 14, 2024
While it may sound too good to be true, the reality is that you can achieve this by implementing an effective customer expansion strategy. What is a customer expansion strategy? Different types of customer expansion Here are the four most common customer expansion strategies for SaaS companies.
Tom Tunguz
JULY 10, 2024
We can observe the market trends today across some of the larger SaaS companies who offer AI pricing. We can observe that in three of the companies’ pricing strategy above. AI products offer productivity gains. But greater productivity may reduce the demand for seats over time, ultimately decreasing the size of software markets.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
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Modern recruiters must commit to actively adapting and advancing their hiring strategies to advance their careers by attracting top candidates in a competitive landscape. Market trends that’ll increase your response rate. Just as the tech industry revolves around innovation, so does technical recruiting.
Speaker: Gautam Nimmagadda, CEO, Quixy
In this webinar, you will learn: The current leading trends in tech and their transformative impact on business growth. How to recognize emerging trends in tech today and leverage them to stay agile for a holistic business strategy.
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In the ever-changing world of SaaS, keeping up with the latest trends in payment strategy is vital for success. Embedded payments have become the go-to for seamless transactions within software, but choosing the right model can make or break your business.
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With insights on maximizing customer relationships and scaling for the future, this report is packed with actionable strategies to stay ahead in a rapidly evolving market. Don’t miss out on the key trends shaping tomorrow’s biggest growth opportunities.
Advertiser: ZoomInfo
This guide will examine the market forces at play, shifting buyer trends, what conversational marketing is, how to leverage it, and the tactics involved in adopting conversational marketing for a B2B demand generation strategy.
Speaker: Jason Brett - Founder & Chief Product Officer, Product Coffee
This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act. In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base.
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